Today's real estate environment is reshaping and subverting the various cognitions of the leek family.
For example, the problem of understanding developers.
Once, out of disappointment and despair for local small housing enterprises, Nanyang's home buyers flocked to the foreign housing enterprises after 2015 with gentle hugs + full expectations.
At that time, when the powerful big names first set foot in Nanyang, they all enjoyed the treatment of Prince Charming without exception - worshipping and welcoming almost standard.
People's fascination with brands, superstitions about scale, and fascination with rankings are basically irrepressible.
For local products, it is a kind of dislike and alienation.
However, the performance of the property market in the second half of 2021 has taught the entire industry a lesson!
At this point, people have suddenly woken up to the fact that for home buyers, the safety and reliability of housing enterprises are the first; and ranking, scale and brand, etc., do not necessarily really represent strength, quality and trustworthiness.
In other words, the original is not local, the outside is not foreign, the big card is not big, and it does not constitute the essence of the problem. Whether you respect the land of one party, whether you respect the city, whether you can practice the original intention of deep ploughing... It's king.
Whether it is to fake the truth or return to the truth, buyers suddenly found a truth after suffering from the critical blow of the market side:
Some local housing companies that insist on sticking to it may be more reliable.
Its business philosophy is more focused on my hometown and my hometown; its style of acting is more low-key and down-to-earth; and its products are closer to the needs of the people.
For example, Tiangong Real Estate, which has the endorsement of the strength of the top construction industry.
A century-old store is the ultimate pursuit of many entrepreneurs.
The reason why the old store can exist for a hundred years and has gone through vicissitudes and changes relies on a kind of "craftsman spirit" of excellence, and the core of "craftsman spirit" can be understood as:
Do fine, do special, do fine, do real.
Reflected in the specific practice level, the old store that has been inherited for a hundred years should innovate the type, improve the quality, and innovate the brand.
From "manufacturing power" to "manufacturing power", "craftsman spirit" has been written into the work report of the Chinese government, which shows the importance of the country.
When it comes to the "craftsman spirit", the team of Tiangong Group can be called the representative of the industry.
Why? The implications.
For Tiangong Group, Nanyang people must be no strangers.
From the famous "land construction", to the "municipal construction general", and then to the "Tiangong", the "top brand" of nanyang construction industry, which was established in 1953, has gone through nearly 70 years of ups and downs.
For more than half a century, Tiangong Group has participated in and witnessed the whole process of urban construction and urban development in Nanyang.
Many of the city's landmark buildings that now stand on the streets are considered by tiangong builders.
Up to now, the company has nearly 1,500 professionals of various types, nearly 400 qualified construction engineers, total assets of 2.5 billion yuan, and an annual construction capacity of more than 5 billion yuan. The construction area covers the counties and municipalities of Nanyang, Zhengzhou, Luoyang and other places in Henan and Hebei, Anhui, Guangdong and other provinces.
It has formed three major business sectors of "construction general contracting, real estate development, investment and financing construction", integrating civil engineering, installation, fire protection, decoration, mechanical and electrical, municipal, water conservancy and hydropower engineering and real estate development, architectural design, mechanical construction, etc.
Along the way, the hands and feet, the wind and rain, stepping through the mud, and cutting thorns.
Stepping into the group honor room on the top floor of the headquarters of Tiangong Group, I was surprised, surprised, sighed, shocked... Suddenly, he was not only sighed by his baptism of wind and rain for half a century, but also shocked by his indomitable struggle!
"China's top 200 growth enterprises in the construction industry", "special qualification for general contracting of construction projects", "top 100 enterprises in Henan", "top 20 construction enterprises in Henan Province" and other honorary titles are dazzling; trophies, certificates, medals, etc., countless.
Among them, 4 golden Luban trophies are lined up.
It is said that as the highest level trophy in the national construction industry, the entire Nanyang land boundary has been won a total of 5 times, and 4 of them are gold cups, that is, they were won by Tiangong!
Isn't it awesome? Surprised? Surprised?
Tiangong Real Estate, a subsidiary of Tiangong Group, adheres to the core concept of "integrity, pragmatism, innovation and leadership" of the parent company, deeply studies Wancheng Habitat, abides by the foundation of integrity, and creates the era benchmark of Nanyang High-quality Habitat.
It has successively developed projects such as Tiangong Peony Garden, Dangui Garden, Runze Garden, Lishuiyuan, Central Official Residence, Rancho Santa Fe, Tiangong Building, Yixin Home and so on.
Up to now, it has developed an area of nearly 1 million square meters and served more than 7,000 owners.
Under construction projects Tiangong New Book, Tiangong Kailin Square, Tiangong Lijing and so on.
Not to mention others, a local real estate company can attack with a sword when the big names are lined up and tigers and wolves are around, and hold 3 projects under construction in hand, which alone is enough to show its proud confidence and strength.
Among them, tiangong Kailin Plaza, which has just started construction a few days ago, is close to the grand theater of three halls and one courtyard, which is the first commercial complex project under Tiangong. The project construction land is 57 acres, with a total construction area of nearly 200,000 square meters, including 4 office buildings, 2 high-end apartments, 1 intercontinental Holiday Hotel, large commercial center, sunken commercial pedestrian street, etc., which will undoubtedly become an important business district in the core of the new district after completion.
