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The 20th anniversary of GROTTO's upward growth

Designer brand Grotto Recently celebrated its 20th anniversary. With the positive philosophy of "born free", the brand, like their arrow logo, is constantly growing upwards and creating surprises.

The 20th anniversary of GROTTO's upward growth

On October 12, 2001, Huang Baiqing (Huang Paste), a designer who returned from studying in the United Kingdom, founded his own leather goods brand in Hong Kong. Out of his love of travel and art, he integrated his travel experiences into his works as an artistic display. The name of the grotto brand is also derived from the concept of "creating surprises", which has always been admired by Huang Baiqing. "Grotto" has the meaning of "Santa Claus's cave where gifts are stored", and Huang Paste hopes that grotto can become a cave where everyone can explore happiness - no matter from the fabric, design and accessories of the product, it can inject happy reverie into it, which is fascinating to explore.

The 20th anniversary of GROTTO's upward growth

This year, on the occasion of its 20th anniversary, grotto has not only launched the commemorative arrow presbyopia series monogram since 2001, which turns the arrow logo of the grotto geller brand into a vintage pattern and applies it to a variety of bags. Monogram since 2001 brings out the retro art of grotto solo music. At the same time, grotto-monogram since 2001 combined with well-known artistic IP such as Andy Warhol, conveying the unique artistic expression of Grotto Solo.

The 20th anniversary of GROTTO's upward growth
The 20th anniversary of GROTTO's upward growth

On the occasion of the 20th anniversary of Grotto Solo Music, the Spring/Summer 2022 Shanghai Fashion Week is also their stage. Through the platform of Shanghai Fashion Week, Grotto Gele communicates and collides with other designer brands, and under the theme of this green fusion, grotto Gele takes "upward growth, communion and symbiosis" as its conceptual core, organically combining future fashion and natural growth - natural plants, modern light and shadow, future architecture and the grotto arrow elements of the soul, playing a green future fantasy. Just like the concept of this fashion week, Grotto Solo also hopes that its next 20 years can continue to grow freely and upward in the far future.

The 20th anniversary of GROTTO's upward growth

On the occasion of the 20th anniversary of Solo Music, the Spring/Summer 2022 Shanghai Fashion Week is also their stage. Through the platform of Shanghai Fashion Week, Grotto Gele communicates and collides with other designer brands, and under the theme of this green fusion, grotto Gele takes "upward growth, communion and symbiosis" as its conceptual core, organically combining future fashion and natural growth - natural plants, modern light and shadow, future architecture and the grotto arrow elements of the soul, playing a green future fantasy. Just like the concept of this fashion week, Grotto Solo also hopes that its next 20 years can continue to grow freely and upward in the far future.

The 20th anniversary of GROTTO's upward growth