1905 Movie Network Special Article "Mom is here, home is here." Produced and distributed by Huaxia Film Distribution Co., Ltd. and released nationwide on January 15, such a simple line touched the tears of many roadshow audiences. For Chinese who have been tested in 2020, "No Year Without Passing" represents not only a good movie, but also a wish to defeat the epidemic and have a good New Year.
On the screen, a movie strings together a reunion story full of new flavors; outside the screen, a table of good dishes is connected to the taste of home and country inside and outside the small screen. On January 12, the "Year Without Going" film premiere and media live broadcast activity jointly launched by Huaxia Film and Movie Channel was held in Beijing Warm, and the 1905 Movie Network and client, Movie Channel Weibo and client, "Learning to Strengthen the Country" learning platform, Weibo, Kuaishou, Douyin, Today's Headlines and other network-wide platforms were broadcast in real time.
The premiere of the movie "No Year Without a Year" was broadcast live by the media
The film director Yin Li, together with the lead actor, wu gang, the "eldest son" in the film, and Wu Yanshu, the "mother" in the film, were guests in the live broadcast room, together with the hosts of the movie channel Lan Yu and Yao Miao, while promoting the movie, they tasted the family and new taste on and off the screen. In order to convey the taste of home, the three main creators joined forces with the "relatives" in the film - filmmakers Wu Jun, Lin Yongjian, Liu Dan, Su Li and young actors Yan Junxi, Ying Yuchen, Chen Yaxi, and Wang Jiangyi to gather together to open the New Year reunion with a table of beautiful meals.
Movie channel hosts Lan Yu and Yao Miao
On the joy of the reunion, li jing, the representative of filmmakers, including Li Bingbing, who has cooperated with director Yin Li, the wuhan "post-80s" mother who insisted on the "ordinary hero" illustration after recovering from the new crown pneumonia, and a group of medical workers and poverty alleviation cadres who had struggled in the frontline of the fight against the epidemic joined the live broadcast through the connection method, sharing their respective "New Year" prospects.
The creator of "No Year Without Going" is a guest in the live broadcast room
Watch a movie and have a good New Year
On the screen, mother and son continued to write family affection, and Yin Li Li Bingbing's "father and daughter" were reunited
A month before the arrival of the Lunar New Year, the upcoming "Year Without Passing" has brought the taste of "Year" to audiences in many places in advance. In the feedback voice of the roadshow audience compiled by the film channel's integrated media live broadcast footage, heart-warming words such as "warmth", "the power of home" and "accompanying the family for the New Year" appeared frequently.
The main creator collectively sent blessings
"What the people are most looking forward to is the film and television works that express the realistic theme, which is also the original intention of our film," through the live lens, director Yin Li summarized the creative concept of "No Year Without Going" into "small incisions, big feelings", and expressed gratitude for the diverse interpretations of the roadshow audience, "As a creator, we must express the changes of the times and the changes of people." ”
What moved the audience friends who watched the film in advance in the film the most was the strong family affection between Wang Ziliang, the eldest brother played by Wu Gang, and the mother played by Wu Yanshu in this big family. During the live broadcast, Yin Li praised the two leading actors for performing the fireworks on the "living people", "not repeating themselves, not repeating others, and having higher requirements for themselves." ”
Director Yin Li shares the creative story
For the role he plays, Wu Gang bluntly said that he is a typical figure who is always busy in the transition period of the times, and the only place where he is placed in his heart is his mother and hometown. Wu Yanshu, a "national grandmother" who modestly said that there is no so-called acting know-how, still regards intentions and mutual assistance as a professional code of conduct in her eighties, "Actors are mutually accomplished, and he can support me only when he acts well." ”
Wu Gang shared his feelings about filming
Continuing the touching mother-child relationship in the play, Wu Gang and Wu Yanshu sent intimate New Year gifts to each other during the live broadcast. Recalling the cold environment of winter in Anhui during filming, Wu Gang presented a thick red bib neck when he was distressed about the dedication of "mother" Wu Yanshu on the set, and at the same time emotionally expressed that cooperation with "mother" was a kind of fate in the attached handwritten letter. Also considering the professional characteristics of the actor, Wu Yanshu, who was emotionally tearful, prepared a warm lunch box for Wu Gang, hoping that the "son" could eat hot rice and eat the taste of home wherever he went.
