Not long ago, Forbes announced the world's richest female singer of 2021.
But this result may startle everyone, not the popular singer Mold, Fruit Sister, Lady Gaga, but the entrepreneur Rihanna.
How much is she worth? It is now $1.7 billion, or about 11 billion people in renminbi. For many people, this money may not be earned for a lifetime.
With $1.7 billion, she is firmly positioned as the world's richest female singer.
But this news is obviously not a good thing for Rihanna's fans, why? This means that the new album is far away.
Many people think that Rihanna can make so much money, and the starting point should be very high. But in fact, Rihanna can achieve today's achievements, experienced many things, such as a bad family since childhood, was beaten by an alcoholic father, was abused by her ex-boyfriend and so on...
So this time, let's talk about Rihanna.
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Rihanna's story takes place in Barbados.
Hearing this name, I'm afraid many people don't know this place. The land area of Barbados is only 431 square kilometers, and the total number of artificial workers is only about 280,000.
How small is it? It is similar to a small city with 4-5 lines in our country.
Indeed, if rihanna had not become famous, the island nation would have been even less known.
To celebrate the birth of such an international superstar in this small country, Barbados called Rihanna a "national hero" and set Rihanna's birthday as "Rihanna Day" to commemorate her glorious achievements.
Rihanna was born in Barbados in 1988.
But Rihanna's birth didn't bring much joy to the family, why? Rihanna's father had a severe preference for sons and machismo.
Rihanna's father was a warehouse keeper who didn't make much money and was particularly an alcoholic.
This caused Rihanna to have a "headache" when she saw her father, and every time her father was drunk, he would punch and kick her, and slowly Rihanna began to become a little autistic.
This autistic personality makes her bullied in school, especially the "skin color discrimination" in school, looking down on Rihanna, a mixed-race child, bullying her not to say, and scolding: "Black and ugly monster." ”
Hearing these ugly words, Rihanna became even more inferior. But at the same time, he made up his mind and began to decide to fight back, so he joined the Youth Army.
After having a backer behind her, Rihanna began to harden her waist, and whoever bullied her, she also fought back, including her father.
Unexpectedly, this effect was surprisingly good, and no one dared to bully Rihanna anymore.
Watching her daughter's victory after fighting back, Rihanna's mother also began to fight a decisive battle with her husband - divorce.
After the divorce, her mother took Rihanna to live with her, and Rihanna was also very sensible, setting up a stall on the street side of the school and selling clothes.
If there were no accidents, Rihanna's subsequent life trajectory would have been on the island, just like her mother.
But gold always shines, and fortunately Rihanna has a different natural voice, just waiting for an opportunity.
Second, the noble people around Rihanna
The first noble person to change Rihanna's life was Producer Ivan of M-Nation Records.
Once, Rihanna was idle and bored while setting up the stall, so she hummed a little song.
Suddenly, someone said to Rihanna, "The school is preparing for a beauty pageant, you can sing so well, do you want to try it?" ”
Growing up so big, the first time it was exaggerated by others, Rihanna was also very happy in her heart, did not say a word, and directly ran over to try it.
Unexpectedly, a singing became famous. Rihanna sang Niu Jie's "hero", which made the judge Ivan get goosebumps all over his body, and directly took Rihanna's hand after singing, directly praised her for singing very well, and hoped to go to the United States with him.
Hearing that she could go to the United States to develop, Rihanna was happy in her heart, if she was in Barbados, her future life was basically at the end, if she went to a big city to develop, she might be able to change her life.
So Rihanna didn't think much of it and agreed.
Rihanna was only 15 years old.
After coming to M country, Rihanna began a life of opening and hanging.
Ivan also treated Rihanna very well, and after arriving in the United States, he recorded a demo for her and directly recommended it to Jay-z, the most famous rapper in M country at that time, that is, the husband of Beyoncé, who is now the pop diva of the music scene.
As soon as Jay-z heard this sample, he immediately exclaimed: Wizard, immediately agreed that Rihanna would talk about signing the contract. The details of the terms of the signing were very detailed, and it was not until three o'clock in the morning that it ended.
As a result, Jay-z became Rihanna's second nobleman in life.
After signing the contract, Rihanna was almost "invincible in the world" in the music world.
< h1 class="pgc-h-arrow-right" data-track="104" > three, music began to win numerous awards</h1>
With jay-z's support, Rihanna released her debut album in 2007, and the most popular "umbrella" directly won the crown of various regions as soon as it was released.
Of course, she also won a Grammy Award, which was her first Grammy Award, and Rihanna was only 19 years old at this moment.
But that was just the beginning of her, in 2010, Rihanna and Amu's collaboration on "Love the Way You Lie", a collaboration between two heavyweights, after all, can cause a commotion in the music world.
Sure enough, as soon as the song was released, it won the billboard championship, and it won for 7 consecutive weeks.
With 21.8 million copies sold worldwide, the song became one of the best-selling digital singles of all time.
After that, Rihanna basically had one album a year, and each album sold well.
By the time of her last album, ANTI, Rihanna had won a total of 8 Grammy Awards, 8 American Music Awards, 23 Billboard Music Awards, and so on.
<h1 class="pgc-h-arrow-right" data-track="107" > fourth, relying on beauty to become the world's richest female singer</h1>
Although Rihanna has won numerous awards in music and has indeed made a lot of money as a top singer, it is still a long way from becoming the richest female singer in the world.
So Rihanna began selling beauty products, which are Fenty Beauty.
Relying on beauty products, Rihanna can be described as a daily gold.
