On November 13, in the Peony Ornamental Garden of Wangfang Village, Zhu'a Town, Qihe County, Han Jing'an, a second-level researcher of the Provincial Department of Ecology and Environment and the leader of the Provincial Zhu'a Town Rural Revitalization Service Team, and Wang Kuili, secretary of the party branch of the village, inspected the growth of flower seedlings. The ornamental garden covers an area of more than 300 mu, creating a rural cultural tourism attraction with the theme of the national flower peony. At present, the planting base has cultivated 100 mu of peony seedlings in advance, and will usher in the first opening in April next year, which will become a new punch card for the town and even Qihe tourism.
"The project was able to settle in our place thanks to the 'matchmaking' of the provincial rural revitalization service team." Wang Quali introduced. The provincial Paizhu a town rural revitalization service team was stationed in the town in July 2019, with 10 team members from the Provincial Department of Ecology and Environment, Shandong University of Finance and Economics, Shandong Gold Group, Dezhou Municipal Agriculture and Rural Bureau, Water Conservancy Bureau, Ecological Environment Bureau, Qihe County Party Committee United Front Work Department, Finance Bureau, Water Conservancy Bureau, and Civil Affairs Bureau. They are responsible for helping the rural revitalization of Zhu'a Town and the five key villages under its jurisdiction, Namengfang, Pozhao, Wangxin, Qianyan and Jiafang. Combined with the actual situation, the service team excavated existing resources and formulated the "one village, one product" industrial development plan to help the development of the rural cultural tourism industry.
Consultation and diagnosis of the pulse: according to local conditions to plan the direction of development
Zhu'a Town has won the honorary titles of Provincial Cultural Tourism Town, Provincial Sanitary Township and other honorary titles, for Qihe, Zhu'a Town is a landmark and a façade, and is its own "beautiful daughter-in-law".
Helping such townships seems to be a "leisurely" job, but the provincial Zhu'a Town Rural Revitalization Service Team gave a different answer with practical actions:
In the first two months after being stationed in towns and villages, 161 batches of 322 people were dispatched to visit and investigate the villages to find out the development overview of each village, and the number of households surveyed accounted for more than 20% of the number of permanent households in key service villages; 12 batches of 38 people from relevant units were invited to come to investigate, give suggestions, and plan and design. "There are a total of 96 villages under the jurisdiction of Zhu'a Town, and there is an imbalance in the development of the east and the west. The eastern area is the main platform for the development of the ecological cultural tourism industry in Qihe County, with an annual collective economic income of a single village of more than one million yuan; the western area is dominated by traditional grain planting (corn and wheat), and the village is only 30,000 to 50,000 yuan. Han Jing'an said that the five key villages they helped are mainly located in the western area. Combined with the actual research, the service team formed the "Zhu'a Town Rural Revitalization Work Investigation Report" and "Work Suggestions on Zhu'a Town to Build a Rural Revitalization "Qihe Model"", and determined the idea of helping the western area, that is, based on the key service villages, relying on the advantages of the agglomeration of the tourism and cultural tourism industry in Qihe County, excavating the existing resources of the village, determining the development of the pension industry in Wangfang Village, the development of rural tourism and agricultural and sideline products processing industry in Qianyan Village, the development of international children's art research and tourism industry in Jiafang Village, and the construction of beautiful villages in Pozhao Village and Wang Xin Village. Take the points with the surface, string the dots into a line, and create a "one village, one product" tourism industry development model.
"Wangfang Village is a famous local longevity village, there are currently 13 elderly people over the age of 80, including 6 elderly people over 90 years old and 2 elderly people over 100 years old. Zhang Daibao, deputy secretary of the party committee of the School of Finance and Taxation of Shandong University of Finance and Economics and deputy captain of the rural revitalization service team of the provincial Paizhu a town, introduced. The service team will develop the home care cultural tourism industry as the key direction of the village's assistance, has invested more than 900,000 yuan to support the construction of a two-story light steel structure party and group activity center, with conference rooms, literary and artistic performance rooms, table tennis rooms, chess and card rooms, etc. Through the construction of help, Wangfang Village has jumped from three types of villages to advanced villages in a relatively short period of time, and has become a demonstration model of rural revitalization and support work.
Matchmaking: Blueprints become reality, visions become beautiful scenery
"Developers in Hangzhou and other places have come here to investigate, but after reading it, they have not understood it, and there is no following." Jiang Junzhi, secretary of the party branch of Jiafang Village, introduced. Jiafang Village is bordered by the Yellow River Flood Control Road and the Qihe Yellow River Water Town National Wetland Park in the north, which should not be difficult for the development of tourism to achieve collective income increase in the village and the prosperity of the masses, but the results are not satisfactory - the annual village collective economic income is only 105,000 yuan, mainly land circulation and rental of agricultural machinery.
