The merchants in the Baolan Financial Innovation Center include enterprises specializing in high-end technology products such as robots and drones.
Nowadays, as long as it is not a weekend, the whole West Outer Street is quiet. To catch up with the Beijing Exhibition Center to hold an exhibition, but when there are more than a dozen people lingering at the door, it is very eye-catching. Who would have thought that two years ago, it was still crowded, bustling with traffic, and the world-famous "moving batch". At that time, in the event of "May Day" and "Eleventh", the entire "moving" area needed to start emergency measures, and even buses had to be rerouted to cope with the large passenger flow during the long holiday.
Today, all 12 markets in the "Moving Approval" area are closed, achieving a successful conclusion of Beijing's landmark project of relieving non-capital functions. In the future, it will be built into a "Beijing FinTech Innovation Demonstration Zone". All 8 buildings carrying 12 markets need to "change cages for birds" and nirvana is reborn. Li Ran, the general manager of "Baolan Zhongchuang" and the chief housekeeper of the first transformed building of The Baolan Financial Innovation Center, has witnessed the most magnificent changes in this hot land - from selling 50 yuan a piece of clothing to selling 6 million yuan a drone.
Positioning: from clothing wholesale to the scientific and technological financial circle
For the customers in the Baolan Financial Innovation Center, Li Ran is like a number of family treasures, 9 enterprises, more than 300 employees, he is clear, even the benefits and output value of others, the education and age of the person in charge of the enterprise he knows very well. It is no wonder that in the whole building, but 9 companies, are pinched and carefully selected.
In 2014, "Baolan Financial Innovation Center", also known as "Tianhaocheng Garment Wholesale Market", is the world-famous "KoreaTown", with more than 300 stalls, mainly operating Korean-style clothing, half of the stalls below the ground, but the daily passenger flow is 10,000 people. Thinking about this scene, Li Ran, who has been doing property management for many years, feels incredible: "So many people, such a little land, how much risk?" ”
Li Ran's "Baolan Joint Stock Company" is mainly engaged in the operation of industrial parks and office leasing, and has many years of experience in introducing service technology and financial innovation enterprises. The "Zhongguancun Internet Finance Industrial Park" not far from Xizhimen is operated by his company.
"Tianhaocheng" is the first garment wholesale market to be transformed by "Moving Batch", which began in late 2014. "We are involved in the whole process of market relief, remediation and upgrading." Li Ran said that the geographical location of the "moving batch" is very attractive, drawing a line from fuxing gate to Zhongguancun, and the "moving batch" is just in the middle, reaching the science and technology enterprises, touching the financial enterprises, and gathering talents. "Therefore, we put forward the idea of building a 'science and technology financial sector', and reported the plan to the Xicheng District Government that year, and through market-oriented means, obtained the transformation and upgrading operation right of 'Tianhaocheng'."
The owner of "Tianhaocheng" belongs to the "Garden Real Estate Company", through the form of business negotiations, "Baolan" obtained 16 years of operating rights, and then transformed the façade and internal structure of the building, and finally turned a low-end wholesale market into a modern office building, in mid-2015, the innovation center began to attract investment, "investment, no, is the selection of business, has become a big problem." Li Ran said carefully, "Which industries to choose and which industries to choose?" ”
Selection: Tongrentang's nine snacks were all rejected
Li Ran couldn't find the north at first when he "chose a businessman." "Feel the stones to cross the river. Even the people's Tongrentang has come, counting retail enterprises or traditional cultural industries? How to define it? If we can't figure it out, we will report to the leader. There are also various catering companies, including Nine Doors Snacks, Food City, and various training institutions have been found and want to settle in... However, in the end, all of them were rejected! We must keep industries that do not conform to the future industrial positioning of Xicheng District! So, there is not a single catering business or retail business in this building. Li Ran said that in order to introduce qualified enterprises, Xicheng District has established a joint review mechanism for business format access, and every enterprise introduced in the building needs to pass the joint review of relevant government departments organized by the Management Committee of Zhongguancun Xicheng Park.
"Take our first floor, for example, it has been empty for a year and a half, because there is a review mechanism stuck." Li Ran said. This floor is the best to rent and the worst to rent. Say good rent, because it is close to the zoo, the river in front of the door is endlessly crowded, and on holidays, it is full of people, just open a restaurant casually, and make steady money!
It is said that it is not easy to rent because the above-mentioned operational projects that are easy to get money are not in line with the future industrial positioning of the region. "It has to be related to technology finance, and these industries can't do it." But the problem is again, there are too many pedestrians on the first floor, as an office space is too noisy, the rental cost is relatively high, and most of the technology financial companies are not interested.
