Recently, the "Convergence of Micro-Charity New Journey" China Sports Lottery Theme Exhibition was held in the People's Daily New Media Building, and the exhibition channel was also opened online at the same time. The development process of China's sports lottery is an important part of the theme exhibition.
From the first time in New China to raise funds for sports events by issuing lottery tickets, to the State Council's approval of the National Sports Commission to issue sports lottery tickets nationwide; from the listing and sale of Chinese football lottery tickets, to the increasing variety of various types of sports lottery games since then; from the launch of the national unified sports lottery full hotline system to the three-level certification of the World Lottery Association's responsible lottery; from the launch of the mascot Le Xiaoxing, to the current total public welfare fund of more than 610 billion yuan. Step by step, step by step, through the memorabilia, we have seen the development process of Sports Lottery adhering to the original intention of public welfare, unity and hard work; little by little, bit by bit, grass and wood, through the memorabilia, presenting the footprint of Sports Lottery in the innovation of game play, the optimization of management system, the stability of the technical system, and the continuous benefit of public welfare contributions to more people, etc., and the footprint of growing together with the development of the motherland.
Through the sports lottery memorabilia, the audience can also more deeply feel the brand values of sports lottery responsibility first and public welfare credibility as the core. Looking to the future, the relevant person in charge of the Sports Lottery Management Center of the State General Administration of Sport said: "2021 is the first year to implement the 14th Five-Year Plan, and it is also a year of special importance in the process of China's modernization. China Sports Lottery will continue to uphold the brand concept of 'Public Welfare Sports Lottery Happy And Charitable Life', continue to move forward on the road of 'building a responsible, trustworthy and high-quality development of the National Public Welfare Lottery', and make new and greater contributions to the realization of the second centenary goal, the realization of the Chinese dream of the great rejuvenation of the Chinese nation, and the satisfaction of the people's growing needs for a better life. (Contributed by the Provincial Sports Lottery Management Center)
【Source: Jilin Daily】
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