Qilu Network · Lightning News October 28 news On the evening of October 28, Tsingtao Beer released the third quarter report of 2021, in the first three quarters of 2021, the company achieved a total of 7.082 million kiloliters of product sales, an increase of 2.02% year-on-year, of which: the main brand Tsingtao Beer achieved product sales of 3.784 million kiloliters, an increase of 13.05%; achieved operating income of 26.77 billion yuan, an increase of 9.62% year-on-year, and the operating income of kiloliters of liquor increased by 7.45% year-on-year. Achieved a net profit attributable to the shareholders of the listed company of RMB3.61 billion, an increase of 21.25% year-on-year, an increase of 39.64% over the same period in 2019, and both operating income and net profit hit the best performance in history.
The main brand has grown significantly, and the structural upgrading has accelerated
Tsingtao Beer gives full play to the advantages of network layout covering major markets across the country, actively explores domestic and foreign markets, and rapidly improves production and marketing synergies through digital transformation. At the same time, we will continue to give full play to the brand and quality advantages of Tsingtao Beer, accelerate brand optimization and product structure upgrading, and achieve 13.05% growth of the main brand Tsingtao Beer, which represents the continuous improvement of the transformation and upgrading of high value-added products, and opens up space for the company's profitability to increase.
Optimization of operational efficiency The quality of operation can be expected upwards
Tsingtao Beer focuses on high-quality development, continuous and efficient innovation, and has won the recognition of consumers and the market.
Shanghai Shenyin Wanguo Securities believes that Green Beer is the enterprise with the strongest brand power and the most high-end genes among local enterprises, with continuous optimization of production and operation efficiency, continuous improvement of product structure, and continuous improvement of profitability in the medium and long term.
Guotai Junan Securities believes that products have long-term growth potential, the proportion is expected to continue to increase, and the proportion of high-end products continues to increase. The structural upgrade of Tsingtao Beer products is obvious, the unit price of tons is obvious, and the profit release brought about by the future structural upgrading and price improvement is more certain.
Tianfeng Securities believes that the product structure and management efficiency under the high-quality development are continuously optimized, and the company's performance is accelerated. Actively lay out the high-end product market, and accelerate the transformation and upgrading of high-value-added products represented by listening to wine and craft brewing products. Optimize management efficiency and open up space for the company's profitability.
Donghao Securities believes that the company continues to promote the "double brand" strategy. Through the immersive brand promotion model to build a diversified consumption scene, create a terminal ecosystem, through structural upgrading and transformation, continue to accelerate the process of high-end, and achieve profitability will continue to rise.
Anxin Securities believes that in the future, the company will continue to focus on structural upgrading, the company has a long history, has high-end genes, the brand value ranks first in the industry, and the profitability can continue to rise.
Lightning News reporter Zhang Bei reported