Sichuan Online News (Reporter Zhang Hongxia) On January 15, 2018, the 2018 Chengdu Xindu New Year Happy Shopping and "Xindu Made" brand group exhibition held a grand opening ceremony in Xindu New City Shopping Plaza. Xindu District provided free booths for 80 merchants, and various "Xindu-made" specialties such as Xindu Osmanthus Cake, Xindu Grapefruit, Xindu Strawberry, Laochuandong Beef Jerky, Xinfan Kimchi, and Qingliuban Duck met with residents.
Xindu District grandly held the 2018 Chengdu Xindu New Year Happy Shopping and Chengdu Brand Group Exhibition, the activity will continue until January 28, Xindu District will use the shopping festival activities as the carrier to promote the deep integration of physical commerce and "Internet +", strengthen online and offline interaction, optimize the shopping experience; Promote the comprehensive integration of tourism, culture, agriculture and commerce, and highlight the advantages of suburban commercial characteristics; Carry out general mobilization of consumption, improve the development quality and taste of business districts, shopping malls, and community businesses, and better realize the expansion of domestic demand, the promotion of consumption, the adjustment of structure, and the benefit of people's livelihood.
In addition to setting up the main venue in Xindu New City Shopping Plaza, the event also set up five sub-venues of Chengdu Yirun Department Store, Dafeng Carrefour Fudi Plaza, Chengdu Haining Leather City, Sichuan Suning Yunshang Xindu Huangjueshu Square Store and Suning Yunshang Xindu Machao East Road Store. At the same time, there is also a special highlight is the first national "silk industry" as the background to create the Jinmen Silk Culture Commercial Block, will also launch a rich Chengdu characteristics of the cultural activities, to create a strong happy shopping festival atmosphere, to attract citizens to travel, consumption shopping, here to eat dishes, drinks, wine, etc. are made of mulberry leaves, mulberry, silkworm pupae and other raw materials around the silk culture, delicious mouths come here, you can taste a different taste experience.
This activity attracted many merchants in the whole district to actively register for the exhibition, and finally checked layer by layer, the best of the best, selected 80 exhibitors, most of these exhibitors are "new capital" products, or in the xindu jurisdiction of the production of products, famous products and other characteristic products, according to the category of goods, in the exhibition area a total of cultural and creative products area, tourism products area, famous special products area, characteristic agricultural products area.
[Extended Information]
List of events at each breakout venue:
1. Unit: Chengdu Yirun Department Store Co., Ltd
Theme: Yirun Christmas Carnival Night Hi Hit the City, 2018 New Year's Eve Banquet & VIP Exclusive Member Appreciation Day
2. Unit: Chengdu Huichuang Asset Management Co., Ltd
Theme: 2018 Xindu District Dafeng Carrefour Fudi Plaza New Year Shopping Festival
3. Unit: Chengdu Haining Leather City Co., Ltd
Theme: National Movement, Pulling Joy - Chengdu Radio and Television Station's First 10,000-Person Tug-of-War Challenge; The 2nd Ice and Snow Culture Festival - Passion Square Dance Competition; 2018 Haining opened its doors, and millions of people celebrated the New Year; Haining Leather City Family Thanksgiving Month, New Year Shopping Festival
4. Unit: Sichuan Suning Yunshang Xindu Huangjueshu Square Store
Theme: Suning New Year Shopping Festival
5. Unit: Sichuan Suning Yunshang Xindu Machao East Road Store
(4) Highlight activities
Featured neighborhood themed events
Location: Jinmen Characteristic Block
Contents: Organize Jinmen characteristic neighborhoods to carry out activities rich in Chengdu's characteristic culture during the Spring Festival happy shopping period, create a strong atmosphere of happy shopping festivals, and attract citizens to travel and sightsee.