On the evening of November 10, Yihai Kerry joined hands with Olympic champion Zhang Ning and Secretary of the County Party Committee Liu Ruige at the Weixian Millet Experience Hall of The Zhangjiakou Factory of Jinlongyu Yihai Kerry to promote Weixian and Weixian characteristic agricultural products Ulju millet through live broadcast of Jingdong and Taobao shopping platforms to help rural revitalization. The "Jiyun Wei County" platform of Weixian Rong Media Center broadcast the whole event live.
Zhang Ning is one of the representative figures of Badminton in China, winning the women's singles title in badminton at the 2004 Athens Olympic Games, and defending her title at home four years later at the Beijing Olympics. After retiring, Zhang Ning became a member of the World BWF Hall of Fame. In addition to his profession, Zhang Ning has always been concerned about public welfare undertakings.
Zhang Ning introduced: "Wei County is rich in millet, historically it was gong rice, the color and fragrance are good, but due to the influence of geographical location and sales channels, although the millet here is good, it has not been selling well." ”
Zhang Ning said that he is a powerful and famous person, and hopes that the Olympic champion identity will be free to endorse The Millet of Weixian County, help them sell high-quality Millet to more places, and let the local people live a better life.
The Weixian County Party Committee, the county government and relevant departments were very touched by the love of the Olympic champions, and Liu Ruige, the secretary of the county party committee, took the initiative to say that he could drum and shout for the millet in Weixian County with Zhang Ning, so he had a special live broadcast with goods.
First of all, Liu Ruige introduced the geographical environment, cultural landscape, location advantages, history and culture, and characteristic agricultural products of Wei County. In particular, the growth environment, cultivation and cultivation, nutritional value and benefits of millet in Weixian County are highlighted. At the same time, I would like to thank Zhang Ning for helping the revitalization of the countryside in Weixian County with practical actions, and also welcome all fans and friends across the country to learn about the millet of Weixian County through online live broadcasting, and come to Weixian County, the first state in western Beijing, to taste snacks, appreciate trees and flowers, tour landscapes, and appreciate culture.
Zhang Ning elaborated on the nutritional value of millet in Weixian County, expressed admiration for the contribution made by Yihai Kerry to Weixian County, congratulated Yihai Kerry on creating the "Golden Arowana Love Peach Blossom Millet" for Weixian and successfully listed, hoping that with the help of celebrities from all walks of life, through this live broadcast to help public welfare activities, inject strong impetus into the revitalization of Weixian Countryside.
Fu Xuefei, deputy director of yihai kerry e-commerce division, introduced Weixian millet on the spot.
According to reports, Yihai Kerry helps Weixian to invest all the net profits from the sales of peach blossom millet into the revitalization of the millet industry in Yihai and Weixian.