On September 11, 2021, at the expert discussion meeting on the national planning textbook of "Chinese Medicine Communication" hosted by China Traditional Chinese Medicine Publishing House Co., Ltd. and undertaken by Tianjin University of Traditional Chinese Medicine, Beijing University of Traditional Chinese Medicine, Jinkui Traditional Chinese Medicine Culture Development Foundation and other units, Wang Junping, deputy editor-in-chief of People's Daily Health Times, believed that "Traditional Chinese Medicine Communication" filled the gap in the teaching materials of traditional Chinese medicine communication.
"Traditional Chinese Medicine Communication" National Planning Textbook Expert Demonstration Meeting Venue
Wang Junping, deputy editor-in-chief of The People's Daily Health Times, delivered a speech
Wang Junping, deputy editor-in-chief, pointed out in his speech that to do a good job in the dissemination of traditional Chinese medicine, we should achieve "three knowledges":
Knowing the "Tao": To do the dissemination of Chinese medicine, we must deeply understand the core concepts of Chinese medicine in order to tell the story of Chinese medicine well.
Knowing the "network": Everyone is the disseminator of Chinese medicine, with the help of modern communication technology, only by touching the "Internet", Chinese medicine can travel throughout various groups.
Knowing "Hu": The spread of Chinese medicine should break the circle and use "phenomenon-level transmission".
In April 2021, the textbook "Communication of Traditional Chinese Medicine" published by China Traditional Chinese Medicine Publishing House
The national "14th Five-Year Plan" innovative textbook of "Communication of Traditional Chinese Medicine" is a fine-tuned republishment of "Cultural Communication of Traditional Chinese Medicine", co-edited by Professor Mao Guoqiang, a researcher at Beijing University of Chinese Medicine and dean of the School of Culture and Health Communication of Tianjin University of Traditional Chinese Medicine, and published by China Traditional Chinese Medicine Publishing House in April 2021. After this meeting, under the leadership of Zhang Boli, the honorary recipient of the People's Hero National Honor and academician of the Chinese Academy of Engineering, mao Jialing researcher and professor Mao Guoqiang will still be jointly edited, and in accordance with the requirements of the national traditional Chinese medicine planning textbook, it will be compiled and upgraded to become the first Chinese medicine communication planning textbook in China.