Some time ago, Tianjin Traffic Radio "Beijing is not a gastronomic desert" dispute, the program of male and female hosts broadcast accidents, causing heated discussion on the Internet.
Most netizens concluded that "Qianlong cabbage" is a cabbage leaf, "Beijing roast duck" originated in Nanjing, and there is no good "fried liver" shop in Beijing...
Is there really no food in Beijing, a thousand-year-old city and the capital of the Six Dynasties?
The answer, of course, is no!
On November 16, Michelin released the Michelin Guide to Beijing 2021, a total of 30 restaurants were listed. Da Dong (East Forty Articles), Li Jia Cai (Xicheng), Fuchun Ju... And other well-known restaurants are on the list.
Jing Zhaoyin, the most low-key and high-end vegetarian restaurant in Beijing. It is known as the "Hermes" of the vegetarian world. The per capita consumption is 1055+, and it needs to queue up all year round, and politicians, business leaders, and celebrities from all walks of life often visit. It is rumored to be one of Faye Wong's favorite restaurants, and many stars such as Zhou Xun and Nicholas Tse have also visited.
Jing Zhaoyin was a Chinese Han Dynasty official name, one of the three auxiliaries (three officials who governed the Gyeonggi region, namely Jing Zhaoyin, Zuo Fengyi, and Right Fufeng), corresponding to the current mayor of the capital. Just looking at the name of this restaurant is domineering enough!
Jing Zhaoyin Restaurant is close to lama temple, between the Guozijian, Confucius Temple and other places of interest, located in Wudaoying Hutong. The appearance of the restaurant is the ancient architectural pattern of the courtyard, with green brick and stone slabs, mist, deep and solemn atmosphere in the courtyard, with oriental classical charm and elegant temperament, and there is a kind of detachment hidden in the city.
As a vegetarian restaurant, Jing Zhaoyin is different from other vegetarian restaurants that like to make vegetarian food into meat, on the contrary, this restaurant is more committed to restoring the taste of the ingredients themselves and showing the essence of vegetarian food to the fullest.
Adhering to the healthy vegetarian concept of "Lehe, Vegetable Perfection and Slow Food", the restaurant provides original and healthy vegetable dishes with an innovative development attitude.
The chef carefully follows the rules of the festival, selects healthy ingredients, and follows the changes of the four seasons and does not eat from time to time.
The waiter in the innocent robe spoke softly and professionally. Meals are accompanied by melodious harp playing.
Each dish of Jing Zhaoyin presents the ultimate quality in terms of safety, taste, shape, nutrition and efficacy.
Mr. Yin Huiguan, the founder of Beijing Jingzhao Yin Restaurant, thinks that vegetarian cuisine is "love cuisine". Cooking vegetarian food with love and heart, hoping to pass on love through food, so that every diner can feel the love in food!
Such a Jing Zhaoyin is praised as the "ceiling" of Beijing vegetarian food!
Jing Zhaoyin has also caused a lot of controversy in the past. For example, the introduction of chefs, pastry chefs and nutritionists on their menus is full of three pages: "Immigrate to Canada at the Age of Five", "Major in Financial Management", "Double Degree", "Fetal Hormone"... And so on, some diners complained: What do you have to do with Chinese vegetarianism? Just to show off your excellence? I'm just here for a meal!" As for?
Jing Zhaoyin's official Weibo favorite thing to do is to post or like the praise of customers. After finishing the meal, Jing Zhaoyin would warmly invite customers to write positive reviews, and even offered them the prepared words and copywriting, and then he would post the praise to Weibo.
Jing Zhaoyin's table, Weibo, posters can be seen everywhere "vegetarian Zhiye", "birthday vegetarian is the most auspicious", "quit killing, release, life protection, immeasurable merit" "anti-cruelty animal protection law legislation"... And so on, this restaurant strives to show the arrogance and dignity of vegetarianism, and has been questioned for having the meaning of moral kidnapping.
Jing Zhaoyin believes that he advocates a "sustainable green and healthy lifestyle". But in fact, Jing Zhaoyin used a lot of dry ice to create a cloudy atmosphere when producing, which is not compatible with low-carbon green.
In addition, Jing Zhaoyin's ordering method has also been complained about. Kyung Joo-yoon's menu is a Korean-style menu, i.e. a two-person menu. Need to order two portions of the same package at the same time, so I don't know if it is for convenience or other reasons, is it a bundled consumption?
Materials in general, not cost-effective, not tasty... And so on, and so on, often let Jing Zhaoyin be criticized.
Let's talk about the Michelin Restaurant Guide, in Europe, the red cover of the Michelin Restaurant Guide is comparable to the Oscar's little golden man. No matter which restaurant, it is a glory to be favored by Michelin. Even if it is only a Michelin star, it is a great glory for the restaurant. Counting the Michelin "stars" for a big meal has become a unique choice for Europeans to enjoy life.
The Michelin Guide has been in China for many years, but it is difficult to get the public's recognition, this is because the Michelin Guide's understanding of Chinese and Western food culture and hospitality are quite different from those of the Chinese people.
The Michelin Guide is judged by the quality of the ingredients, the chef's ability to control taste and cooking skills, the personality expressed in the dish, the value for money, and the consistency of the restaurant's standards.
Many people think that Michelin standards are incompatible with traditional Chinese restaurants with a personal chef's style and a pyrotechnic environment, and although the restaurants selected by this standard are exquisite, stable and safe, it is difficult to have a soul-to-soul taste as people expect. Even the Michelin Guide has a big problem in the timeliness of the selection: the Changlai Hotel (Cemetery West), which won the 2018 Guangzhou Michelin Guide Plate Award, turned out to be a restaurant that has been closed for several months.
Either way, Kyo Zhao-yin, who became Michelin's only three-star vegetarian restaurant in the world, was successful enough.
At the very least, along with other restaurants in Beijing that have made the 2021 Michelin Guide Beijing a symbol of the city's cuisine, who can say that Beijing is a "gastronomic desert"?