VVNK JANE PLUS Autumn/Winter 2021 is inspired by Cold War Russia, where the Russian Blue Cat incarnates as an icon of imagery, writing an autumn-winter overture with abstract narrative methods and poetic lenses. Restore a rationality and romance belonging to contemporary women, outline the female image of "Dressy Casual" that seems to be wandering on different occasions at night from the perspective of a blue cat, and give a new brand personality to a new aesthetic.
Chapter I「 The Inspiration 」
Russian director Andrei Koncharovsky once portrayed the post-Soviet era in the movie "The Postman's White Night", where the days are quiet, the blue cat of the twilight illusion suddenly appears, and the absurd color is seen in the mysterious and agile. The changes of the 1990s intertwined tradition and avant-garde, chaos and nostalgia, and the new and old cultural systems collided fiercely, and under the calm, there was a pioneering trend of thought.
Movie "The Postman's White Night"
Chapter II「 Cats nights out 」
This season VVNK JANE PLUS discovers the unique Russian blue cat as an important image, observed from a cat's point of view. In the silent night, the disobedient bodies, the girls swim and dance together, obtaining childlike innocent and pure pleasures.
Between the utopia of fantasy and the sober mind, the sense of power that blooms freely in women's hearts is presented.
Chapter III「 Dressy Casual 」
"Dressy Casual", which is at the heart of the brand, also runs through the process, blending multi-occasion style dress and paying tribute to eclectic art.
Inspired by the former Soviet uniform, the deconstruction and reshaping of the classic silhouette, the soft and sticky cashmere knit, the hand-painted logo pattern shirt, etc., deepen the poetic and romantic female emotions, make the innocent organic charm burn and roll in the night, and bloom the lattice to a new aesthetic feeling.
VVNK JANE PLUS explores the coexistence of innocence and rationality in women through romantic artistic techniques, drawing on the power to enlighten the present. In his novel The Invisible City, Italo Calvino expressed that "the city is like a sponge, sucking in the tide of these constantly flowing memories and expanding with it", exploring the perfect balance between poetry and coldness in the city, enlarging the feminine posture full of vitality and power, and the eclectic aesthetic connotation flowing here.