On November 9, Beijing time, Zhou Qi's brokerage company posted on social media that Zhou Qi had signed a contract with Li Ning, and the Big Devil who went to Australia would wear a domestic brand to compete in the NBL arena, and netizens also expressed high praise for Zhou Qi's move. In March this year, Nike, Adidas and H&M and other brands boycotted Xinjiang cotton, as well as the incident of outsourcing factories, which triggered strong indignation and severe condemnation from the Chinese people, and many artists and athletes have terminated their contracts to boycott, including the move of Chinese football and Chinese basketball, which has also aroused the attention of the outside world.
However, in training and competition, the national football team still wears a full set of Nike equipment, which has also been questioned by the majority of netizens, but with the passage of time, this matter will not be resolved, and then it will be recognized after this practice. Chinese basketball is somewhat silent, there has been no positive response, let Yi Jianlian, Guo Allen, Zhou Qi, etc. and these brands have contract players to deal with alone, Yi Jianlian did not appear during that time because of injury problems, there was not much trouble, the only thing is to sign their own training camp, did not pay attention, to more than a dozen basketball signatures printed with Nike logos, triggered the noise of public opinion.
And Guo Allen also missed several games because of the problem of sneaker endorsement, in order to avoid suspicion, he can only choose not to play, otherwise he will have to pay a high penalty of liquidated damages, and even once came up with a way to label to cover the logo of the endorsement brand shoes. And Zhou Qi was originally a player in the Xinjiang men's basketball team, the People's Daily once launched the topic of "I support Xinjiang cotton" to respond to the brand's rough behavior, Zhou Qi once took the lead in supporting Xinjiang cotton. Zhou Qi and Nike sneakers have a contract, but the recent contract between the two sides has expired, specifically because Zhou Qi has no influence, his prospects are not as big as expected.
Or because of Zhou Qi's poor performance in the 2019 Basketball World Cup, nike has no intention of renewing his contract, or it is really Zhou Qi's righteousness, in order to support Xinjiang cotton and Nike no longer renew his contract, etc., in short, Zhou Qi chose to support the Chinese brand Li Ning this time, and as we all know, Li Ning is also the official sponsor of the CBA League, his move has also received a lot of support, this year Zhou Qi because of the contract problem with the Xinjiang team, went to Australia to join the NBL Southeast Melbourne Phoenix, Zhou Qi can be seen from the training photos, and I hope that he can play a good performance.