On November 5, Nandu reporters obtained a criminal case notice (hereinafter referred to as "Circular") from industry insiders that was headed by Hangzhou Shengheng Culture Media Co., Ltd. (hereinafter referred to as "Shengheng Culture"), and an employee of Shengheng Culture was investigated and criminally detained for suspected bribery of non-state employees. The circular shows that after the investigation and verification of the Shengheng Culture and Integrity Supervision Department, starting from October 2020, Sun Xue (flower name: Xuexue) took advantage of his position in charge of the nourishment category during his tenure as an employee of the company to accept huge benefits from partners, enrich themselves, and cause huge economic losses and reputation damage to the company, suspected of accepting bribes from non-state employees and embezzling duties. "The company handed over the case to the public security department in accordance with the law, and the public security department formally filed a case for investigation and criminal detention of Sun Xue on suspicion of accepting bribes from non-state workers, and at the same time, the company's management decided to immediately dismiss Sun Xue."
According to industry insiders, Shengheng Culture is equivalent to Chenfan's live broadcast agency operation company, which is also called "(Net Red Anchor) Sydney's husband's company" by industry insiders. However, Tianyancha data shows that Sydney herself and her husband Zhang Yan do not currently hold shares in Shengheng Culture. Nandu reporters showed from the recruitment website that the recruitment positions of Shengheng Culture include editors and investment teams for Chenfan celebrities such as Sydney and Lin Shanshan.
As of now, Chenfan and Shengheng Culture have not responded to the incident. However, some insiders told Nandu reporter that the "snow snow" in the briefing is the investment of the tonic category of the Sydney live broadcast team, and the tonic category has always been the advantage of the sydney live broadcast category, on October 20 this year, on the first day of the Tmall double eleven pre-sale, Sydney also carried out the Xiaoxian stew double eleven special session in the live broadcast room, "The industry rumored that 'Xue Xue' embezzled 3 million yuan in one year, but this figure was not officially confirmed. ”
It is understood that this is the first public employee corruption case in the live e-commerce industry. Nandu Business Data News Department previously released the "Anti-corruption Report of Internet Enterprises in the First Half of 2020", showing that in the five and a half years from 2015 to the present, a total of 27 Internet companies have exposed more than 360 corruption and fraud cases, of which since 2019, the number of Internet companies exposed to anti-corruption cases, the total number of corruption and fraud cases and the number of people involved have shown explosive growth. In the first half of 2020, there were about 60 cases of corruption and fraud in the Internet industry published by the China Judgment Documents Network and disclosed by enterprises themselves, and more than 100 people were dismissed or transferred to the public security organs. The case involved a total of 10 Internet companies, mainly distributed in the fields of e-commerce, entertainment, takeaway, and travel.
Image source: Nandu Business Data News Department "2020 First Half of the Internet Enterprise Anti-Corruption Report"
Among the Internet companies that exposed anti-corruption cases in the first half of 2020, most of them discovered and reported anti-corruption acts through self-censorship and self-notification, which means that the crackdown on corruption and fraud by Internet companies has become normalized. Some analysts said that with the growing of the e-commerce live broadcasting industry, the live broadcasting field that was in the extensive development of the past has begun to develop in compliance, and many violations and illegal acts have been exposed one after another.
Previously, the internet celebrity selling fake goods happened frequently, last August, an internet celebrity anchor was selling fake goods in the live broadcast room was caught on the spot by the police, according to the Shanghai Yangpu District People's Court, the above-mentioned internet celebrity anchor committed the crime of selling counterfeit registered trademark goods, was sentenced to 3 years and 4 months in prison, and fined 400,000 yuan. Recently, the Zhengzhou Jinshui District Taxation Bureau used big data to collect 6.6244 million yuan in taxes from an Internet celebrity.
This time, the employees of Shengheng Culture were investigated and criminally detained for suspected bribery of non-state workers. The circular shows that Sun took advantage of his position in charge of the tonic category to receive huge benefits from the partners. According to the "Anti-Corruption Report of Internet Enterprises in the First Half of 2020" previously released by the Nandu Business Data News Department, this is the high circulation of Internet corruption.
The above report shows that from the perspective of the distribution of posts of the personnel involved in the anti-corruption case disclosed by Internet enterprises, there have been more corrupt acts in operations, business development, procurement, and marketing positions. This phenomenon is related to the existence of large interest exchanges in these business areas, and the high frequency of corruption and fraud cases mainly focuses on bribery, private interests, violations, etc., of which the most cases of bribery are accepted.
The vast majority of Internet anti-corruption cases are accompanied by violations by external partners such as suppliers and agents. In the Internet anti-corruption cases exposed in the first half of 2020, more than 80% of the companies engaged in corrupt acts in their business dealings with third parties, including but not limited to accepting bribes from suppliers and agents, soliciting money from third-party agents, cars, accepting purchase kickbacks, winning bids in black-box operations, and secretly providing "help" to stakeholders.
Judging from the results of the treatment, the punishment of employees involved in corruption by Internet companies is also increasing, on the one hand, to strengthen the internal employee management system; on the other hand, to warn and deal with platform merchants and partners.
"Compliance is a way of corporate governance, the earliest is moral responsibility, but since 1990 it has become a legal issue," Chen Ruihua, a professor at Peking University Law School, said in an interview with Nandu reporter, the current international common corporate four major compliance risks, namely: anti-commercial bribery, anti-monopoly (in some places may be anti-money laundering), involving export control and personal information protection. However, the focus areas of risk are different for different companies. Chen Ruihua stressed that 90% of the company's corruption risks come from third parties, such as agents, distributors, upstream suppliers, etc. "Corporate governance all over the world emphasizes third-party risks, there are 10,000 employees in the enterprise are under control, if you do not control after the development of an agent, sooner or later there will be problems," Chen Ruihua pointed out.
Written by: Nandu reporter Wang Chenchen