The world changes, and only love is eternal. When Gucci plays "Gucci's March of Love", let's set our sights on Hollywood in Los Angeles across the ocean.
The new collection of "Gucci Love's March" by creative director Alessandro Michele was grandly unveiled on the evening of November 2, 2021 in Los Angeles on the evening of Hollywood boulevard.
"Gucci Love's March" new fashion series trailer and runway scene
"I desperately need fresh energy. Those subversive stories led me through the darkness. That's my escape, my runaway. In that small world, Hollywood is like a shining star. The nine letters of hollywood flow with countless desires." Her mother's legacy and experience as an assistant at a film production company inspired Michael Mikari this season.
Postcard inspired by the new fashion collection of "The March of Gucci Love"
Yes, Hollywood has a pivotal significance for the film world, and even for the entire human world. This place not only represents the highest temple of the film industry, but also the "dream realm" that haunts the dreams of countless people. Here, you can use "colorful" to describe it, or "paper drunk gold fan" to describe it. Hollywood is such a "dream land" that makes you dare to dream, worship the beautiful, and be shrouded by the aura of movie "myth".
From the film "City of Philharmonic"
As Michelle remembers, from Marilyn Monroe, Rita Hayworth, Veronica Lake, to Rock Hudson and Kim Novak, countless on-screen goddesses interpret legends and fairy tales that belong only to Hollywood with their performances.
Marilyn Monroe / Rita Hayworth / Veronica Lake
Roque Hudson/Kim Novak
The precious legacy left by his mother to Michelle not only became the source of inspiration for his big show, but also promoted Michelle's dream to a large extent. "Film" has always been an important link and connection between him and Gucci. With the fusion of fashion and film, Michelle is committed to exploring new areas and territories belonging to Gucci.
"Gucci Love March" new fashion series show trailer
"It's a wonderful thing to see the costumes you designed connect with the life in the shots, and the film gives the costumes a powerful story text, and the two are also integrated and immersed." As Michelle said, the ambiguous connection between film and fashion is always complementary. Thus, there was the creation of "Boundless Overture" brought by co-director Gus van Sant.
The Boundless Overture fashion collection
Italian film director Floria Sigismondi has also shot a series of short films for Gucci for Aria-Fashion Aria, each frame of which is as beautiful as a medieval European oil painting.
Aria - Fashion Aria fashion collection
Similarly, the classic silhouettes from Marilyn Monroe and hollywood's past glory, sublimated by Michelle, belong to the glory of the golden age before our eyes.
Since becoming Gucci's creative director in 2015, Micheli has been immersed in the hollywood world of cinema. This time, Mi Kaili, who has had a movie complex since childhood, finally came to the real Hollywood after six years at the helm of Gucci. Michelle uses his best, retro and imaginative aesthetic propositions to invite us into the dream world of a gorgeous old Hollywood movie.
"Gucci Love's March" fashion series runway styling
By the way, the seats on the runway are also customized gucci set director's chairs, is there a feeling of "crossing" on the Hollywood set?
"Gucci Love March" fashion series runway
In the city of Los Angeles, Michelle felt the casualness and ease from "home". He has a lot of friends here, and he can walk down the street in flip-flops at will, and everything is quite wonderful.
Movie star Gwyneth Paltrow performed the gucci velvet set from the ARIA-Fashion Aria series, a completely new creation for the 1996 classic look
There are also a number of Hollywood superstars such as "Da Mei" Dakota Johnson, Billie Eilish and "Young Master" Jared Leto. This shows the good popularity of Michelle and the depth of his "friendship" with Hollywood with Gucci.
dakota johnson和billie eilish、jared leto
Jared Leto also became Gucci's runway model that night.
Jared Leto is a new series of catwalks for Gucci Love's March
Macaulay culkin, the star of "The Devil Is Home," and Broadway theater actor Jeremy Pope, among others, also joined the big show's model lineup.
