Source: Overseas Network
The 4th China International Import Expo will be held in Shanghai from November 5 to 10. At present, the exhibits exhibited in the fourth CIIE are being intensively arranged.
Intensive exhibition of exhibits The application of new technologies helps customs supervision
This year, Shanghai Customs applied new technologies such as augmented reality glasses and digital labels for the first time in the supervision of exhibits, which improved the efficiency and accuracy of supervision.
Shanghai TV reporter Shen Chunchen: Through such a pair of ar glasses, you can see the nationality, name and other relevant information of the exhibits as far as the eye can see, and the customs officers can also view its specific information through the mobile phone terminal.
In the auto exhibition area of the Expo, customs officers are wearing ar glasses and scanning imported cars that have completed the exhibition, realizing the paperless work of the museum tour. Such ar glasses can not only scan the specific exhibits, but also read the information of the customs QR code posted on the booth.
At this Expo, the customs has formulated 9 regulatory policies according to the requirements of epidemic prevention and the focus of on-site supervision, especially for the exhibits that are tried and tried.
Shanghai customs staff Han Jianyong: Cold chain food and fresh food are not allowed to be tried on the spot, nor are they allowed to be sold.
Digital tags also debuted at the Expo, a new technology that uses broadband Internet of Things for positioning, which can realize real-time monitoring of positioning and movement trajectories in the exhibits pavilion, and can supervise key exhibits during the exhibition.
Shanghai Customs Staff Huang Ye: When this exhibit moves out of the booth where it is located, our customs command center will generate an automatic alarm.
Port of Hamburg: Participating in every CIIE has benefited a lot
The Port of Hamburg in Germany is the largest port in Germany and the largest railway port in Europe. As an "old friend" who has participated in the exhibition every year since the first China International Import Expo, the Port of Hamburg also came to the Expo as scheduled this year.
Matten, head of the Hamburg Port Marketing Association, said that the booth of the Port of Hamburg will focus on innovative technologies and services related to the Port of Hamburg's rich logistics options and supply chain management. Matten said that the Expo provides a platform to understand the cutting-edge information of the industry and promote international exchanges and cooperation, which provides an important impetus for promoting mutual benefit and mutual benefit in global trade and strengthening win-win economic development.
Matten, co-director and CEO of the Hamburg Port Marketing Association: European companies have recognized that they can make connections in Shanghai through the platform [of the Expo], and for the Chinese side, they can see a lot of high-quality products from Europe at the exhibition and trade them.
The China-Europe express train "Shanghai" carried European exhibits to the Expo
Mr Matten said China's importance to the Port of Hamburg is self-evident: a third of the sea containers shipped here come from or are shipped to China, and more than 230 China-Europe trains travel between Hamburg and more than 20 Chinese cities each week. It is particularly worth mentioning that in September this year, the China-Europe express train "Shanghai" between Shanghai and Hamburg was opened. In October, exhibits from many European countries took the China-Europe train from Hamburg to the Expo.
Matten said that the opening of the China-Europe train between Hamburg and Shanghai not only added new members to the "steel camel" that shuttles between Asia and Europe, but also injected new impetus into the mutual benefit and win-win and continuous cooperation between China and Germany.
Matten, Co-Director and CEO of the Hamburg Port Marketing Association: The China-Europe express train between Hamburg and Shanghai is of great significance to us, because Hamburg and Shanghai are sister cities and friendly ports, and we attach great importance to Shanghai. Moreover, Shanghai is a key node of the "Maritime Silk Road", and the railway network is also well connected. That's why Hamburg is more than willing to continue to work with Shanghai to tap and deepen the unlimited potential of bilateral cooperation.
Ruan Jiawen: The "Shanghai" to the fourth CIIE is a useful attempt to actively expand the return supply of China-Europe express trains, and has laid a solid foundation for the future China-Europe express trains to continue to achieve high-quality sustainable development and closer economic and trade cooperation between China and Europe.
Break the "bottleneck" of development The long-established candy factory rejuvenates
Russian chocolate is famous far and wide. However, due to the saturation of the Russian domestic market, the sales of many candy factories have encountered bottlenecks. With the holding of ciie in recent years, China has become the second largest importer of chocolate and chocolate confectionery in Russia. On the eve of the opening of the fourth China International Import Expo, follow the reporter of the main station to visit a long-established factory under the Russian United Confectionery Group to see the changes brought by the Expo to this long-established brand ↓↓↓
Moscow's "Red October" confectionery factory is a long-established confectionery enterprise under the Russian United Confectionery Group. Since China held the first CIIE in 2018, their products have become the main force for Russian confectionery products to enter the Chinese market. The "Alyoka" chocolate produced by the factory is their main brand.
Origa Onucina, Public Relations Manager of the Russian "United Candy" Group: I have worked in China for a few years, and I know that Chinese very fond of children. Here is the image of a little Russian girl wearing a headscarf, and many Chinese consumers like to wrap this innocent and cute little girl on it.
Onucina said that in 2018 and 2019, Russia's United Confectionery Group participated in the Expo for two consecutive years. Their brand awareness and product sales have steadily increased. In the first half of 2021, the Group's exports of products have exceeded the historical level of the same period before the COVID-19 pandemic. And China is one of their main exporters.
Song Yiping: You can see these chocolates in my hand, the Chinese characters have been printed on them, and I see that its production date is written on September 18, 2021, and this batch of chocolates was sent to China before the Expo.
Russia is a big producer and consumer of confectionery products. The annual production of confectionery products is about 4 million tons, of which the demand in the Russian domestic market accounts for about three-quarters. In recent years, Russian industry insiders have found that many well-known Russian long-established confectionery companies have fallen into the bottleneck of development, the reason is that the Russian domestic market has been saturated, and the development of the international market has become a top priority.
According to the Russian Confectionery Industry Enterprise Association, in 2015, Russia sold about 7,000 tons of chocolate candy to China, and by 2020, it has increased to 64,000 tons. About 9 times as much as 5 years ago. Many high-quality Russian confectionery brands land in Chinese supermarkets or e-commerce platforms.
Song Yiping: The Aleka chocolate, which is jokingly called the Russian white rabbit by netizens, has swept China, and with the development of the Expo, China has become the second largest importer of the Russian "United Candy" Group, which also makes this Russian time-honored brand with a history of nearly 200 years rejuvenate again.