In the trend culture, there are many well-known IPs, but there are not many that have endured the wind and rain and have lasted for a long time, and the mechanical Ji under Kuyama Ki is one of them. It has been 48 years since the birth of Mechanical Ji in 1973, and even in 2021, the IP elements of Mechanical Ji are still active in the current trend culture.
This IP element of mechanical Ji is favored by fashion brands, and there are many brands that have cooperated, such as Dior, Li Ning, Uniqlo, Sixpac and many other well-known brands at home and abroad. For example, in the cooperation with Dior in 2019, when its early autumn menswear collection was released, it prepared a 12-meter mechanical hime, with the cherry blossom element, bidding farewell to the cold and stiff elements of the previous machinery, showing a silky and delicate side.
In cooperation with the domestic Li Ning brand, it has launched a joint style of clothes for the two, integrating the words "China Li Ning" with the metallic sense of mechanical Ji, and the image of mechanical Ji has been put on Li Ning's clothing, which is quite creative, and has also launched related T-shirts, sweatshirts, and sports suits, showing Li Ning's mechanical sense.
We have cooperated with Mechanical Ji and the Disney we are familiar with, launched the future Mickey series, colliding the cold metal with the cartoon character Mickey, passing on a new new Mickey image, allowing us to see more possibilities for mechanical Ji for various brands, which shows that the integration of Mechanical Ji and other brands is very high, so why does Mechanical Ji have such charm?
In fact, all this has to start with the author of mechanical Ji, Kushan Ki, who became a freelance illustrator in 1972 and created Mechanical Ji the following year, a robot image with women as the main body, but added a lot of curves to it, so that the cold machine emitted beautiful lines and excellent proportions, adding more personal insights of KushanJi.
After the mechanical Ji was recognized by the world, Kushanji also launched different forms of mechanical Ji, such as the mechanical Ji form designed by the famous movie star Marilyn Monroe, and other related forms were also displayed.
Time to enter 2021, Kongshanji cooperated with OnePlus to launch the "OnePlus 9 Pro Empty Shanji Flash Silver Limited Ceremony", which contains a OnePlus 9 Pro with a flash silver color, a related customized mobile phone case and an exclusive T-shirt. This time with the concept of "full time and space flash", this is also the first cross-border mobile phone brand of Mechanical Ji, which is rare for users.
On the whole, the mechanical Ji IP that has gone through the storm has won the affirmation of many users at home and abroad, and this time the cooperation with OnePlus has broadened the scope of linkage, allowing more people to experience the image charm of Empty Mountain Base, and the cooperation with OnePlus has promoted the spread of Mechanical Ji at home and abroad, creating a win-win situation.