"Forbidden City Corner Tower Coffee"
The "net red" Forbidden City, which was more than 600 years old at the time, seems to have gone farther and farther on the road of "doing big things"!
In recent years, from a series of novel and interesting cultural and creative products, to the recent Palace Pajamas, Forbidden City beauty, it has always kept up with the times, with a new perspective and grounded attempts, for us to provide wave after wave of surprises, greatly subverting the modern people's impression of the Forbidden City.
Forbidden City pajamas
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Forbidden City makeup
Recently, the cute Forbidden City has begun to "do not do the right thing", it has actually targeted the catering industry, directly opened a café under the wall of the Forbidden City, and quickly detonated the Network, becoming a new Internet celebrity punch card!
Did you feel caught off guard? That's right, today's Forbidden City has been flying in the cross-border aspect 6, so that more and more people feel its charm.
Named "Forbidden City Corner Tower Coffee", this café has been unveiled on December 1 after 4 months of design and planning!
At that time, even the People's Daily and CCTV news were all called for its propaganda, and Shan Jixiang, president of the Palace Museum, personally stood on the platform to support him, so that ten or ten passed on a hundred, and the "Forbidden City Corner Tower Coffee" quickly became popular as soon as it opened, as if it was already a must-go punching resort for fashion hipsters and coffee controllers.
What's even more surprising is that with its existence, you can enjoy the mellow "Chinese Royal Coffee" without entering the Forbidden City.
Isn't it a little exciting to think about?
But then again, the courage and courage to open a café under the walls of the Forbidden City, the average person is really envious, it seems that our Internet celebrity Forbidden City is really getting bolder and more fasion!
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The location of the "Forbidden City Corner Tower Coffee" is adjacent to the moat, just outside the Shenwu Gate of the Palace Museum.
Its architectural style continues the consistent tone of the Forbidden City, with vermilion gates, green beams, and simple and simple carved window sashes, which do not look too much embellishment, but give people a sense of gorgeous solemnity.
A striking bilingual plaque in Chinese and English hangs on the high door, adding a modern taste to the antique Forbidden City Café.
In the outdoor corridor area, several leisure seats with sun umbrellas were set up.
There is also an eye-catching guide board at the entrance, which reads "Please come to the corner tower for coffee", this tone, this picture, can be said to be very appropriate and domineering!
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The interior design of the café is also full of antique style, the tone is plain and calm, making people feel as if they have traveled to a distant ancient time, and a picture of leisurely charm slowly unfolds in front of the eyes.
It consists of interior elements such as gray brick floors, white walls, wooden beams, and orderly Chinese-style log tables and chairs.
However, the most eye-catching thing is the grille door leaf between the tables and chairs, which is painted with "A Thousand Miles of Rivers and Mountains", which forms a clever echo with the wall murals and the light man of the roof, and also casts a layer of elegant and solemn color on the entire interior style.
If you look up inadvertently, you will also find that the top of the beam is equipped with several rows of track spotlights, which not only illuminate each corner, but also highlight a modern beauty, and the whole room becomes particularly transparent.
The counter design is detached from the ancient style, with a large number of metal materials with soft lighting, which contrasts with the entire interior style.
Their menu names are also very chic, such as Kangxi Favorite Chocolate, Yangxin Coffee, Bergamot Tea, Three Thousand Jiali Milk Tea, One Ride Red Dust Concubine Smile (Lychee Black Tea)...
Each one sounds mysterious with the flavor of the Forbidden City, which can easily arouse people's curiosity. It is said that Corner Tower Coffee offers a total of 31 drinks, with prices ranging from 22 yuan to 45 yuan.
Among them, "Kangxi Favorite Chocolate" has become a popular model that everyone is scrambling to buy, and it is printed with patterns such as "micro-service private visit" and "RuYuan in person", so that people can instantly experience this royal domineering that is about to overflow.
In order to fit the cultural atmosphere of the Forbidden City, the packaging elements of the outer cup are also very elaborate, the most representative of which is the use of "Emperor Gold + Palace Wall Red" color matching, which makes people look at it and be surprised.
I heard that recently, they also launched a limited edition "Palace Cup", which inherits the essence of the Forbidden City culture in terms of pattern design, so that people are once again planted by this wave of high-value grass.
In addition to coffee and tea, forbidden city corner tower coffee also provides some dessert light food. The most popular Internet celebrity cake- "Thousands of Miles of Rivers and Mountains" has attracted countless foodies to come to taste the early, and every day it is in a state of short supply.
Imagine sitting leisurely in the corner tower café on a snowy day, admiring the snowflakes flying outside the window, and drinking warm coffee
In addition, the café also has a special display area, and the notebook with the palace collection cultural relics as the cover, the Calendar of the Forbidden City, the fan of "A Thousand Miles of Rivers and Mountains" and other peripheral cultural and creative products are all displayed in a concentrated manner, so that guests can feast their eyes.
It is said that "the Forbidden City produces, must be a fine product", the Forbidden City Corner Tower Cafe since its official opening, has attracted a lot of popularity in a short period of time, becoming another new "net red" in Beijing
Such a strong degree of attention is both unexpected and expected. Moreover, I heard that the taste of forbidden city coffee can be comparable to Starbucks, which makes people even more unable to hold their curiosity!
In our impression, the Forbidden City may be solemn, or it may be mysterious and cold, but in recent years, the Forbidden City has frequently "self-destructed its image", attracting attention with too many fresh and interesting ideas, so that we have more understanding of it.
Finally, we put two sets of GIFs that carry thousands of weather and the great beauty of the world, and come together to feel the charm of the Forbidden City in the precipitation of the years~ ~ ~ ~ ~
Image source: advertising copywriting circle id: copyquan, the article comes from global design, infringement delete
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