Brother Zhang in Hubei set up a pancake stall, he used to work at the construction site, a monthly salary of about 5,000, the result of opening a pancake stall a year actually earned 1.6 million, how did he do it?
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Hubei's big brother Zhang is 40 years old this year, he and his wife have been married for nearly 20 years, to tell the truth, at the beginning Zhang big brother for his wife is very much in love, but then the more he looks at the woman in the family, the more disgusting he feels, especially after having children, his wife's figure is blessed, and he does not go to exercise to lose weight, he really can't stand it, although he persuaded her many times, but she is always indifferent.
Zhang big brother was working in an electronics factory before, often on the night shift, it was relatively hard, the result was to pay "public food" when he returned home, every night when the wife had to say a few cool words, dislike Zhang big brother can not make money, she herself is working in a grocery store, a month down to earn less money, there is a child at home, you can imagine how much pressure Zhang big brother is.
In fact, there are really many middle-aged men like Zhang Big Brother, there are old and small, there is still the pressure of mortgages, many men will start to speculate in stocks at this age, because the money is fast, Zhang Big Brother has also done this, the result is good, the first time he invested three thousand yuan into it, just like throwing money into the water, even the bubble has not been drummed.
In fact, this is a good thing for Zhang Big Brother, which allows him to get out early, in fact, many people do not know that there is no such thing as stock speculation to make money, everything is based on luck, and people with good luck are always a minority, most retail investors to speculate in stocks is to be "leeks".
Brother Zhang is not a very talented person, stock speculation is not good, there is no better job change, which makes Brother Zhang quite entangled, every day to care about things in the factory and things at home, Brother Zhang even has the idea of self-judgment.
Fortunately, later some workers suggested that he go to the pancake stall, he had relatives who did this business, and with the guidance of the workers, Brother Zhang could be regarded as seeing hope.
However, what Brother Zhang did not expect was that although he said that selling pancakes made money, when he really started selling pancakes, the business was not so good, because he would not do this business, not that as long as he would spread pancakes, he would have some experience in business.
However, Brother Zhang's luck is still quite good, he found me, and with the marketing plan I provided him, Brother Zhang's business began to get better and better.
So I believe that some friends will ask, is the marketing plan I provided to him really such a god? Of course, it's not so godly, but I see the key in marketing, and probably many friends want to know what kind of solution I provide to him, so let me briefly introduce it to you.
Of course, the activity (industry) cases cited here are only a few ways to do it, and there are more strategies and "routines" in my column about physical store operations, if you are interested, you can click to watch and recharge yourself.
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[1] Pancakes do not cost money
In order to maximize the attraction of consumers, I put the pancake stall into an activity, that is, the pancakes do not cost money, as long as the customer comes to the pancake stall, then you can get a pancake for free.
The preferential intensity of this activity is still relatively large, so after the launch of the activity, it quickly attracted a large number of customers, consumers are very shrewd, they are calculating in their hearts, this is simply too cost-effective, so naturally they have flocked to the pancake stall to consume.
Then presumably some friends will ask, if this is the case, then how can the pancake stand make money? In fact, it is very simple, but there is a routine that everyone has not seen, let me analyze it for you.
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[1] To eat pancakes, you must have a treat
For the pancake stall, cost savings are still very important, so Zhang Brother asks customers that if customers want to eat a pancake for free, then they need to ask a friend of theirs to eat a free pancake.
The meaning is very simple, customers need to buy a pancake, in order to get a free pancake, so that one in and one out, the pancake stall will not lose money, as long as it can protect the capital, then it is the first step to profit.
And because there are many customers in the pancake stand, there will be many customers who consume a lot at one time, or the same customer consumes multiple times, which will bring great profits.
[2] Cooperate with other merchants
Doing business is not an easy thing, it is even more difficult to make money, and if you want to make money, it is to find another way out, Zhang Brother will find other businesses, tell them that you can lead customers to the past, but in return, he needs to get a certain commission.
Relying on these two tricks, Zhang Brother has made a lot of money, of course, in addition to these, Zhang Brother has other ways to make a profit, in view of the length of the article, I will not repeat it here, I believe that everyone will gain something after reading it.
The idea is not right, how you play is a loss of money. If you are not good at doing business now, it is recommended that you take a look at it and learn more about how others play.
So no matter what you're doing, you can also engage in a similar campaign, or find a marketing plan that suits you better in the column below.
If you are having difficulty operating now, if you lack customers, if your products cannot be sold, you may wish to look for a suitable industry in the column to see how smart people do business.