Since the summer, the popularity of cultural tourism in Antu County has been rising, the summer cultural tourism market has shown new hot spots and new vitality, and the cultural tourism economy has shown a strong momentum of development. According to the CCTV financial client "Financial Reporter Says|The top 10 counties with the hottest summer tourism are released! Do you have your hometown? Since July, hotel bookings in fourth- and fifth-tier cities and counties have increased by 113% month-on-month and 24% year-on-year.
There are "many" ways to play cultural and tourism activities. Focusing on improving the consumption experience of cultural tourism, Antu launched more than 15 activities, 10 preferential measures, and 12 high-quality summer tourism routes. Successfully held 13 series of activities such as "Meet in Changbai Mountain· Night Tour Antu Season", and unlocked the "night" mode of Antu summer vacation. In July and August alone, it attracted 2.08 million people to experience the summer of Antu 22°. The demand for summer vacations is "strong". During the summer vacation, the occupancy rate of Antu County Dynasty Holy Land Hotel, Tianding Hotel, Xinyi B&B, Nitoushan Chaojiawu B&B and Songhua Village Tourist Inn are all higher than 85%, especially during holidays, hotels and B&Bs frequently hang out "full room" cards, and the occupancy rate reaches 100%. Cultural tourism publicity and promotion "frequency". Launched "Play mineral water rafting and enjoy the summer of 22°" "Do you miss home? I miss you back home! More than 20 short videos of Antu's summer vacation tourism were pushed through multiple platforms such as WeChat public account, video account, and Douyin account, which further enhanced the brand awareness and reputation of Antu Cultural Tourism. The consumption of cultural tourism products is "hot". Dozens of popular immersive experience projects such as "Cliff Coffee" in Hongshifeng Scenic Area, "Songyang Xiaoyuan Camping" in Songhua Village Scenic Area, and "Mineral Water Night Drifting" in Daquan River Rafting have been launched. Nine scenic spots, including Changbai Mountain Great Guandong Cultural Park, Changbai Mountain Historical and Cultural Park, and Canyon Pumice Stone Forest, won the title of the third "Discover the Most Yanbian" Internet celebrity check-in place in Yanbian Prefecture, promoting the scenic spots to be more "red" and "hot". The research atmosphere of the scenic spot is "strong". Eight scenic spots, including Nitou Mountain Village and Baihua Valley, have actively created 6 major research course systems such as picking ginseng, experiencing making Korean cakes, and re-walking the anti-union road, and launched 15 types of research experiences, which have strengthened the quality of research and tourism services, and made the children gain more from studying in Antu. Regulatory service initiatives are "real". Antu County earnestly grasps the order rectification of the summer cultural tourism market, continues to promote the large-scale investigation and rectification of potential cultural and tourism safety hazards, and creates a safe, stable and orderly summer cultural tourism market environment.
Source: Cultural Tourism Antu