Macaulay culkin/jeremy pope catwalks for the new series Of Gucci Love Marches
In The Gucci Love March, everyone is the protagonist of the movie's mythology. This time, Gucci's new fashion collection traces back to the brand's classic elements, bold and romantic. Each set of styling is a warm confession of Michelle to Hollywood and the film world.
"Gucci Love's March" fashion series runway
Time goes back, and at this moment we are all in the "golden age" that belongs to Hollywood and the film industry. In this "DreamWorks", we met the "Best Actress" dressed in a very artistic evening dress, and their bright and exuberant charm is like the world's best dancers dancing in song and dance films.
The male protagonists are not weak. Michelle pays homage to Hollywood's opulent style through its glittering silk satin material and diverse use of colours. At the same time, under the theme of sex and desire, combined with perspective, conflict is created and ambiguous voyeurism is created.
As night fell, the "Snake and Scorpion Beauty" appeared one after another. The black tulle cloak with snake print, the long skirt of the silk sexy dress, and the black silhouette cloak made by the craftsman's hand are particularly dangerous and charming.
Of course, the ubiquitous sense of holiday vibe in the "City of Angels" is equally fascinating. Gucci uses this to create a range of shapes with a summer flair. As Michelle said, Los Angeles is indeed a city that can relax and do whatever you want.
Micheli unleashes his boundless creativity and imagination to show us the misplaced beauty of Gucci's fashion without reservation. It can be a mix of skinny casualwear inspired by sportswear with a formal silhouette jacket or jacket to present a new style of conflict.
It can also be a novel era mashup. The 1940s custom vintage elegance is recreated, mixed with the 70s-inspired upper class and Dandy(dandy) style image.
Under Michelle's interpretation, gucci's romance also has multiple interpretations. The romantic dresses in the show can be made of two-tone florals or tulip patterns inspired by vintage tapestries from the 70s.
In Michelle's view, Hollywood is a Greek temple full of gods. Both men and women, they combine the sacred with the ordinary, living in Hollywood's "Mount Olympus." In Michelle's heart, there has always been a dream about Hollywood.
This dream of Hollywood and cinema can also be realized through trendy and innovative accessories. Handbags, for example, are the most persuasive representatives of Micheli and Gucci.
In the new bag, the pragmatic shoulder-back messenger bag is more in line with the needs of everyday wear, inspired by the Gucci collection in 1971. Michelet reworks vintage innovation with classic gg supreme canvas, leather and suede.
Details of the "Gucci Love March" fashion series runway
Also sourced from the Gucci collection, the new hobo bag is a soft interpretation of the classics and is punctuated with a unique 'g' lock and shoulder strap.
The classic Gucci diana handbags are also full of new charm. They have a new green-red-green shoulder strap with a new bright-coloured pattern reminiscent of a vintage floral tapestry.
The Jackie 1961 handbag, which has been particularly popular in recent years, has a new brown cuoio harness leather style, as well as a punk style metal ring patent leather style, or elegant and restrained, or punk uninhibited, can adapt to different dress styles.
Oh, and this new vintage print, with its metal straps, is also a very personal choice!
In addition to bags, a variety of fashion jewelry decorated with crystal and interlocking double G logos on the show also echoed the gorgeous theme of this time. There are also crosses and Los Angeles-related pendants, strawberry fruits and pétanque-inspired accessories that add a lot to the "Gucci Love March".
Gucci sunglasses, which have always been quite interesting, came to Hollywood, and they are also "full of drama". The exaggerated vintage color lenses, the exaggerated cat's-eye sunglasses inspired by Hollywood superstars, and the geometric sunglasses decorated with teardrops are all about how dreamy Hollywood is.
On this Walk of Fame, Michelle tells his uncontrollable love for the classic world; in the Hollywood world, the dream imagination and reality coexist; in los Angeles, the "city of angels", the charm of self-shine and the magic of turning stones into gold are unchanged.
Creative Director Micheli closed the curtain
This "Gucci Love March" is also a parade full of charm and complete self-release.
Image source: brand official, Oriental ic, Sina Weibo