Chu Shijian, a man who has been described by reportage as brilliant as the sun, seems to have no one to touch the heart under the indifferent appearance.
Looking at its appearance and listening to its words, you may not be able to read the ups and downs of life, and you may not see the vicissitudes carved in the warm smile of the old man, but you will certainly not ignore the hands that personally cast the legend of Hongta Mountain and Chu Orange.
When asked" Chu Lao, what is the epitaph you wish to leave for yourself?" At that time, The rabbit-like Chu Lao slowly and firmly replied with five words: Chu Shijian, belonging to the cow.
Chu Shijian successfully built Hongtashan into a famous brand cigarette in China, making Yuxi Cigarette Factory the first modern large-scale tobacco enterprise in Asia and the forefront in the world. In 1994, Chu Shijian was elected as one of the "Top Ten Reform Figures" in China.
Chu Shijian became the "Chinese Tobacco King" and the "Chinese Orange King". And what did he go through between becoming the "King of Chinese Tobacco" to the "King of Orange in China"?
51 years old, director of Yuxi Cigarette Factory;
At the age of 70, his daughter committed suicide;
71 years old, sentenced to life imprisonment;
74 years old, on medical parole;
75 years old, contracted 2,000 acres of barren mountains to start a business;
At the age of 84, his orchard produces 8,000 tons of oranges a year and makes a profit of more than 30 million yuan.
There is a saying that the height of a person's life is measured not by the height of his ascent to the top, but by the rebound force of his fall to the trough! This is vividly reflected in Chu Shi's fitness.
01 Accept the suffering of life
In life, no matter who, in the face of loss, in the face of things that do not belong to us, learn to let go of themselves, in order to finally let go. And the premise of letting go of yourself is to learn to love yourself, love your body, and love your life! There are so many things in life that are worth accomplishing, and instead of spending on boring entanglements, we should spend our energy on other meaningful things.
In Chu Shijian's life, there were the sad years of losing his father, his mother, his brother, and even his daughter, as well as the bitter years of being classified as a "rightist", being sent down to Xinping, and even being imprisoned, but he not only did not give up on himself, but also showed amazing rebound, and his face carved by suffering became more and more gentle.
Suffering will become an important lesson in the future, so don't waste it once. What is said is that every pain we suffer will become a series of experiences in our lives, and painful experiences can expand human nature, just as muscles can be exercised and stretched. All experiences are meaningful, and in the process of continuous experience, our hearts will become stronger and stronger! If you want to get to know this legendary old man, you may wish to check out this book:
02 Believe in yourself, don't be half-hearted
Chu Shijian often said that don't care too much about the evaluation of others, if you have doubts about yourself, it will definitely not succeed. Everyone has succeeded and failed, which entrepreneur is not full of thorns on the road to success? Failure heralds setbacks and adversities, but it is also a baptism of self-reinvention, which will make the strong stronger and the brave fearless. Bill Gates said: "We all believe in our convictions and have a passion for the industry." Behind any success, there is always a great faith to support, and its driving force is the flame of enthusiasm. Maybe you don't know where you will develop and what you can achieve in the end, but don't doubt yourself, try to do it, and success will come to you.
03 Down-to-earth, don't be ambitious
There are never shortcuts to true success, and the success of opportunistic luck will not last long. Just as a high-rise building needs to lay a good foundation, success also requires a down-to-earth foundation. Today's young people always like to set a high goal, today I want to take the Peking University, tomorrow I want to take the Tsinghua exam, and as a result, when I get home, I stay up late to play with my mobile phone and make up for sleep when I go to class.
In this era, information technology is developing rapidly, you will see many examples of overnight wealth on the Internet, and some people may be instantly famous because of a video, an article. However, this is the confusion of the entertainment age, and those who succeed seem to be successful are actually just a bubble that has been extinguished by countless information bubbles, and people turn their heads and forget.
Once, a young man came to Chu Shijian from Fujian and said that he had been graduating from college for six or seven years and had not succeeded in anything. He is anxious, the goal is set very high, want to "step by step this year, step by step next year, step by step to ascend." Chu Shijian said to him: You have only been in six or seven years, and I have been planting fruit trees for more than 10 years. If you want to succeed, you must have the spirit of Chu Shijian who is willing to plant trees for more than ten years.
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The biography of Chu Shijian is a biography about an old man who has grown up in the river for more than 80 years. In this long story, there is growth, there is compromise, there is resistance, there is warmth, there is coldness, and there is also personal confrontation and tacit understanding with the times. And what is most in the story is the vitality of an individual engaged in business—the vitality of this individual in various political contexts and various human encounters. This vitality made him still look like a fighter after war, political persecution and prison life, and let his rare years still glow with the hopes of young talents for the future.
A good story will always inspire countless successors, and if you want to see more about how the old man jumped from the trough to the top again, check out this biography.