Although Rihanna has been called "the richest female singer in the world", some fans feel that this title is inappropriate, because most of the money earned comes from the side business, that is, the cosmetics brand Fenty Beauty, and the underwear brand Savage X Fenty.
Of course, compared with the female heirs of those big companies, there is still a big gap, but it is necessary to consider the time of the establishment of the brand, the beauty brand was just established in 2016, and has earned her 1.4 billion so far.
And the brand is attached to the French luxury group LV name, basically do not have to worry about the problem of funds, there are special people responsible for taking care of it. There are also lingerie brands, all of which earn her $270 million.
In this industry, a more common phenomenon is that many artists will open companies and create their own brands after accumulating a certain amount of capital.
For example: Kylie Jenner, the little sister of the Kardashian family.
Relying on his family fame, he sells cosmetics online.
Forbes released data in 2020, and she was worth $1 billion before she was 25 years old. Victoria's Secret supermodel Mirada Kerr has long owned her own cosmetics brand, and singer Selena Gomez is also involved in this industry.
Everyone knows that this is to earn money from fans, if you say quality, which can be compared with big brand companies.
Those rich wives, if they go to buy cosmetics, they will buy big brands.
Celebrities who want to make money by doing this are more dependent on their own fan base, and artists with high popularity make more money.
At present, the daily value of this brand, Forbes estimates the conservative value of $2.8 billion.
There are kinds of faces, cheeks, in short, can be said to be all-encompassing.
For people in the fashion industry now, it is very tempting to be able to draw the makeup they want. Light foundation liquid, it makes the 40th color, practical function is very powerful. It can be seen that day by day in this regard, quite careful, not a small fight.
Not only that, but she herself is very business-minded and owns 50% of the beauty brand.
As for how the future of the brand will go, it has a lot of say, not completely subject to others.
Someone has analyzed why her career is so successful and her products are selling so well, mainly for several reasons.
The first point: the daily popularity is quite high, many people are familiar with her, because of the singer's identity, with a natural voice, domineering aura, clothing that is quite good.
Chinese met Rihanna, probably at the 2012 Victoria's Secret show, and was jokingly called "Best Model" by fans.
Originally a guest of honor, I was stunned to turn the catwalk directly into a solo concert.
Singing on stage, those models directly become foils, even if the knife knife, sugar sugar and other well-known supermodels, there is still no way to hide their light.
The last catwalk made a lot of fans and made fans fall in love with this black female star.
The second point: The other is the influence of the French luxury group LV Group, which is the family business of Fruit Na's husband, which is quite famous.
Now on the Internet, there are LVMH group bosses taking photos with daily friends, which is a credit basis for fans. Some people buy Fenty Beauty, not for the day, but for the LVMH Group.
They are convinced that the manufacturer is under the name of the company and the quality can be guaranteed. In short, this cooperation is considered to be mutual benefit and maximizes benefits.
Of course, this does not mean that it is foolproof, because the brand started well and made the LVMH Group feel that she can endorse anything.
So in 2019, the luxury fashion brand Fenty was launched, but the business failed, and not many people bought it. For consumers, if they want to buy fashion clothing, they would rather go to the fashion store to buy it than buy an internet celebrity product.
Of course, it cannot be denied that the daily ability to carry goods, like her own lingerie brand Savage X Fenty, sales are quite good.
The global economy in 2020 is so difficult, but Savage X Fenty sales are not generally high.
There are many kinds of this underwear size, like that kind of plus size people, you can also choose to suit yourself.
The key is to also choose according to the color of the skin, breaking people's traditional perception of underwear, even if it is worn in, it will not affect your pursuit of beauty.
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But for fans who love Rihanna, it's really hard to bear, how long it's been since you started the brand and not have an album.
The last time was back in 2016, and this time it can be seen from the annual income that she has not made music for a long time. In terms of music and performances, the income is to eat the old money. Fortunately, the strength is there, even if there is no album, the income is still quite high, earning $30 million a year.
Since his debut in 2005, he has handed over a satisfactory "test paper" in music every day, the album has sold quite well, and there are many champion songs, occupying a place in the fiercely competitive European and American music scene.
Compared with the mold of the same era, lady gaga, she is not inferior to the other party. And also shoot film and television works, the market response is very good.
Now when Rihanna attends events, she is always asked by the host when to release the album, and every time she plays haha. It seems that some of them are incompetent, and some fans joke that they are considered to be the "missing persons" in the European and American music scenes.
Because she wanted her album too much, some fans would ask when to return to the music scene under her social network.
Someone sighed, seeing that she seemed to think of another person, that is, Adele.
So far, only 3 albums have been released, and he is still a first-line singer.
But before the day, it was not like this, in the past the album was released quite quickly, and fans often could hear her new songs. Only now, if you want to hear her new songs, you can only pin it on next year, and it is not necessarily accurate.
And now Rihanna has attracted many female friends with her dashing and spontaneous lifestyle, and they are very envious of her.
Do what you love and enjoy making money. The key is to also do the makeup business so well.
Every woman has the right to love beauty, and many singers are in this regard regardless of the cost. It's just that some people just simply like it, like Day and Day, there are really not many people who run their own beauty empire.
Some have speculated that she is now so desperate to make a beauty brand, perhaps to satisfy her sense of security.
Because he was deceived, he almost went bankrupt, and he was beaten by his ex-boyfriend in the middle. This may make her feel that instead of relying on others, it is better to work hard to make money on her own, and this is the most important thing.
I have done it every day, whether it is as a singer or an entrepreneur, I am very good.
From a slum girl to today, Rihanna has a clear plan for her future.
Her inspirational story will make many girls take her as a role model, which has a strong inspirational significance for future women.