Holding fragrant food, but can not eat "tourist meal". After investigation and research by the provincial Zhu'a Town Rural Revitalization Service Team, they found the answer. "On the one hand, there is a lack of talents in the village who understand the policy and are good at docking, and the understanding and grasp of the policy are not enough, on the other hand, there is no one to follow up and coordinate and promote in time." Qin Guangjie, director of discipline inspection of Shandong Gold Group Al hada Mining Company and deputy captain of the rural revitalization service team of the provincial Paizhua Town, said.
After the service team settled in, it successively contacted and invited third-party institutions to plan and design the village, believing that Jiafang Village could combine the diverse advantages of the surrounding regional history, culture, tourism resources, etc., focusing on the introduction of cultural tourism services, boutique homestays, hot spring vacations, parent-child research, pastoral agricultural innovation and other industries. The service team and the Zhu'a town government have repeatedly docked with Yuanyi Group Qihe Company to promote location, resources and policy advantages, and after more than 10 close communications, the other party intends to invest 1 billion yuan for the overall development of Jiafang Village. According to the plan, in the future, Jiafang Village will be built to create a "Beautiful Countryside of Qihe Jiafang International Children's Art" and develop research and study tourism. At present, the company has invested 2 million yuan in multi-party investigation, comprehensive planning and repeated modification of design, and the conditions for cooperative development are becoming more and more mature.
Give full play to its own advantages as a good project landing "red bride", and inject "living water" into the sustainable development of rural areas. Since stationing, the service team members have been almost unsatisfied every day, solidly carried out help, and successively invited Shandong Zhongkun Tiancheng Rose Planting Co., Ltd., Shandong Tourism Planning and Design Institute, Provincial Logistics and Procurement Association, Provincial Pesticide Industry Association, Provincial Biological Fermentation Industry Association, Dezhou Municipal Agriculture and Rural Bureau and other relevant experts to come to inspect and guide, exchange and discuss, and provide technical support and social services for the planting of roses for economic crops, the construction of Yellow River water town homestays, the construction of comprehensive service markets in rural communities, and the construction of agricultural "three products and one standard". In more than a year, the service team "matchmaking" introduced more than 20 various intelligence, policy and capital projects, and pulled and integrated more than 6 million yuan of funds.
Talent "hematopoiesis": stimulate the endogenous power of industrial development
"I never dreamed that we would have our own trademark. Chen Xuquan said excitedly. Chen Xuquan, a 58-year-old former corporate executive, came to Qianyan Village with his wife after retirement in 2019 to start a business, exerting his management experience to help the village collectively develop agricultural and sideline product processing, and the agricultural and sideline products such as whole wheat noodles, handmade steamed buns, sesame oil and aromatherapy chicken produced in advance were sold through online online platforms and offline physical stores. Under the guidance of the service team, the party branch of the village led the establishment of Shandong Longyan Tourism Development Co., Ltd. and applied for the registration of the "Longyanzi" trademark. "It is better to give them fish than to give them fish." Han Jing'an said, "The 'road' of tourism industry development is paved, and the key to whether the village can go smoothly depends on itself, which requires us to support and cultivate the team of entrepreneurial talents in the township, return to the hometown and enter the countryside while attracting the industry, strengthen the reserve reserve, and create a 'service team that cannot be taken away'." "The service team plans to organize a symposium on rural entrepreneurship at the end of November, select typical trees for commendation, and attract more entrepreneurial talents to devote themselves to the development of the cultural tourism industry."
Rural revitalization, talent first. After the service team was stationed, together with the organization department of the county party committee and the party committee of the town, more than 100 backbone personnel of the town, village and leading agricultural enterprises were organized to go to scientific research institutions and social organizations in Jinan, Zibo, Weifang, Linyi and other places to study the experience of industrial development, rural tourism, and rural governance. The service team members also combined their own advantages and invited experts from the Provincial Pesticide Industry Association, the Provincial Animal Husbandry General Station, and the Municipal Agricultural Law Enforcement Detachment to Zhu'a Town to carry out agricultural technical guidance, help Wangfang Village build a science and technology station, and increase the training and introduction of agricultural talents. At the same time, actively cooperate with the town party committee to cultivate reserve forces, and the 5 key service villages will train 6 active members to join the party and develop 4 reserve party members in 2019. In order to build a bridge for the cultivation of normalized talents, through the coordination of the service team, Shandong University of Finance and Economics signed a social practice education base project for college students with Zhu'a Town, and the School's Rural Revitalization Research Institute signed a strategic cooperation agreement with the Qihe County Government, and the school-site cooperation provided strong talent and intellectual support for the rural revitalization of Zhu'a Town and even Qihe County.
Produced by Texas Daily New Media
Reporter | Huang Xiaolong Correspondent | Zhu Jiwen
Edited by | Shi Shaojun
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