The stunning launch of the Xiaomi SU7: the epitome of the rise of electric vehicles in China
On March 28, 2024, Xiaomi released its first electric car, the Xiaomi SU7, with a starting price of 215,900 yuan. As soon as this car was launched, it aroused widespread attention and heated discussions in foreign media. What is remarkable is that the Xiaomi SU7 has exceeded 88,898 units in just 24 hours after its launch, which undoubtedly proves the market's recognition and expectation of this car. The successful launch of the Xiaomi SU7 not only highlights the rapid development of China's electric vehicle industry, but also makes people reflect on Apple's decision to abandon car manufacturing.
It took Xiaomi 3 years to launch its first electric car, a speed that amazed foreign media. They pointed out that the advent of the Xiaomi SU7 highlights the high speed of the development of China's electric vehicle industry. China has the world's largest electric vehicle market, and the government's strong support and perfect industrial chain provide fertile soil for the development of electric vehicles. As a technology company, Xiaomi was keenly aware of this opportunity and acted quickly to complete the process from concept to mass production in a short period of time. This speed and execution is the epitome of the booming development of China's electric vehicle industry.
In contrast, Apple CEO Tim Cook previously announced that he would abandon his plans to build a car, a decision that looked a little awkward after the launch of the Xiaomi SU7. Some analysts believe that the key to Xiaomi's success lies in its use of China's existing electric vehicle industry base and in-depth cooperation with BAIC Group. China has the world's most complete electric vehicle industry chain, from batteries, motors to vehicle manufacturing, there are many excellent enterprises in every link. The cooperation between Xiaomi and BAIC Group has allowed it to obtain mature technology and production capacity in a short period of time, which has greatly accelerated the R&D and mass production process of Xiaomi SU7.
In contrast, Apple is too large and has a relatively complex decision-making process, making it difficult to make decisions and act as quickly as Xiaomi. At the same time, Apple lacks experience and industrial base in building cars, and its electric vehicle project has faced many challenges from the beginning. Xiaomi, on the other hand, has taken full advantage of its advantages in smart hardware and internet services, combining them with electric vehicles to create a smart, connected, and high-performance product. This ability to integrate across borders is one of the strengths of Chinese tech companies and the reason for their sudden rise in the field of electric vehicles.
The successful launch of Xiaomi SU7 undoubtedly gave Apple a warning. Foreign media generally believe that Cook feels more remorse for giving up on building cars. As a global tech giant, Apple's absence in the field of electric vehicles means that it will lose a huge market opportunity. And Chinese technology companies such as Xiaomi are showing Apple how to turn the dream of building a car into a reality. They have proved with their actions that car manufacturing is no longer the preserve of traditional car companies, and that technology companies are also capable of creating excellent electric vehicle products.
The launch of the Xiaomi SU7 marks the rise of Chinese technology companies in the field of electric vehicles. These companies are innovative and adept at leveraging China's industrial strengths, and partnering with traditional car companies to drive the development of the electric vehicle industry. Their participation has injected new vitality into the global electric vehicle market, but also brought challenges and pressure to traditional car companies. It is foreseeable that in the future, Chinese technology companies will play an increasingly important role in the field of electric vehicles, driving the industry forward.
The stunning launch of Xiaomi SU7 is the epitome of the rise of electric vehicles in China. It not only demonstrates the rapid development of China's electric vehicle industry, but also reflects the strength and potential of Chinese technology companies in this field. Xiaomi has proved that car manufacturing is no longer the patent of traditional car companies, and technology companies are also capable of creating excellent electric vehicle products. The incident is also a wake-up call for global tech giants such as Apple, reminding them not to miss out on the huge market opportunity of electric vehicles. Looking ahead, Chinese technology companies will play an increasingly important role in the global electric vehicle market, driving the industry's continuous innovation and development.
