On December 14, the vibrato anti-addiction reminder will be upgraded again, and elderly users will be reminded to pay attention to rest with video and voice.
The rushing water of the Brahmaputra Flows through the canyons; the sound of the water hitting the rocks rings in your ears like a sleep song. Recently, when users set a reminder in the Douyin time management tool, after arriving at the agreed time, they will receive a reminder page for the landscape documentary, with quiet and soothing music. In view of the cognitive behavior characteristics of the elderly, the page will also appear voice broadcast, and the rest reminder content will be communicated to the user by voice.
It is understood that Douyin introduced a total of 8 landscape documentary videos this time, which are used to remind users to pay attention to rest and sleep in time. These videos are dominated by scenery such as gongga snow mountains, Qinghai Lake, Kanas, and brahmaputra, and last about 20 seconds. The reporter's experience found that compared with the past text reminders, the upgraded reminder page is presented visually in the landscape, and the blocking feeling is more obvious and comfortable.
In addition, the recent break reminder video of Douyin is also constantly "new". Recently, Qi Wei and Lee Seung-hyun took the small things in life as the starting point and filmed multiple theme videos on rest, exercise and sleep to remind users to pay attention to rest. Previously, Douyin has also cooperated with stars such as Ma Li, Jin Chen, Ayunga, Phoenix Legend, Mao Xiaotong, and IP such as SpongeBob SquarePants and Peppa Pig to shoot rest reminder videos.
It is reported that as early as March 2018, Douyin launched the time lock function, which is the first short video platform in the industry to launch an anti-addiction model. At present, in addition to launching many anti-addiction videos, Douyin has also launched time management tools, "can't go away" and other product functions. For the youth group, Douyin also launched the function of real-name authentication users under the age of 14 directly entering the teen mode, and teen users cannot exit by themselves after entering, and can only use for 40 minutes per day.
Text/Beijing Youth Daily reporter Wen Jing
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