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Alice Wu Gang was a guest of "Chinese Business Opinions" - the jewelry industry under the impact of the Internet

author:China.com
Alice Wu Gang was a guest of "Chinese Business Opinions" - the jewelry industry under the impact of the Internet

A few days ago, Wu Gang, general manager of Alice Diamond Co., Ltd., was a guest on the CCTV Discovery Tour Channel's "Chinese Business Opinions" column, and had an in-depth dialogue with Yao Xuesong, a famous host of CCTV, about the domestic jewelry industry under the impact of the Internet.

Alice Diamond Co., Ltd. has world-class diamond resources and has reached a strategic cooperation with Chao Hongji Co., Ltd., the only listed company in the domestic jewelry industry. Alice has the world's most advanced production technology and the latest design concept, so that customers can get first-hand rare jewelry resources and cutting-edge design without going abroad.

China's jewelry industry is an ancient industry that has experienced thousands of years of development history, and the entire industry development process can be described as one after another, magnificent. Nowadays, the product homogenization of the domestic jewelry industry market is serious, and the changing consumer demand of consumers has made the terminal jewelry enterprises in the retail position more precarious.

Wu Gang believes that when designing jewelry products, on the one hand, they should cater to the needs of consumers, and on the other hand, they should also guide the needs of consumers. Chinese culture is a unique popular element of China's jewelry industry, which should be used in product design, and it is necessary to combine the advanced design concepts of the jewelry industry in Western countries to learn from each other's strengths and create their own core products.

The jewelry industry has a long history of development in China, but it is more important to actively communicate with international jewelry brands, whether it is designers or technicians, they must dock with foreign countries, learn more, and communicate more to improve the quality of their products. Wu Gang believes that in the jewelry industry, we must have a sense of the overall situation, grasp the future layout from the whole, connect with international big brands, deeply learn the design concept of international big brand jewelry, and combine the unique advantages of traditional Chinese culture to create a world-class brand of Chinese jewelry.