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今天小编为您带来期刊论文《考虑公平关切及其谈判破裂点的供应链运作》2.1 传统供应链下批发价契约模型。
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Today, the editor brings “ Wholesale price contract model under traditional supply chain of the journal article 《Supply chain operations considering fairness concerns and their negotiation rupture points》".
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内容摘要：Abstract
本期推文将从思维导图、精读内容、知识补充三个方面介绍期刊论文《考虑公平关切及其谈判破裂点的供应链运作》2.1 传统供应链下批发价契约模型。
This issue's tweet will introduce the journal article 《Supply chain operations considering fairness concerns and their negotiation rupture points》 from three aspects: mind mapping, detailed reading content, and supplementary knowledge, focusing on wholesale price contract model under traditional supply chain.
思维导图：Mind mapping
精读内容：Intensive reading content
本小节介绍了传统供应链下批发价契约模型，首先说明在传统供应链中，供应链成员的效用即利润，并表示出零售商、制造商和着整个供应链的利润函数，对函数求导并令其等于零，可以求得q^*和q^0，q^*和q^0分别为分散渠道下最佳订购量( 最大化零售商利润) 和集中渠道下最佳订货量( 最大化渠道总利润)。
This subsection introduces the wholesale price contract model under the traditional supply chain. Firstly, it illustrates that in a traditional supply chain, the utility of supply chain members is represented by their profits. It then presents the profit functions of the retailer, manufacturer, and the entire supply chain. By taking derivatives of the functions and setting them equal to zero, the optimal order quantities q^* and q^0 are obtained. Here, q^* represents the optimal order quantity under decentralized channels (maximizing retailer profit), while q^0 represents the optimal order quantity under centralized channels (maximizing total channel profit).
知识补充：Knowledge supplement
1、预期收益 Expected return
预期收益也称为期望收益，是指如果没有意外事件发生时根据已知信息所预测能得到的收益。通常未来的资产收益是不确定的。不确定的收益可以用多种可能的取值及其对应的概率来表示，这两者的加权平均，即数学期望值，就是资产的预期收益。
Expected return, also known as anticipated return, refers to the projected earnings based on known information if no unexpected events occur. Typically, future asset returns are uncertain. This uncertainty in returns can be represented by multiple possible values and their corresponding probabilities. The weighted average of these values, known as the mathematical expectation, is the expected return of the asset.
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本文由LearningYard学苑整理并发出，如有侵权请联系删除。
参考文献：[1] 聂腾飞, 何碧玉, 杜少甫. 考虑公平关切及其谈判破裂点的供应链运作 [J]. 管理科学学报, 2017, 20(10): 92-102.
文案|Whisper
排版|Whisper
审核|Wang