Tiangong Lijing is located 200 meters south of the intersection of Xuefeng Road and Huashan Road, with a total area of 20.35 acres, with a total planning of 2 19-storey residential buildings, a total of 296 units. The project is located in the mellow area of Baihe South, which is the latest work of Tiangong Real Estate in 2021.
Let's focus on Tiangong's new project.
The Tiangong New Book Project is located at the intersection of West 1st Road of Changjiang West and North 4th Road of The Airport, the core location of Nanyang Central Business District.
Its unique location is unique, even in the flower-like new district, it is also the best choice!
The project is close to Nanyang City's cultural landmark - three museums and one courtyard, the urban cultural atmosphere is mellow; Baihe Wetland Park, YuejiYuan West Park, Baitong Yifen Trunk Canal, etc. are surrounded by a beautiful environment; Nanyang Airport, High-speed Railway East Station, High-speed Highway, National Highway and other three-dimensional traffic, travel is unimpeded; Nanyang New First Middle School, The Eighth Complete School, Shanghai Fushan Zhengda Outer Chinese School, etc. are within easy reach to achieve all-age coverage of education; Nanyang Central Hospital New Branch Hospital is only 10 minutes away from the project, escorting the owner's health; Tiangong Square, Sanchuan Financial Street, Huayao City, etc. are distributed left and right, which is convenient for community life.
The project covers an area of 48 acres, planning 12 total height 8-storey or 12-storey courtyards, garden houses, the total construction area of more than 120,000 square meters, volume ratio of 2.2, building density of 24%, greening rate of up to 35%, the number of residential households 474 households, the area of 117-242 square meters, one ladder and two pure plate building design. The 3.1m storey high, double-storey underground garage is its distinctive feature.
It can be seen that Tiangong's new low-density pure residential community tone is obvious, and it is a proper pure improvement real estate.
Tiangong New Works adopts a new Chinese architectural style, the classic three-section façade structure combined with the aesthetics of drilling and platinum, through a large area of insulating glass woven crystal drill curtain wall and minimalist outline of the line, appear simple and bright, elegant atmosphere; the top eaves with the rich lines of the building, so that the building looks simple and calm; the overall building is sprayed with ivory white real stone paint, so that the building is durable, ingenious carving of the courtyard.
Tiangong new book, benchmarking the concept of building a first-line luxury house project, creating a circular health track within the community, a landscape axis, a sunshine lawn, a full-age activity center, a meeting space, a companion children's playground and other all-age diverse activity spaces, so that the owner's home is the park scenery.
Through the "forecourt and backyard, two axes and four courtyards, connecting the east and west", the community landscape perfectly integrates the residential and garden landscapes to form a three-dimensional landscape with clear layers, creating a very distinctive new Chinese garden; there are beautiful scenery all year round, creating a beautiful and quiet living environment.
Produced by Tiangong, it must be a fine product.
In the nearly 70 years of construction practice, Tiangong Group has created an extraordinary brand image while accumulating a good popularity for itself.
This point has been vividly presented in the market reaction of Tiangong's new book project after entering the market.
On May 23, the first phase of Tiangong's new book was opened, and it was sold out at the opening, which made the industry pay attention.
Today, the second phase of the project is about to enter the market, and it is now in the 0 yuan membership period.
The main product of the second phase is the elegant three-bedroom building area of about 117.58 square meters.
Compared with other unit types, the advantages of the A1 unit are obvious:
First, the apartment area is small, 117.58 ㎡ three-bedroom, both functions and space, but the total price is low.
Second, the housing acquisition rate is about 85%, which is about 10 percentage points higher than similar products in the market.
Third, the north-south double balcony, especially the north-facing balcony, is the West Garden of Yueji Park, which can enjoy the picturesque scenery of the four seasons.
Fourth, the master bedroom suite design, with its own independent bathroom, strong privacy, integrated design of guest and dining room, broad vision to meet the comfortable life imagination. U-shaped kitchen design, scientific partitioning, smooth space circulation, more practical.
If it is said that the past seventy years of style and cleansing have endowed the Tiangong construction industry with deep genes, then there is no doubt that the new works of Tiangong real estate are the masterpieces carefully created by Tiangong Real Estate.
Tiangong brand + new district C position, is the effort of Tiangong Real Estate as a representative of local developers, and compete with large brand housing enterprises on the same stage.
Nowadays, the entire real estate industry is shrouded in haze, and the reduction of allocation and quality and arbitrary price reduction are popular, and buyers are in an inexplicable panic.
To this end, Tiangong New solemn promise: no price reduction, no reduction in allocation, part of the standard to raise the standard, with practical actions to show the responsibility and responsibility of a local enterprise!
Responsible for consumers, responsible for the industry, responsible for the city, such a dare to be responsible attitude, can be called the industry benchmark!
The journey of the avenue is also the public of the world.
Such housing enterprises, such products, are more worthy of respect and ownership by the whole city.