Wu Gang presented a red bib to "Mother" Wu Yanshu
The strong atmosphere of gratitude has also attracted Li Bingbing, a filmmaker who has cooperated with Yin Li, to join the live broadcast connection. From the TV series "Tracking Without Regrets" selected by Director Yin in her first year of college to the "Ballad of Yunshui", which won her two major awards of Huabiao and Hundred Flowers, Li Bingbing has always been engraved in her heart for Yin Li's cultivation and guidance, and frankly has always regarded the director as her "father" in her heart.
Combined with the theme of the film "No Year Without Going", she also regards the past 2020 as an "experiential life" for the next acting career, "In this year, I have a renewed understanding of family affection and filial piety, as long as love is there and family is there, there is no year that cannot be passed." ”
The main creator of the crew connected with Li Bingbing
A good table, a family reunion
Drama bone "bite spring" hometown dish, ordinary heroes share New Year's insights
In line with the reunion theme of the movie "No Year Without a Year", the "New Year: The Collective Memory of Chinese" essay collection activity and the "My Family's Spring Festival" family portrait photo collection activity are also enthusiastically carried out on various online platforms. Set off firecrackers, change into new clothes, Chinese New Year's Eve meals... The search for the "year" belonging to their respective memories of the three main creators also connects a reunion of the whole crew family.
"No Year Without a Year" Family Portrait
For the "drama bone team" after the return of Wu Jun, Lin Yongjian, Liu Dan and Su Li, the premiere of the film "No Year Without a Year" specially prepared a special Chinese New Year's Eve meal that gathered the taste of the hometown in the south and the north.
Sixi balls, dumplings, spiced smoked fish, steam pot chicken, bacon fried rice cake, pot wrapped meat, lotus root clip bowl... The special dishes from the hometowns of the seven creators evoke not only the festive Taste of the New Year, but also the homesickness of family memories. And the table of an authentic Anhui dish, Jixi Yipin Pot, brings everyone back to the Huipai situation of "No Year Without Going".
The main creators of the crew gathered to share Chinese New Year's Eve meal
Echoing the traditional "biting spring" custom in Anhui, everyone took a bite of raw radish and cheered for the big sale of the movie and the better life in 2021. In addition, the young actors Yan Junxi, Ying Yuchen, Chen Yaxi and Wang Jiangyi, who also participated in the film, even brought Fuzi to send New Year greetings in advance to the seniors and live audiences present.
Young actors send blessings on the spot
There are no years that cannot go, and there are no obstacles in life that cannot be passed. Li Jing, an illustrator of Wuhan's "post-80s" mother who participated in the live broadcast of the "War "Epidemic" movie channel, returned online, combined with the film "Don't say forever, only say cherish" to send a theme cartoon painting gift.
In 2020, after experiencing the process of infection with the new crown virus to be cured and discharged from the hospital, she also has a grateful heart and paints the heroes around us, including anti-epidemic and anti-flood heroes, into the "Ordinary Heroes" album. "In 2021, I will continue to pass on this dedication and record more beautiful stories."
The main creator of the crew connected with Li Jing
The movie channel that carries all this has integrated the media live event, recording the extraordinary moments of many ordinary heroes in 2020. From the anti-epidemic medical workers who rushed to the aid of Hubei from all over the world to the grass-roots poverty alleviation cadres who adhered to the frontline of poverty alleviation, they used their struggle to water the difficult results of 2020, and they also yearned for a better tomorrow in 2021 with faith. As Ma Lijuan, a member of the second batch of medical teams in Ningxia, said in her "New Year" feelings, as long as we believe, as long as we persist, as long as we are together, there will be no year that cannot go.
Ma Lijuan, a member of the second batch of medical teams in Ningxia
It is reported that in the movie channel 'No Year Without a Year' film premiere and media live broadcast activities, the pre-sale of the film has been fully opened. On January 15th, with the beautiful vision of reunion, let us go to the warm appointment with the family in the theater in advance.
The film "No Year Without Passing" is produced by Huaxia Film (Beijing) Co., Ltd. and Huaxia Film Distribution Co., Ltd., jointly produced by Fengyi Culture and Entertainment Group Co., Ltd., Erdong Culture (Beijing) Co., Ltd., Huace Pictures (Tianjin) Co., Ltd., Tencent Pictures Cultural Communication Co., Ltd., Qinhuangdao Aranya Film and Television Media Co., Ltd., Xinli Media Group Co., Ltd., Alibaba Pictures (Beijing) Co., Ltd., and Shanghai Fuyi Cultural Communication Co., Ltd., and distributed by Huaxia Film Distribution Co., Ltd Produced by Hebei Huadu Film and Television Drama Production Co., Ltd., and produced by Huaxia Film Distribution Co., Ltd.