On November 23, the State Intellectual Property Office issued the "Announcement on the Guidance Directory on the Promotion of Key Links in the Use of Geographical Indications", and a total of 160 geographical indications across the country were selected for this publicity list. Among them, 5 landmark projects from Guangdong, including Xinhui Tangerine Peel, Phoenix Single Cong (Fir) Tea, Wanxiang, Beixiang Horseshoe and Hua Tangerine Red, were selected.

In recent years, the national intellectual property system has implemented the major political task of decisively winning the battle against poverty, taking the implementation of the promotion project for the use of geographical indications as the starting point, giving full play to the advantages of the intellectual property system, vigorously developing characteristic industries, actively building regional brands, and helping poor areas win the battle against poverty. Since the beginning of this year, the State Intellectual Property Office has continued to implement the project of promoting the use of geographical indications in depth, and organized the action of geographical indications to help rural revitalization.
It is understood that the State Intellectual Property Office issued the "Notice on Organizing and Carrying Out Geographical Indications to Help Rural Revitalization Actions" (Guozhi Fayunzi [2021] No. 20) in July this year, requiring the highlighting of work priorities, effectively focusing on the use of a geographical indication, strengthening a brand, developing an industry, benefiting the people, and taking the use of geographical indications to promote engineering projects as the starting point to carry out geographical indications to help rural revitalization. For local projects with positive action, outstanding results, and obvious demonstration and driving effects, each provincial intellectual property office may recommend it to the State Intellectual Property Office for key guidance and contact.
After review and recommendation by the provincial intellectual property office, comprehensive assessment by the State Intellectual Property Office, and combined with the implementation of the national geographical indication use promotion project and the preparation of the national geographical indication product protection demonstration area, the list of key contact guidance for the promotion of the use of geographical indications announced this time is determined, and the publicity period is from November 23, 2021 to November 25, 2021.
Next, the State Intellectual Property Office will strengthen its work links, operational guidance and policy support for these GI-related projects.
Attached: Directory of Guidance on the Promotion of Key Links in the Use of Geographical Indications
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Kitago Horseshoe
Horseshoe, also known as water chestnut, water chestnut, black potato, bodhi, etc., belongs to the monocotyledonous sedge family. Beixiang horseshoe is a specialty of Lechang City, Shaoguan, Guangdong Province, and is also a national geographical indication product. Lechang is known as the "Hometown of China's Horseshoe". Horseshoes are planted in Lecheng Subdistrict Office of Lechang City, Beixiang Township and Langtian Township, and the north township is the best. The horseshoe produced by it has the characteristics of color beauty, tender meat, sweetness and less residue, which can be used as fruit or vegetable, can be canned, can be used as cold fruit preserves, and can be eaten raw or cooked.
Horseshoes are born in paddy fields, bear fruit in mud, and are truly fruit that grows in water. This fruit in the water, the flesh is snow white, crisp and juicy, refreshing and delicious, coupled with the effect of clearing heat and moisturizing the lungs, raw and stagnant, etc., is also known as "underground Sydney pear".
【Author】 Li Mantle
【Source】 Southern Press Media Group South + client
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