In the rapidly changing life of reincarnation,
There are always some glitter marks to treasure
It is hidden in the vast universe of dreamy reverie, hidden in the colorful decoration, and hidden in thousands of beautiful jewelry boxes...
Opening the Chanel Jewelry Box, a mysterious string of figures comes into view – 1932.
Not a combination of numbers, not a pure symbol of the age, the secret of "1932" is waiting for you to explore carefully.
For those who are familiar with the fashion circle, you must be familiar with the name Gabrielle Chanel, she not only innovated the women's wardrobe with a cutting-edge and avant-garde perspective, but also allowed women to enjoy the joy freely while dressing up.
Gabrielle Chanel, on the balcony of her Suite at the Ritz Hotel in Paris, looks down at the "jewel box" of Paris, Place Vendôme, 1937, photographed by Roger Schall.
As the first female designer to break into the field of fine jewelry, Ms. Chanel launched the first "Bijoux de Diamants" diamond jewelry collection in 1932, leading countless people out of the pessimism and depression under the shadow of the Great Depression, and embracing the beautiful in a way that opens up the endless possibilities of dreams.
The elements touched upon in the "Bijoux de Diamants" diamond jewelry collection – a meteor in the boundless dark night sky, a halo of light around the crescent moon, the hope of the newborn sun, the gentle feathers that soothe the heart, the elegant ribbons, the fluttering tassels... All add more flickering memories to the silent world.
These seemingly untouchable sky scrolls are transformed by Ms. Chanel with minimalist silhouette lines, classic cutting techniques combined with brilliant diamonds, into everyday wearable jewelry, which appear in the hair, neck and ears, and the brilliant light and dress are integrated, and the feminine and elegant posture are natural.
Keeping the beautiful "Bijoux de Diamants" diamond jewelry collection, there is no sense of distance, no buckle design necklace, a variety of free and free ways to change, giving every woman the freedom of choice. Even the "Bijoux de Diamants" diamond jewelry collection is unique in that they are no longer sitting in jewelry boxes, but are innovatively displayed on the wax figures of the half-body platform, which intuitively and visually feels like they are wearing on the body.
Vivid and flexible design inspiration, unique innovative wearing rules, and innovative forms of presentation not only subvert the established rules of the jewelry industry, but also make women's beauty from the spiritual core without any inhibition. Compared with the value of the diamond itself, the "Bijoux de Diamants" diamond jewelry collection has opened a door to a free exploration of beauty with the advanced innovation, it is new, interesting and vivid, it is fiery and sparkling, and it is full of vitality.
From 1932, when Madame Chanel painted a new picture of the sky for us, the seeds of the infinite reverie of beauty began to sprout slowly. With the passage of time, Chanel's best jewelry has continued to add thematic elements such as lions, camellias, ebony screens and other theme elements that are closely related to Chanel's personality, such as comets, suns, tassels, feathers and ribbons, and has created many new collections, making the world of Chanel's jewelry more colorful and brilliant.
▲ Allure Céleste necklace, the pinnacle of the 1932 jewelry collection.
On the occasion of the 90th anniversary of the "Bijoux de Diamants" diamond jewelry collection in 2022, Chanel Fine Jewelry Creative Studio draws inspiration from the "cosmic celestial body" and presents the new 1932 jewelry collection, focusing on opening the exploration of the universe with the whirling planets and the stars, with the ultimate pure line contour and the comfort and freedom of the body when worn, so that the light of the beautiful universe can be released for a long time. The 1932 Jewelry Collection is not only an ode to the pure light, but also a grand and brilliant 90th anniversary celebration.
Swipe left to follow Marianne Etchebarne, Chanel Watches & Fine Jewelry Marketing, Media & Account Director, to experience the infinite avant-garde aesthetic creativity of Chanel's fine jewelry collection.
Looking back on the past is to better bet on the future, and as the pinnacle of the exquisite 1932 jewelry collection, the Allure Céleste necklace is a collection of the blessings of three Chanel "old friends" of comet, moon and sun. Shining and connecting with each other, gathering into a mighty light, so that every woman can find her own light mark in the vast universe.