Li Ran said that no less than 30 projects were discussed on this floor alone, until last December, a cloud computing company called ucloud rented the entire floor, part of which was used as the office of the Beijing branch and partly as a showroom for cloud computing and artificial intelligence, and is currently being renovated.
Result: 9 enterprises pay tax to offset the entire "moving approval"
At present, the occupancy rate of Baolan Financial Innovation Center is 100%, and there are 9 financial or technology enterprises with different businesses such as industrial-grade drones, VR, artificial intelligence robots, Internet third-party aggregate payment, blockchain, and new energy vehicle time-sharing leasing. Last year, the annual output value of these settled enterprises exceeded 500 million yuan, and it is estimated that the profit and tax will be 50 million yuan, "the customers of this building alone are almost equivalent to the total tax paid in the original 'moving approval' for one year." Li Ran said.
However, a knowledgeable person like Li Ran has the same heart as Spiegel - in fact, this building has innate deficiencies. Although it is strategically located, you can see the zoo's Monkey Mountain from the back window of the office, and it is 5 minutes west to walk to ZizhuYuan. However, precisely because the building was originally built as a wholesale market, the underground area of the building is equivalent to the above-ground area, in other words, half of the area of the building with a total area of 11,000 square meters cannot be used as an office building.
"The use of underground space is a problem for the Baolan Financial Innovation Center and even for the entire 'moving batch', many buildings have a large number of warehouses underground, the ground and underground are as large, office buildings can not be done, no one wants to go underground to sit for a day." In response to this problem, the Financial Innovation Center has landed the first basement floor as a national-level maker space, which can provide services for more than 20 small and micro enterprises; the second basement floor uses business supporting services such as composition printing and business card making. "The Management Committee of Xicheng Park is very supportive of the small and micro enterprises settled in, providing various preferential policies, and quickly completed the investment promotion work." Li Ran said.
Press background
All 12 markets have ushered in new life
After the "moving batch" business circle, 12 markets have begun to be transformed - "Julong Mall" is one of the largest foreign trade clothing distribution centers in Beijing, and now, it is planning to build a national fitness center; "Star Building" will be used as an intelligent building with financial technology as the main body; "Century Tianle" intends to transform into a Beijing science and technology financial innovation center, introducing technology, finance, artificial intelligence, think tanks and other industries.
"Wanrong Tiandi", which was once one of the "moving approvals", also ushered in a new life - Qi Xiangdong, chairman of 360 Group, announced that 360 officially settled in the "moving approval". This means that "Wanrong Tiandi" will serve as the new headquarters of 360 Group in the future.
Just when Qi Xiangdong announced that 360 Group would be stationed in "Wanrong Tiandi", the unveiling ceremony of the "North Mine Finance Building" located on the south side of the Beijing Planetarium was held. This building was originally planned to become the second phase of the "Tianhe White Horse" garment city, and has now determined the customer positioning of "financial enterprises as the mainstay, supplemented by high-tech enterprises", the State Grid Youneng Beijing Technology Co., Ltd., the Export-Import Bank of China, the Food and Drug Audit and Inspection Center of the State Food and Drug Administration has been moved in, and the branches of the Industrial and Commercial Bank of China and the Construction Bank have determined the lease intention and are applying for approval according to the process.
Located at No. 140 Xiwai Avenue, the "First Financial Center" also greets the arrival of a new era with a new look, the building was originally planned to open as a clothing wholesale market, and now the building has been settled in CNNC Zhongyuan Foreign Engineering Co., Ltd., Chinese Minmin Bank Credit Information Center, Beijing Institute of Science and Technology Information, Institute of Vertebrate Paleontology and Paleoanthropology of the Chinese Academy of Sciences and other units.
Journalist's Note
A new era of "moving batches" has arrived
In the Baolan Financial Innovation Center, an industrial-grade drone can be sold for up to 6 million yuan. Standing on the third floor of the building, behind which is the monkey mountain where the family is thriving, and in front of it is a drone exported to Australia and the Middle East, I truly feel that the era of "science and technology financial innovation center" has really come, and the "moving batch" has completely withdrawn from the historical stage. Historically, the zoo area has been a hot land of innovation - this palm-sized area gave birth to Beijing's first zoo, the first planetarium, the first vertebrate museum, and the first large-scale public gymnasium, which naturally has innovative genes and innovation heritage. From "moving batches" to "science and technology financial innovation centers", it is the beginning of another round of "gathering" after gathering to thinning, but this round of gathering is a strategic emerging industry representing the development direction of the capital, gathering various elements related to scientific and technological financial innovation, and gathering advanced production concepts and production methods - this hot land has ushered in her new era, new atmosphere and new deeds!
(Written in this edition, Cui Hong, chief reporter of Beijing Morning News, photographed by Jiang Haobo, reporter of Beijing Morning News)