Nowadays, cross-border linkage has become the norm for all walks of life, whether it is digital, automotive, fashion, and even sports culture. When you see a smart phone appear in the hands of a catwalk model, the cross-border linkage between digital and fashion fields has been generated; when you see sports stars appear on entertainment programs, the cross-border linkage between sports and entertainment has landed. In fact, such a cross-border linkage method is happening all the time around us, and just at the recent "Mr. Esquire" 25th Anniversary Mr. Night, a cross-border linkage between technology and the fashion industry has once again been successful.
Just yesterday (January 5th), the "Mr. Fashion 25th Anniversary GTEL GALA Night" jointly presented by gaz motor Toyota Wesa and exclusive mobile phone category partner Glory, jointly sponsored by the flagship male media brand of Fashion Group, was grandly opened in Beijing. It is understood that "GENTLE GALA Mr. Night" is a new FORM of IP launched by Esquire on the occasion of the 25th anniversary of the founding of the company. At this event, the official invited elites from all walks of life who had previously been in the middle of 2021 to the scene.
Judging from the theme of this year's "Meta-Universe", there is undoubtedly a super avant-garde role among the guests present, and dozens of guests from the fields of science and technology, fashion, entertainment, film and television, culture, sports, automobiles, and the Internet have joined in the grand event to pay tribute to the extraordinary life they have created in 2021. As the exclusive mobile phone category partner of this event, Honor set up a theme shooting area called "Mirage Starry Wonderland" on the spot, which echoed with the theme of the "Meta universe" of the event, and also matched the beautiful dresses worn by the guests attending the event, which once became a popular area at the event site.
At the same time, Gong Jun, as the spokesperson of the Honor 60 series, and He Classmate, a fashion representative of the technology circle, also have quite eye-catching performances. One is a popular traffic star, the other is a top celebrity in the digital technology industry, this kind of cross-border linkage effect in many fields, we may only have the privilege of seeing it in activities such as "Gentle GALA Night".
Through the video released by the official Weibo of "Esquire", it can be seen that He made a gesture of raising his hand and shaking his fist in the "Mirage Starry Wonderland", and the camera also continuously changed between his various body movements, which was very futuristic and technological.
Speaking of this themed shooting area called "Mirage Starry Wonderland", it was inspired by the honor of the exclusive mobile phone category partner honor 60 series mirage star color scheme of this festival. It is understood that this version adopts the diamond color process, using double film double grain double plating technology, on the basis of double layer diaphragm to achieve double layer texture (gradient flash sand + concave mirror texture). In addition, the blue-purple gradient + silver-plated bottom coating, as well as the three-dimensional triangular lattice flash texture, so that each lattice has many microstructure texture effects. Under the illumination of different lights, the mobile phone can present a shining effect like a starry sky, and the effect is very eye-catching.
In addition to the appearance, the product quality of the Honor 60 series is also really satisfactory, taking the Honor 60 Pro as an example. It is equipped with a Snapdragon 778G+ processor, using a 6.78-inch OLED streamer quad screen (2652x1200 resolution, 120Hz refresh rate, 1.07 billion colors), built-in 4800mAh battery and support 66W wired fast charging. In terms of images that everyone is more concerned about, honor 60 Pro adopts a 100 million pixel main camera + 50 million pixel wide-angle lens + 2 million pixel independent depth of field lens "three cameras" scheme, and the front is a 50 million pixel single camera.
Not only that, the machine also has a stereoscopic double Yang artifact, while supporting dual antenna WiFi 6, intelligent dual 5G, NFC, AI gesture recognition, Vlog air camera change and other functions, coupled with the diversified experience of magic UI 5.0 operating system, the overall performance is quite good.
Today, when cross-border linkage becomes the mainstream, when elites from all walks of life wear "meta-universe" theme costumes to the moment they board the "Gentle GALA Night", many elements will be simplified, and more simple will be simplified. Just like the "extraordinary trend" expressed in the Honor 60 series, while pursuing technology and fashion brands, Honor is still constantly increasing in product performance, design, use experience and other aspects, and strives to create a full range of smart phones, which just echoes the meaning of "Mr. Esquire" "Gentle GALA Night" to be expressed, and it is also the meaning of this event.
Pay tribute to the past, yearn for the future, accumulate micro-achievements, and the glory will not diminish!