▲ Together with the 1932 jewelry collection Allure Céleste necklace, focus on the starlight, send love to the bright moon, and embrace the sun.
#星语中也藏着心愿
▲ Together with the 1932 jewelry collection Allure Céleste necklace, it shines with the stars.
Comets have a mysterious, free and romantic nature, and Ms. Chanel once said: "Nothing can set off the charm of women more than comets, more timeless and modern." In the 1932 jewelry collection Allure Céleste necklace, the spiral of the loop and the gushing meteors are accentuated by brilliant diamonds, spinning infinitely in the air and chasing the planets.
▲ The radiant light gives the comet a more flexible visual sense.
#静谧新月带来幸运
▲ 1932 jewelry collection Allure Céleste necklace uses sapphires to create a bright moon shape.
In the dreamlike bright moon, which can be found or hooked playfully, calmly and perfectly, the new moon in the 1932 jewelry collection Allure Céleste necklace gradually rises into a full moon, shrouded in a shimmering halo. The moon form surrounded by round-cut diamonds is also set with a deep, rich oval sapphire weighing 55.55 carats, as if to add a sense of tranquility and purity to the vast moonlit night.
▲ The halo of the moon part can be removed and worn alone.
#艳阳初绽不负光华
▲As an important element of the "Bijoux de Diamants" diamond jewelry collection, the sun also appears in a modern and rhythmic way in the new 1932 jewelry collection.
The dazzling sun is hot and bright, it brings endless hope, and Madame Chanel has always loved its bright and dazzling beauty. The sun, which gives infinite warmth and light, is transformed into a more dazzlingly radioactive gesture in the 1932 jewelry collection Allure Céleste necklace, on which an 8.05 ct IIa-type DFL-cut pear-cut diamond adorns it, throbbing in the sparkle of gold.
▲ 1932 Jewelry Collection Allure Céleste necklace is a detachable piece, and the sun-shaped part can be worn as a brooch.
The Allure Céleste necklace, the pinnacle of the 1932 jewellery collection, carries the blessings of the comet, the moon and the sun to the center of light, making the symbols of the delicate and beautiful more timeless, and the perfectly rounded diamonds are brilliantly illuminated by the refraction of the light.
▲A total of 1932 jewelry collection Allure Céleste necklaces in the colorful and wonderful world.
A classic and pure aesthetic adoration, the 1932 jewellery collection Allure Céleste necklace can still be transformed into a variety of wearing styles, not only the necklace can be reduced to a short version, the sun halo can also be detached separately as a brooch, and the central ring of diamonds can be transformed into a bracelet. As Chanel had hoped, the stars surrounded the woman, paying the highest tribute to her bold creation in 1932.
▲ 1932 jewelry collection Allure Céleste necklace exquisite and flexible design details, a variety of wearing methods can always meet the heart of women chasing freedom.
In the past, Chanel opened the boundaries of women's aesthetic vision with jewelry, and now the 1932 jewelry collection is still a classic and free, with interesting ideas and even more warm companionship.
Marianne Etchebarne found the same meaning in Chanel's 1932 jewelry collection.
Women can be in Chanel's finest jewelry
What are you looking for?
Maybe it's a pursuit of a free spirit and a classic heritage, and of course a different sense of design! Intuitively, they could sense that Chanel never clinged to stereotypes. Ninety years after the launch of the first fine jewelry collection, our Fine Jewelry Creative Studio and The Fine Jewelry Workshop are still pushing the boundaries of creativity and craftsmanship, allowing Ms. Chanel's brilliant astral to shine above Place Vendôme.
▲ The 1932 jewelry collection Allure Céleste necklace not only hides a vivid and profound universe, but also hides the romantic feelings of the heart.
Following the trajectory of Chanel's 1932 jewelry collection, we find not only the vast galaxy and brilliant luck hidden in the world, but also a pair of eyes that discover beauty, which allows us to walk forward firmly and unceasingly, and find the arrogance and confident charm of ourselves.
Written by: Snowhite
Design: Zhang Yan
Image source: Chanel brand official