In our lives, there is an act of exchange all the time: peasants pay physical strength in exchange for vegetables, fruits and grain, construction workers pay manual labor in exchange for remuneration, intellectuals pay knowledge in exchange for wages, merchants pay goods and services for profits, and so on. Li Jiahua relied on a "link exchange" to exchange 265 million US dollars. After patiently reading this story, you will find yourself a treasure of wealth to be excavated.
In 1996, Li Jiahua quit his job, and Good Have founded a network company, at the beginning because of boredom wrote a computer program "link exchange", the concept is extremely simple: as long as there is a web page, you can register to use his service for free, once registered on the web page to enter the code, the web page will automatically appear on some advertising banners, there are tourists into your web page, see the advertising banner, you can get half a point, and so on, When you have 500 points, you can do 500 free ads in the link exchange network system, and the remaining 500 points will go into the system's inventory.
This is a great way to provide exposure for free for websites that don't have an advertising budget.
Over the next five months, when more and more websites signed up for the service, a New York businessman Lenny was willing to pay $1 million to buy "link exchange", but Li Jiahua ideally had 2 million, and the two sides were scattered.
In December, Yahoo Yang offered another $20 million to buy "Link Exchange," which Lee again declined. More and more websites signed up to use the "link exchange" service, and Li Jiahua began to sign up with big advertisers to generate revenue. At the same time, it has established good cooperative relations with Yahoo, Netscape and Microsoft.
As the three companies became more interested in "link exchange", they began to bid for acquisitions, and finally in November 1998, Microsoft successfully acquired them for $265 million.
This story tells us that no matter where we are in society now, we are a unique and irreplaceable one. Whether you are rich or wealthy, you are penniless and have no walls. As long as you exist, you are a treasure of wealth to be mined: to put it in layman's terms. If you have knowledge, you use your knowledge to exchange with the knowledge audience; if you have technology, you use your technology to exchange with the technical audience; if you have physical strength, you use your physical strength to exchange; even if you don't have knowledge, technology, and physical strength, then you still have time, and you can use your time to exchange. Figure out what you have, find the right way, take the right path, and easily create your own wealth.