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Gree electric appliances: Even if you bring goods, it does not affect the ability to innovate

author:Yu Shangyao

#媒体评格力: It is better to focus on innovation than to indulge in goods #

Sling the bull! I didn't even figure out the basic concepts!!

Let's start with the core point: in the face of difficulties or external uncertainties, any move by companies and entrepreneurs to explore the way forward should be allowed, even admirable.

Luo Yonghao's efforts to repay debts are like this, New Oriental's transformation to help farmers live is like this, and Gree's exploration is still the same.

Of course, if the motivation itself is not pure exception, whether it is because of bad or stupid. For example, Jia Yueting and his FF, such as Luo Zhenyu became an expert in the meta-universe.

Gree electric appliances: Even if you bring goods, it does not affect the ability to innovate

First, bringing goods and innovation are not at all one level of things, and they cannot be discussed together at all.

From the direct result, the problem of income is solved by carrying goods, which is the way to realize value; while innovation is the problem of development momentum, and it is discussed how to create value.

It is right to want to increase revenue and open up the market, and it is also right to open up the market in the way of carrying goods.

If you want long-term development, it is right to enhance the connotation, and it is also right to enhance the connotation of the enterprise in the way of innovative investment.

There is no difference between methods and inferior methods, after all, the problems targeted are different. To put it crudely, when the stool is not smooth, why do not eat dumplings at night, can it solve the problem?

Gree electric appliances: Even if you bring goods, it does not affect the ability to innovate

Second, innovation can bring value, but it needs a material foundation.

Open the market first to ensure survival, or do you do research and development to improve the connotation? From the perspective of moral feelings, especially the heroic plot under the traditional culture of our country, there is a clear answer to this question. But in the process of business operation, this varies from time to time and from event to event.

But what is obvious is that if there is no guarantee of income brought by the market, blindly talking about innovation investment can only be passive water and wood without roots. We all admire Huawei's massive R&D investment every year and the resulting R&D results with strategic value, but if there is no financial support provided by the global sales network, is this possible?

Another public opinion focus enterprise (well-known is not available), we can criticize his executive salary, we can criticize his domestic and foreign price differences, quality differences, we can question why he is still so light on research and development, but do not have to pay too much attention to the original "trade and technology" and "technology and trade" Who is right and who is wrong. After all, in the environment, the business was able to survive and grow to the size it is today, and it was a success in itself (I'm not saying the company is okay, it hasn't been thoroughly investigated, just an example).

Gree electric appliances: Even if you bring goods, it does not affect the ability to innovate

Third, innovation is risky.

R&D is a process of pursuing possible future successes with established realistic investments. Doing well may give the company charcoal and icing on the cake; once it fails, it may also make the already stretched funds worse.

Without considering the reality of the enterprise, blindly demanding innovation, innovation, and innovation, this in itself is the biggest taint to innovation! Moth fire-fighting innovation fails, the enterprise is gone, whose loss is it?

No matter whose loss it is, it is not the loss of the keyboard man anyway.

In the eyes of some, not innovating is the original sin:

Why is your business so bad? It's not not innovative yet! bah!!

Your business is already so good, why not innovate? Yuck!!!

Your business has gone out of business, why not take the rest of the money to innovate? Yuck, yuck!!!!

Enterprises are not only the enterprises of entrepreneurs, but also the enterprises of employees, the enterprises of society, and the enterprises of the state.

Innovation fails, enterprises may fail, employees may lose their jobs, shareholders may be damaged, and the social economy will be affected, it is a major strategic decision, not only success to praise, failure to shout a good pity.

Of course, for the keyboard man, it may just be such a thing, and it is not him who loses anyway.

Gree electric appliances: Even if you bring goods, it does not affect the ability to innovate

Write at the end:

Why is Li Jiaqi and Wei Ya carrying goods as heroes, celebrities with goods as trends, Oba with goods as drainage, and Dong Mingzhu and Yu Minhong with goods becoming indecent?

I don't understand this question, and maybe I will never understand it.

In the first class of Management, my teacher told me that the greatest compassion under heaven is to give people a job, to give people a means of supporting their families, to give people an ability to stand on their own.

Be tolerant of entrepreneurs, okay? Dong Mingzhu didn't do anything sorry for you, sorry for me, sorry for society, sorry for the country's affairs.

Heaven and earth give birth to man, and one person should have the karma of one person. No one can take away this power with empty words.

Gree electric appliances: Even if you bring goods, it does not affect the ability to innovate