Three squirrels were questioned by netizens about the "squinting" makeup of the models in the publicity ads, and on the 27th, some netizens found that Mercedes-Benz was suspected of using "squinting" model makeup in the promotional advertisements, causing concern.
On December 27, @God Eagle _5zn released the cover of an advertisement promoted by Mercedes-Benz Mercedes-Benz in the WeChat circle of friends, with the text "Mercedes-Benz advertisement, speechless".
The cover of the Mercedes-Benz advertisement also caused controversy among netizens, with Some Weibo netizens commenting, "One, two, three ... Advertisers are squinting, no problem is strange! Some netizens accused "this group of Chinese consumers in PUA", and some netizens said that they received this set of "squinting" advertising pushes from Mercedes-Benz in the circle of friends, and said that "this is deliberate".
In fact, the Mercedes-Benz video ad was published on its official Weibo account on December 25, with a video of 50 seconds, in which Mercedes-Benz used a man and a woman to promote the new car.
Screenshot of a Mercedes-Benz video commercial
For this advertisement, different voices have also appeared on the Internet. In the Message Area of Mercedes-Benz Weibo, some netizens criticized this, "Chinese women look like this? Understand..." And netizens said, "Why don't you choose an eye like that, Chinese women will be targeted by you!" But some netizens said that they did not see any problems, and some people said that they should be "more open-minded and inclusive".
On the evening of the 27th, the Global Times-Global Network reporter contacted the relevant departments of Mercedes-Benz China on the evening of the 27th, and the response was: There is no official statement at present.
Source: World Wide Web