What is Intangible Cultural Heritage?
Maybe you're just like me
It's hard to give an accurate definition at once
But I can think of specific images

"It's Shu embroidery"
"It's a shadow puppet show"
"It's clay sculptures, bamboo weaving, thangkas"
"It's Emei Martial Arts"
"It's the Year of Qiang"
……
Did you find out?
This whole process of recollection
It is the inheritance of intangible cultural heritage
Chinese poetic and industrious
Embroider the flowers you see on a handkerchief
When happy, he will sing for his beloved
Engrave sincere wishes into stone and paint them into patterns
Intangible Cultural Heritage
It is Chinese romance made with both hands
It is an aesthetic taste rooted in the genes
It is a spiritual character polished over a long period of time
It is a gift from traditional Chinese culture
now
At the moment when the national tide is popular
How will this romance develop?
How will the heirs polish it?
How will young people appreciate it?
For this reason
Sichuan Online interviewed 3 non-hereditary heirs
Invite them to discuss
Under the influence of the new era and new technologies
The inheritance and integration and innovation of China's intangible cultural heritage
I hope this special documentary on "Yumi Intangible Cultural Heritage"
can give you the answer
Guest Profile / Wu Tong
59th Annual Grammy Award for Best World Music Album
52nd Annual Grammy Award for Best Crossover Classical Album
Director Wong Kar-wai's "East Evil West Poison Ultimate Edition"
Film soundtrack creation and soundtrack
Guest Profile / Zhan Lei
Peking Opera Wusheng of Beijing Opera House
National level actor
Winner of the Gold Award of the 6th CCTV National Young Peking Opera Actor Competition
Guest Profile / Yang Huazhen
Inheritor of national intangible cultural heritage
Master of Arts and Crafts of Sichuan Province
Member of UNESCO Folk Arts International (IOV China).
He has cooperated with Hermès, Uemura, Starbucks, Huawei, Van Gogh Museum and so on
Mountains and rivers raise the sound of the national rhyme in unison
Hold on to the candle of the times and explore the roots of history
Looking back at history, but also looking to the future
Contemporary youth
Standing on tradition and modernity, China and the world
At the intersection of history and the future
At one end is an ancient civilization of five thousand years
At the other end is the future of accelerated iteration of technology
Tradition and technology, where do we go from here?
From ancient buildings, ancient grottoes, and ancient ruins
Small to paper cutting, inlaying, embroidery
After the swaying of the river of years
These "intangible cultural heritage" cultures are constantly merging with the times
It is also constantly facing new difficulties
Shu Yun dang li my generations began to chant
We approached Shu embroidery and saw that every stitch and thread was hidden
We listen to the sound, feel the rhythm and find ourselves
We promote Peking Opera and shine a magnificent view of the world
We talk to the ancient intangible cultural heritage in our own way
Awaken the beauty of traditional culture with the power of youth
We respect tradition and value inheritance
The wisdom of the ancestors was polished in the long river
The end forges the eternity of culture
Those cultural techniques that now seem ancient
At the time of their birth
Both were once bold fusions and innovations
They make history
Today
We need the same
Use the "wisdom" of science and technology to explore more possibilities
With the "aspiration" of culture, dialogue classic inheritance
Read more
The documentary "Yumi Intangible Cultural Heritage" | Interview with Wu Tong
The documentary "Yumi Intangible Cultural Heritage" | Interview with Zhan Lei
Producer: Zhong Li Zhang Lidong
Planner: Zhang Jian, Li Qilin, Moso Zhuju
General Director: Li Qilin
Copywriter: Li Qilin Mao Zhuju Zhu Weiping
Coordinator: Li Qilin Wu Xiaoling
Translator: Luo Yu Zhu Keyao Yin Yujia
Design: Shen Xiaoying
Editor: Deng Tongtong
Special thanks
Yu xiu acted
Chengdu Seven-tailed Cat Culture Media
Jun for the media
Wu Tong
Zhan Lei
Yang Huazhen