吴昕你这么时髦是怎么个事？

就算消费降级，女孩们也无法从吴昕的“奇迹暖暖换装”直播间空手走出！️

2023留住COCO钱包的法宝，一个讲故事带货的章小蕙，一个如沐春风的董洁，还有一个就是最近主打实穿、好借鉴的吴昕。

最近，吴昕的“唠嗑式直播”一播封神，第一轮直播上线，观看人数超281万人，43个售罄链接，凌晨1点热度值破亿，打造了现象级出圈的直播事件。吸引无数网友疯狂剁手，po帖成潮。大家都纷纷表示“光拼手速已经不够”“看了一晚上对不起自己的钱包”等等。

直播轻松破亿，吴昕身上是有点东西的！首先吸引人的是直播间氛围，相！当！舒！适！她在讲品的时候就很像和朋友一起逛街，从自己的喜好入手，丝毫没有距离感。

通过她的讲解还能给不少女生提供情绪价值。她很少说品牌调性或者面料有多好，反而用她接地气的语言风格把卖点讲出，比如她之前觉得自己小腿粗，就推荐了不少显瘦显高的鞋子单品，不仅拉满了实用性，也给了很多女生修饰身型的技巧。

还有在她说到香薰蜡烛的时候也相当种草。“香薰蜡烛放在我面前的时候，我的心就很安静，一点燃的时候就会觉得自己的生活很有希望，买大罐的香薰蜡烛可以点很久，然后就会觉得希望可以永存下去”，真的一下治愈了不少人。

再来，在审美路上一路“升级打怪”的她除了近期日常拍照频出神图，她的选品审美也很在线。有不少国内小众设计师的时装，风格虽然百变，但对标性还是蛮高的，不论你是走气质路线，还是法式慵懒，亦或是可爱风都能在她的直播间找到适合你风格的单品，重点是性价比都蛮高的。

这些在她直播间出现的单品，COCO都为大家码好了，直接冲就行！

许多网友都说，吴昕的穿搭有种“一看就是学法语”的氛围感。真别说，吴昕最近这几套穿搭整体流露出的法式风貌受到了不少女生的追崇。

MADEINAM 

首先就是来自MADEINAM的桑蚕丝波点半身裙，法式慵懒感十足，搭配一抹“微醺红”直接将复古风格拉满！真丝带来的垂坠质感、基础干净的配色，搭配起别的单品来也不会出错，真的看到只恨自己手速不快。

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MADEINAM凭借着超在线的审美、高品质面料和视觉系剪裁，一直以来俘获了许多网友的心。品牌以生活、纯粹、环保、轻松等为理念，服装风格简约大气又不乏感性气质和精妙巧思，用单品营造起各系风格更是轻松好上手。秋冬季节，上新的服装以大地色系和莫兰迪色系为主，柔软细腻的羊毛，亲肤的牦牛绒，也都为打造慵懒感传递出不俗的态度。

GREEN BELT

GREEN BELT的快乐小狗毛衣真的瞬间拿捏COCO的童心！可爱十足的墨镜狗狗图案搭配温柔内敛的色系，个性、温柔、居家又松弛。百搭的版型与轻松的气质相得益彰，可爱元气的法式小仙女谁能不爱？

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图片来源：小红书@GREEN BELT

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GREEN BELT是一个充满个性和热情的小众女装品牌。利落的剪裁、浓郁的色彩、不落俗套的设计，都是GREEN BELT表达自我的方式。本季，GREEN BELT从刚柔并济的女性视角出发，在知性优雅的美学基础上融入80年代复古元素和沉稳色调，致力于打造坚毅又柔和的女性特质。在他们的店铺里，你可以尽情探索色彩、质感、线条相碰撞的美学。

KOKIA studio

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直播间温柔感十足的这一身淡粉色羊驼毛针织衫和碎花半裙则来自KOKIA，清甜柔和的色彩，搭配软糯十足的材质，让人能看得到梦幻、纯粹、自由松弛的美感，也能感受到吴昕的那一份法式chic随性风情。

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KOKIA studio作为一个独立设计师品牌，每次上新都带着轻松不费力的时髦感，复古又亮丽的风格，诠释出别具一格的慵懒自由态度。

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TEltell

直播间闪亮登场的亮片半身裙来自TEltell。blinblin面料复古又贵气，自带过年氛围，修身的版型日常感、实穿性十足，让人感觉随性又好搭。

TELtell也是一个小众国牌。轻松实穿又好看是品牌一贯的设计宗旨，它也总在经典百搭的单品中寻找创造特色的可能。柔软贴肤的针织衫浓浓的奶油感，实穿的格纹衬衫中性利落，水洗做旧的牛仔裤自由随性，都是寻找慵懒感的出口。

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322WORKHOUSE

直播间出现的羊绒布袋来自322workhouse，大的斜挎慵懒，小的手拎精致，各有各的韵味。

322WORKHOUSE成立于2008年，是以羊绒和其他天然上乘面料制造的简约风时装品牌，服装廓形线条、剪裁上硬朗、利落，羊绒、纯棉、真丝、棉麻等材质亲肤柔软，与都市知识女性追求的祥和生活如出一辙。

沉稳的颜色高级典雅，一些撞色的小配饰也点缀得很到位。因为冬装几乎都是羊绒、羊驼毛等矜贵面料制成，价位稍微高大概在2000-3000人民币左右。但经典的设计，不容易过时，还是很值得投资的。

INSIS FEMME

直播中不少长款棉袄，大衣有不少是来自国产品牌INSIS FEMME。

INSIS FEMME是2015年创立的都市女装品牌，倡导实穿简约的服装风格。服装均提倡本土创作，中国95后设计师团队更能拿捏国际感与亚洲审美的分寸。因为创始人是从数学行业转行到时尚行业，所以她将理科生的浪漫都融入到时装之中，金属色块的拼接、皮质腰带的融入，都为简约的单品加入了不可忽视的细节，均价都在千元左右，性价比还是挺不错的！

NEANT

这条被不少人爆赞的红裙来自NEANT，随风飘动的裙摆配上细腻的钉珠点缀，优雅耐看。另一条呢子半裙也很惹眼，不对称的下摆拉高腿部比例，随便搭配一件背心就足够。

还有这身格纹不规则半身裙也是品牌的佳作。格纹复古日常，搭配编织感、立体感十足的斜纹肌理，增添了不一样的设计感和摩登态度。

NEANT创立于2018年，在法语中是“空”的意思，品牌想借此以不断摸索延展当代女性的形象边界，以年龄层作为穿着时装的依据，追求衣服与个人之间的微妙感受与联系。2023秋冬系列在深色的时装中穿插上红和金色，温暖的色系不浮夸也不压抑。

an action a day

直播间里，吴昕也用运动系单品穿出了休闲百搭的Style，来自an action a day(aaad)的空气棉卫衣就是其中的主力。卫衣套装颜色沉稳中干净。利落中给人帅气十足的气质，空气棉材质质感柔软，搭配成运动街头风妥妥的好看！

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A BIG THANKS‍‍‍

打造美式复古风格的立领卫衣也让COCO瞬间被种草。A BIG THANKS本身就是美高风极强的品牌，这件卫衣浓郁的莓果紫色复古味道满满，搭配运动风短裙摩登又带着十足的松弛感，棕色长靴则多了几分西部牛仔的意味。

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首场直播，让我们看到了吴昕更多元的一面，也让我们看到了女性对待喜欢事物的真挚与态度，让我们可以看到那个在不同领域闪闪发光的自己。

图片来源：品牌 / 新浪微博 /  小红书 / 网络

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