Li Cuifang, editor-in-chief of Shandong Radio and Television Station, delivered a speech.
In order to further carry forward the spirit of hard work and entrepreneurship and help Yuanshan create a 5a-level scenic spot, on the morning of April 13, the signing ceremony of strategic cooperation between Shandong Radio and Television Station and Zibo Yuanshan Forest Farm was held in Jinan. Li Cuifang, editor-in-chief of Shandong Radio and Television Station, said that Shandong Radio and Television Station will take out the most advantageous resources to tell the story of Yuanshan, publicize the spirit of Yuanshan, shape the image of Yuanshan, help The Yuanshan Forest Farm to be created smoothly through the national 5a-level scenic spot as soon as possible, and help the cause of Yuanshan Group to reach a new level.
Li Cuifang, editor-in-chief of Shandong Radio and Television Station, said in his speech that as the leader of the former mountain forest farm, Secretary Sun Jianbo is a model of self-improvement and a pioneer of the times in the new period, an old friend of ours, and an old model of propaganda of Shandong Radio and Television Station. As early as the 90s of the last century, Secretary Sun became the vanguard of the brave market. In 2005, 2011 and 2014, Shandong Radio and Television Station, led by Shandong News Network, set off a round of reporting enthusiasm to learn from Secretary Sun's spirit of "hard work and self-improvement", explaining the power of example. Secretary Sun has a sentence that impressed me deeply, he said, "State-owned forest farms are the well-deserved green backbone in the construction of China's ecological civilization." That's what he said, and he did even more.
In the past 20 years, the original mountain forest farm has taken the lead in opening up a forestry industrialization road by "turning the road blue wisps to enlighten the mountain forest", revolutionizing the old and the new, diversified development, and taking the lead in the country. Through the guidance of science and technology, collectivized operation, and market-oriented operation, the industrial structure of forest farms has been further optimized, and the climax of "secondary entrepreneurship" in the development of forest farms has been set off, and large areas of barren mountains have been clothed with green clothing; through diversified explorations such as the development of forest tourism and the development of seedling cultivation, it has become a model and banner for the reform of state-owned forest farms nationwide. From an endangered enterprise with a debt of 40 million yuan to a large cross-industry group with an annual income of more than 100 million yuan, this leapfrog development is done by the original mountain people rolling up their sleeves.
Li Cuifang said that the development path of the original mountain forest farm has brought a lot of enlightenment to Shandong Radio and Television Station - we believe that only by swallowing the pain of transformation can we exchange it for nirvana rebirth. At present, Shandong Radio and Television Station is also undergoing a new round of deepening reform, and it is also experiencing arduous pioneering from big to strong. Today, with the accelerated reconstruction of the media pattern and the ecology of public opinion, we must dare to revolutionize our lives like the original mountain forest farm in order to exchange for new living space. Since last year, we have broken the boundaries of rules and channels, integrated traditional TV and new media platforms, and established a media information center; we have invested more than 130 million yuan to start the construction of the "central kitchen" project with the high standard of "international vision and domestic leadership"; we have deeply cultivated the mobile Internet field, launched the "lightning news" client, subversively abandoned the traditional thinking of "respecting the big screen", and truly let the "small screen" dominate the "big screen". These reform measures are all aimed at conforming to the general trend of media integration, better serving news production, serving user experience, and serving the propaganda of mainstream ideology and public opinion.
This strategic cooperation is the full trust and support of the former mountain forest farm to our station. Shandong Radio and Television Station will also take out the most advantageous resources to tell the story of Yuanshan, publicize the spirit of Yuanshan, shape the image of Yuanshan, help The Yuanshan Forest Farm to be successfully created through the national 5a-level scenic spot as soon as possible, and help the cause of Yuanshan Group to a new level.