1. Air China's corporate logo as a whole consists of an artistic phoenix and "Air China" written by Comrade Deng Xiaoping, the chief architect of China's reform and opening up, and "AIR CHINA" in English.
2. The Air China logo icon is in the shape of a phoenix, and at the same time it is an artistic deformation of the English "VIP" (distinguished guest).
3. The color is the traditional big red of China, which has the meaning of auspiciousness, consummation, peace and happiness, and conveys the sincere feelings of Air China people to serve the society and the eternal pursuit of safety.
4. The logo is based on the phoenix, the phoenix is the essence of the sun, the messenger of light, is the symbol of the world's auspiciousness, while highlighting the position of the main business of air transport in the entire complete industrial chain of the group, soaring phoenix also has obvious industry recognition.
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