(Dalian News Media Group reporter Zheng Hong) a few days ago, Jinpu New District with the theme of "Internet red economy e era, innovation and entrepreneurship in Jinpu" as the theme of the Golden Color Internet Red Festival was held in the Ocean Time Sea Commercial Block. The internet celebrity festival lasted for 3 days, including five major parts of good things live broadcast, automobile market, cultural and creative exhibition, literary and art selection, and net red block, and through the issuance of more than 3 million yuan of consumption coupons, stimulated the activity of the consumer market in Jinpu New District, further met the consumption needs of citizens, and promoted the development of the city's consumer economy.
The internet celebrity economy is a microcosm of the new normal of the economy in the "Internet +" era. The Management Committee of Jinpu New District attaches great importance to the development of the Internet celebrity economy, and adopts support measures in cultivating e-commerce live broadcasting demonstration bases (parks), cultivating MCN institutions to gather and develop, and accelerating the cultivation of live e-commerce talent teams to promote the healthy and stable development of the industry in the new area.
The district popularized the Dalian Cloud Shopping APP through Pocket Gold, and a total of 3.354 million yuan of consumption coupons were issued. Up to now, the management committee of Jinpu New District has issued consumption coupons this year and has written off more than 6 million yuan, which provides strong support for accelerating the recovery of the activity of the consumer market in the new area.
【Source: Dalian Daily】
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