Yangzi Evening News Network November 4 news (reporter Ji Yuxuan correspondent Xia Lan) it was golden autumn, everywhere golden. The Peiwang Village Land Share Professional Cooperative in Lupu Town, Funing County, is extremely busy, and orders are accompanied by excited and joyful laughter, and rice with white flowers is transported outward. Under the sun, Zhu Aimei, secretary of the village branch, with a bright smile, said to Xia Lan, the first secretary of the Yancheng Water Conservancy Bureau stationed in the village: "Secretary Xia, it is another big list, 35,000 pounds. ”
Processed rice
In order to break through the bottleneck of the cooperative relying on traditional planting to increase income, enhance the "hematopoietic" function of the village collective, promote the sustained growth of the collective operating income of the village, and solve the problem of employment and income of the labor force of low-income farmers, Xia Lan and the secretary of the village branch have communicated and exchanged in depth for many times, and after investigation and inspection, decided to register the "Xingnong e Dream" trademark brand, develop a series of agricultural products such as ecological rice, small squeezed rapeseed oil, and small squeezed bean oil, and package them from the aspects of brand culture, modeling design, structural design, decoration design, etc. Xia Lan contacted health and market supervision departments in many ways, did a good job in food quality and safety and environmental health testing, actively declared and identified to relevant departments, and strived to include products in the catalog of poverty alleviation products.
The cooperative also purchased rice milling machines, sealing machines and set up rice processing plants
The cooperative also purchased rice mills and sealing machines, set up rice processing plants, and processed and packaged self-grown rice and agricultural and sideline products purchased from the village and introduced them to the market. Xia Lan also contacted the rear units in many ways, took advantage of local contacts, publicized and sold the cooperative's "Xingnong e Dream" series of agricultural products, and actively participated in the funing farmers' harvest festival agricultural products exhibition and sales, Lupu National Day celebration of agricultural products promotion and other activities, and strived to expand the popularity of products. Since September 2021, the cooperative has sold 258,000 yuan of agricultural products, bringing 38,000 yuan of operating income to the village collective, further broadening the path of increasing income.
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Source: Purple Cow News