Yangzi Evening News Network October 24 news (reporter Sun Yunyue Zhang Chenyao Zhang Hao) this afternoon, 2021 King glory KPL league S group a game, Chengdu AG Super Play will play against Foshan GK. For the Chengdu AG Super Play Club, this game is of great significance, this is the real home after they landed in Chengdu, and the opener was officially launched in the China Europe Center of Chengdu High-tech Zone.
Chen Zhiwei, deputy director of Chengdu Municipal Sports Bureau, Xiao Yang, director of Tencent Interactive Entertainment Tianmei E-sports Center, secretary general of KPL Alliance, and Le Kedeng, chairman of AG E-sports Club, attended the launching ceremony of the main stadium of Chengdu AG Super Play. After the speeches of the guests, Chen Zhi, deputy director of chengdu municipal sports bureau, Liu Huan, director of chengdu high-tech zone new economic development bureau, Xiao Yang, secretary general of KPL alliance, Le Kedeng, chairman of AG e-sports club, Wang Qian, general manager of AG e-sports club, and wang Zhengliang, a well-known singer, jointly launched the Chengdu AG super play city home.
AG Super Play Club - deeply cultivate KPL events and explore the integration of e-sports industry
AG E-sports Club King's Glory Branch - AG Super Play Club was established in Chengdu, Sichuan province in 2016, with "with honor, courage to move forward" as the team slogan to compete in the KPL, has won the 2019 KPL autumn championship, and has repeatedly won the honors of King's Glory Most Popular Team, Annual Best Club, Annual Most User Value Club, Annual Most Commercial Value Club and so on. At present, the number of employees of AG e-sports clubs has approached 500 people, and the projects carried out at the same time cover major mainstream game divisions, e-sports incubation divisions and MCN divisions.
However, due to the impact of the epidemic, Chengdu AG Super Play Club has not been able to successfully complete the landing until today. As a veteran KPL club that started in Chengdu, developed in Chengdu, and is eager to take root in Chengdu in the future, AG Super Play will land on the road is also quite difficult. Le Ke Deng, chairman of AG E-sports Club, also expressed great recognition for the official "settlement" in Chengdu, he said: "AG was actually established in Chengdu as early as 1999, Chengdu is a city with vitality, here is actually more like our home, because most of the team are Chengdu people or Sichuan people, they have a full understanding of the entire Sichuan culture, whether it is from Sichuan, or a lot of the inner spirit of Sichuan." We have a deep affection for Chengdu, and we are willing to publicize Chengdu culture to the whole country and even the whole world. ”
For the future development plan of Chengdu AG Super Play Club in Chengdu, Lekden also gave a concept of "e-sports +", he said: "Landing in Chengdu has given us a strong sense of belonging, and there are more connections with Chengdu people and Chengdu culture." In order to have a closer glue, we also hope to build Chengdu's e-sports complex in the future, e-sports for many young people is the "largest common denominator" label, there are subdivided vertical hobbies below, so in the future in addition to AG's competitions, there will be fan meetings, concerts, spit conferences, script killing, etc., the integration of offline social networking, the formation of e-sports as the core of the diversified new consumption format, to create the concept of e-sports +, let more people enter the + part, to achieve fan breaking the circle! ”
From the western home to the club's home, KPL's regionalized Chengdu complex
At the 2020 King of Glory E-sports Strategy Conference, the KPL League announced that it will open the club's home stadium in six major cities, of which the original AG Super Play Team officially settled in Chengdu and renamed Chengdu AG Super Play Club, which will continue the KPL journey with Chengdu as the home field.
Zhang Yijia, general manager of Tencent Tianmei E-sports Center and head of King glory e-sports, said: "Chengdu is the birthplace of King's Glory and one of the earliest cities to associate with KPL. In 2018, we launched the alliance home and away system for the first time, selecting Chengdu as the home of the KPL League's western region, in a two-year period, the western home field held more than 300 games, accumulating more than 40,000 spectators, accumulating a large number of valuable user groups for the development of the event, Chengdu is also the first step in the regional development of KPL, so we have a very deep affection for Chengdu. In 2021, all KPL resident seat clubs have fully completed the city title, coupled with the landing of the Chengdu home stadium, the KPL club home has also increased to 7 (Shanghai League home, Nanjing, Wuhan, Guangzhou, Shenzhen, Chongqing, Chengdu), I believe that relying on the club's home field, will bring better e-sports participation experience to the local people, we are also full of confidence in the development of Chengdu e-sports industry, I hope that the development of Chengdu e-sports industry is getting better and better. ”
The main venue of the Chengdu AG Super Play Club , "China-Europe Center", is located in icon cloud in Chengdu High-tech Zone, using a 6+N functional layout, with 6 major functional areas such as the European Commodity Trade Exhibition and Trading Center and the China-Europe Technology Trading Center, as well as comprehensive supporting service areas such as theaters, international art exhibitions, and the China-Europe Entrepreneurs Federation, which have unique advantages in politics, economy, location and other aspects. With the help of international venues, it has also laid the home quality and service level of Chengdu AG Super Play.
In the future, Chengdu AG Super Play will integrate with Chengdu's urban label in its development, create a unique regional e-sports culture by holding themed and branded e-sports series events, and strengthen the local people's sense of identity with the club. At the same time, in terms of content output, we will further integrate Chinese excellent traditional cultural elements, integrate popular fashion elements such as leisure and entertainment, cultivate a stable audience group and unique project culture, and help build an ecosystem for the development of Chengdu e-sports.
Proofread by Li Haihui
Source: Purple Cow News