"Super Fun Ski Conference" began broadcasting, and the producer provided the picture
Beijing, January 14 (Reporter Gao Kai) With the approaching of the Beijing Winter Olympics, the popularity of ice and snow sports here is heating up day by day, on the 14th, the fun competition program "Super Fun Ski Conference" premiered online, the program focused on the popular skiing sports, and through a wealth of interesting game competitions, highlighting the unique style of ice and snow sports.
According to the "Research Report on the Development of China's Ice and Snow Industry", the total scale of China's ice and snow industry has reached 600 billion yuan in 2020. At present, skiing has become a popular outdoor sport in winter and is loved by young people. However, compared with other sports, skiing is highly professional and has a high threshold for participation, which also deters some people.
"Super Fun Ski Conference" began broadcasting, and the producer provided the picture
According to Sun Xiaoqing, chief producer of "Super Fun Ski Conference", unlike traditional sports competition programs that emphasize the sense of competition, "Super Fun Ski Conference" integrates skiing sports with fun and creative games, and emphasizes "meeting friends with snow", aiming to use rich and interesting snow games and game links to highlight the positive sportsmanship and narrow the distance between the general public and ice and snow sports.
"Whether it's a double snowboarding competition that tests the team's tacit understanding, snow soccer, or a high jump competition that uses ski forward jumping techniques, the show breaks down skiing skills and knowledge into fun game projects, which are fun and educational. In addition, the team battle mode of the team competition tests the team's tacit understanding, and also shows the sportsmanship of unity and cooperation and the pursuit of excellence. Sun Xiaoqing said.
The Countdown to the Beijing 2022 Winter Olympic and Paralympic Winter Games has now entered the countdown, and ice and snow sports have attracted much attention. The statistical survey of "driving 300 million people to participate in ice and snow sports" commissioned by the State General Administration of Sport has recently released a report. According to the data, China has achieved the goal of "driving 300 million people to participate in ice and snow sports", and the number of participants in ice and snow sports in the country has reached 346 million, and the participation rate of residents has reached 24.56%.
"Skiing has become a winter trend social way for more and more young people, and we hope that through the variety show of fun entertainment snow, more people will be interested in skiing." Sun Xiaoqing hopes that this show can drive more young viewers and friends to walk into the snow field and truly fall in love with ice and snow sports.
It is reported that "Super Fun Ski Conference" is produced by iQIYI, in addition to being broadcast exclusively on the iQIYI network from the 14th, the program will also be broadcast on Jiangsu Satellite TV on January 16. (End)