"There is no gender distinction, no distinction between high and low, no distinction between professional and amateur, as long as people who participate in basketball on the land of China, we are all part of Chinese basketball!"
How can traditional basketball leverage digital transformation? How can the national basketball team that restarts its new journey further improve its record? Youth basketball continues to heat up, where is China's next "Yao Ming"...
Today, the Chinese Basketball Association officially launched its official APP "Chinese Basketball". Yao Ming, chairman of the Chinese Basketball Association, responded to a series of concerns through video. The reporter of the Oriental Network exclusively learned about the relevant content. Facing the camera, Yao Ming talked freely about his understanding and expectations of Chinese basketball.
13000、15.2、29.8……
"Deciphering" chinese basketball codes
On one side is the women's three-man basketball that makes history. The national women's basketball team played a stunning performance. On the other side is the replacement of the old and new men's basketball team and the re-conquest. In recent years, the development of Chinese basketball has attracted much attention, and this has also brought a lot of thinking to Yao Ming, the "chief basketball service officer".
13000。 This is the number of professional basketball players currently registered in China that Yao Ming revealed to reporters. If you exclude some of the retired athletes who have not yet been written off, this number may be even lower. Obviously, to promote basketball to 1.4 billion people, it is difficult to rely on only these few 10,000 people.
"We can't just focus on the 'pyramid tip' crowd", Yao Ming admitted, Chinese basketball wants to attract more potential young athletes, we must "sink" the vision, "we need to let more youth events, social events can enter the public's vision." ”
15.2, this is the second number that Yao Ming shared with reporters. "By a rough count, our active professional basketball players, between the ages of 14 and 18, play an average of only 15.2 official games per year." In the United States, Yao said, that number has reached 29.8. That's almost double that of young Chinese basketball players.
"The Chinese Basketball Association will certify or hold more age-appropriate events so that children can get more exercise." Yao Ming said frankly that in the future, the "tentacles" will be extended to the grassroots more, more social events will be recorded, more "good seedlings" will be trained, and more high-quality sports products will be provided for children and parents.
The "digitalization" behind the numbers
"To do this, the traditional approach is no longer enough."
As a well-known "Internet surfer" master, Yao Ming frankly said that digital means are not only a way to attract young people, but also play a vital role in the development of the Chinese Basketball Association and even Chinese basketball.
"The Chinese basketball APP will serve everyone who loves basketball." According to Yao Ming, the "China Basketball" APP is the official application of the Chinese Basketball Association, providing a full range of content and services for Chinese basketball enthusiasts, practitioners and basketball association members.
Through digital means, Yao Ming looks forward to attracting more basketball fans on the new platform, but also allowing more games and more ordinary players to enter the vision of Chinese basketball, "We look forward to the fans of the north and south of the river, can come together to play friends, to meet friends."
"He's like a graduation photo frame, recording your youth story with basketball." Yao Ming likened the role of "Chinese basketball" to a graduation gift, "Every basketball lover can record his footprints on the basketball court, which can be shared with others and can also provide help for becoming a professional athlete or referee, coach, etc." ”
"All the people who play basketball on this land are part of Chinese basketball." Yao Ming also stressed that the Chinese Basketball Association will provide a platform for everyone who loves basketball, provide certification, and provide services.
Where is the next "Yao Ming"?
Although the "Mobile Great Wall" of that year has left the professional basketball arena for a long time. However, the influence of "Dayao" in the domestic and even international basketball world is still difficult for anyone to look up to, which can't help but make people wonder, where is the next "Yao Ming" of Chinese basketball?
For such a question, Yao Ming also seems to have a different view. 'I'm actually more concerned, or happier, that a generation of young managers is on the rise."
"A good coach can bring out a good group of players." In the interview, Yao Ming mentioned the role of Jiang Xingquan, Qian Chenghai and other "godfather" figures in the Chinese basketball world, "A good athlete can meet a good coach, which is a very fortunate thing." What we have to do is to get more good coaches to develop. ”
At the same time, in Yao Ming's view, the rise of a sport should not be just the development of "athletes". As the new "three members", the promotion of managers, referees and coaches is also crucial. Yao Ming, who loves the military, uses the "army" as a metaphor. "An army is not just about soldiers who are fighting. There are also scientists who develop weapons, and even researchers of military theory. ”
So
What Chinese basketball is looking forward to
It seems that it is probably not only "the next Yao Ming"
Yao Ming said frankly that in the future, Chinese basketball may need the participation of the whole society. "Information engineering talent drives the digitization of basketball, data-savvy talent does big data analysis, and even the best in finance to help create salary caps... The development of basketball is inseparable from a broad social foundation. ”
Meet the challenge with a "20-year-old status"
Xu Jie, 21, Zhang Zhenlin, 22... When a young face appeared one after another to send blessings to the Chinese Basketball Association, Yao Mingdunsheng, who was no longer confused, sighed, "The basketball world is undergoing tremendous changes, the opponents around us make us feel a sudden increase in urgency, and we are also facing the replacement of old and new. ”
As more young "top-notch" players gradually emerge
The stars of hope for Chinese basketball also seem to be emerging
However, Yao Ming also said that the replacement of the old and the new is not blindly seeking "new". "The men's national basketball team in Japan played quite well, but their average age is actually 28 years old."
Not only the age structure, but also the national basketball team on various "fronts", Yao Ming said that Chinese basketball not only needs to improve tactical thinking, but also has a mentality of "thinking of danger in danger". The Chinese Basketball Association will also further provide advanced concepts for the majority of basketball practitioners, and build a better platform to let more Chinese basketball participants have the opportunity to "shine and shine."
From a professional player in the basketball world, to a team manager across the market, to the "chief service officer" who has now become a basketball enthusiast across the country, Over the years, Yao Ming has undergone many changes in his identity. When it comes to the future, Yao Ming said that his state may be more like "the teenager who was once there.".
"One senior told me that I'm in a more state like I was before I was 20 years old. Because after the age of 20, playing for the country and playing abroad, this is a state that everyone can see. But before I was 20, people couldn't see me. Then I must use the strength of breastfeeding to work hard to hone, so that this state of (hard work) is also an encouragement to me. ”
"The Chinese Basketball Association will continue to serve everyone who loves Chinese basketball."
As one of the flagship figures of Chinese basketball, Yao Ming carries countless concerns and expectations, but also bears the same countless doubts and pressures. Perhaps as Yao Ming expressed, what we expect is not necessarily that Chinese basketball can once again appear "that teenager", but down-to-earth, so that more basketball teenagers can grow up with everyone who pays attention to Chinese basketball in a healthy, professional and orderly environment and maintain love.
Reporters: Bian Yinghao, Wang Pengchong
Source: Orient Net