After a week of warm-up and official announcement of the Tmall Double 11 Carnival Night official, two major finale guests were finally announced today - Yi Ye Qianxi and "Roll Fu" Benedict Cumberbatch. It is understood that this carnival night will break the traditional stage and run through the plot interactive show. Wondering what kind of sparks will collide between "Roll Fu", who has played a detective and magician, and carnival night? How will Yi Qianxi lead the audience to "immersive" interaction? Lock in November 10, 19:35 Youku, Diantao, Zhejiang Satellite TV, Oriental Satellite TV, take you to unlock a different double 11 carnival night!
The Double 11 Carnival Night, which has gone through seven years, has been upgraded and innovated again this year. The plot and gameplay creation provided by the domestic top immersive chamber storm island, combined with cutting-edge stereoscopic stage technology, with the screen on the TV side, the horizontal screen on the computer side, and the vertical screen on the mobile phone side, the "connecting the three screens with reasoning" setting that looks for clues in the interaction and completes the reasoning in the live broadcast will build the Double 11 Carnival Night into a new entertainment scene that can be seen and played. With the theme of "Beautiful Life and Common Yearning", the Double 11 Carnival Night is divided into four chapters: Future Cyber, Fairy Tale World, Modern City, and Datang Guofeng, which respectively express the four themes of "Unity", "Clear Water and Blue Sky", "Harmonious Homeland" and "Confident China". The plot rendering full of suspense increases the fun of reasoning and exploration, drives the audience through various stage styles, watches wonderful programs, feels the modern beautiful life at the same time, and completely stimulates the fun of using the hands and brains.
Yi Qianxi once again officially announced to join, cross-border as a reasoning show host?
As an old friend of the Double 11 Carnival Night, Yi Qianxi can be said to have grown up with this stage. This! It's hip-hop", "my boo", "young you"... This "all-rounder" can be seen in every field. And this year, he won the recognition of more industry professionals and ordinary audiences for the role of recruit "Wu Wanli" in the blockbuster "Chosin Lake", and once again went out of the circle.
Will Yi Qianxi, who runs through the whole carnival night, meet the audience in different shapes in the four chapters? Is it a surprise appearance in a future cyber chapter with a subversive sci-fi look? Is it in a fairy tale world, singing a cheerful song with the change of cartoon, lively stage design? In the modern city and the National Style of the Tang Dynasty, will it be "Xiaobei" who will appear on the stage? Or "Li Bi"? Or is it dm as the whole immersive reasoning show that leads the audience to peel back the cocoon until the truth is revealed?
"International Cat" debuts! Roll Fu joined, cat night international artist cultural exchange upgrade
Since the debut of the first Tmall Double 11 Carnival Night in 2015, Scarlett Johansson, Nicole Kidman, Taylor Swift, Kobe Bryant, Beckham and other international cultural and sports artists have left unforgettable moments on the Double 11 Carnival Night. Dedicated to the cultural exchange of international artists, the Double 11 Carnival Night, this year invited "Roll Fu" Benedict Cumberbatch to join, so that countless domestic and foreign film fans are full of expectations. With the image of a great detective and magician deeply rooted in the hearts of the people, what kind of spark will collide with the immersive reasoning show of this year's carnival night? Is it to lead the audience to explore the "memory maze" or "travel through time"? Will he and Yi Qianxi work together as NPCs in the interactive show of plot reasoning to clear the fog of reasoning for the audience? All the surprises are waiting to be revealed.
The national tide thinking is integrated into creation, and the mobile era integrates intangible cultural heritage
At this point, the ace lineup is assembled. This carnival night not only officially announced the strength of Tengger, Zhou Shen, Hua Chenyu, Mao Buyi and other powerful singers, the super energy street dance troupe and mentor Liu Xianhua to join, Yi Qianxi, Phoenix Legend, Tengger and other well-known national artists, as well as a number of non-genetic inheritors, through cutting-edge technical means, innovated the expression of traditional culture, gave traditional culture a new era connotation, but also promoted the integration and commonality of traditional intangible cultural heritage and the era of mobile Internet, no matter from which point of view, so as to continue the beauty of traditional interpretation of the form The attempt at spiritual beauty is undoubtedly a content innovation with a strong sense of social responsibility and a sense of mission of the times, creating the possibility of "being circled" for the audience of the Double 11 Carnival Night.
As more and more traditional cultures show their fresh and modern appearance, people feel that traditional culture is not sleeping in history. In the field of cultural creativity, there is a "national tide" style of youthful expression of traditional culture; in the field of consumption, a large number of Chinese time-honored brands have been given new charms to traditional culture, which is ultimately an intuitive feedback of the increasing self-confidence of national culture. As a Double 11 Carnival Night that always keeps up with the theme of the times, it is also well aware of the importance of adapting to the psychological needs of young audiences, and directly integrates this "national tide thinking" into the creative thinking.
I don't know what kind of unforgettable night such a guest lineup will bring to everyone? All the surprises are on November 10, 19:35 Youku, Diantao, Zhejiang Satellite TV, Oriental Satellite TV joint live broadcast of Tmall Double 11 Carnival Night, suspense is about to be revealed!