While director Carlos Shadaha has been called "Ice Age" of Dawn Dinosaurs is the most ambitious masterpiece in series 3, the viewing experience, slightly improved in previous situations, but can't break through a new story, just a "rescue" lazy box office do movie; in North American revenue and reputation, "Ice Age 3" does not break up the momentum, and the estimation of the film's content, from the ice age to the Jurassic warm underground, the ice warrior circle clearly feels uncomfortable.
At present, the dawn of the third dinosaur of the Ice Age has been released in 8 domestic 3D theaters, which is the first "Ice Age" series released in the domestic 3D office ("Alien" spring), which shows the attitude of the film production company, in addition to looking at the respect of the industry in 3D, but from the details of the film can be seen the director's "heart" waste. The film and Skerette's performance time begins, seeing the first audience on the bridge is no longer unfamiliar, Squirrel Nut + Shift + Space is always the highlight of the Glacier series, especially the appearance of the squirrel descent and the more interesting curtain call. In Ice Age 3, squirrels still love nuts, but their fate hasn't changed. The opening of the film does not cause a big conflict between nuts and nuts, because the temptation of beauty is more deadly than nuts, and at first she is seduced by a female squirrel, which begins to fall into the graveyard of love.
Compared to squirrels, which should be the decline of the most Sid sloth, maternal laziness continues to develop in the new film, "Ice Age" 3 wins three egg collection opportunities in Sid, and the mother is keen to perform her duties, holding a new dinosaur, and the story revolves around Sid. The story begins with the italian "heart" new director, with the intention of breaking the first two fixed patterns and taking on new adventures in his own way, although the appearance of the squirrel is still funny but not directly to the point. Some things can be saved, and some things can't be used up. This iconic change could have had two outcomes: one was to create a classic screen saga, and the other was the ending, which became an imperfect piece, but from the perspective of the Glacier series, it was loved by the audience.
According to the filmmakers, the 3D display increases the audience's ratings, and indeed as they say, the effect of 3D creation is really unusual, which may be due to Blue Sky Studios, as a brand, the cooperation between Ice Age and Blue Sky Studios can be described as complementary, the latter providing market and technical support. In 3D movies fascinating, we should also see the gap, Blue Sky Studios has been ranked third in the list of animations for many years, although it is "Alien 4", "Simple Wishes", "Star Trek: Uprising", "Fight", "Made into Animated Effects soprano", the field is still the draft of recent years, but compared to DreamWorks, or some small, notorious, the gap that can be seen from the light of the animation level.
"Ice Age 3" money is hard to grab
The North American film, released in the domestic market as early as July 1, the 3D animation "Ice Age 3" launched by Twentieth Century Fox was released simultaneously around the world, and the film showed a strong ability to absorb gold, starting with the advance "Transformers 2" becoming the first Japanese champion of 13.8 million on Wednesday. The previous record holder was $11.8 million created by Shrek 2 on May 19, 2004, which shows that Ice Age 3 opened up this extraordinary power, and the good reputation is inseparable from the box office series.
It's okay to start, but it's not easy to get good results in the film, because in the summer, it has always been a golden listed company of several major film companies. According to the latest North American weekend box office (July 3-5), "Ice Age 3" weekend "Transformers 2" less than 400,000 people of nearly 42.5 million people, it is expected that "Ice Age" has affected its reputation 3 to expand the territory, optimistic forecasters believe that the box office "Ice Age 3" in the second week of the box office occupied the top of the box office list, beating "Transformers 2", but according to the situation, the "Transformers 2" weekly box office still needs to squeeze down too hard, Although the film has been more than two weeks from 6.26 to now, the excellent production, the media evaluation of its ability to absorb money under the influence of the audience reputation is still strong, in two weeks of global $579 million, this rising figure will be the best summer box office record, but the "2" cycle has been declining, replaced by new films, it is only a matter of time.