In the eager anticipation of technology fans, on September 10, the new product launch conference of the two major technology giants, Apple and Huawei, was held on time. Unlike Apple's steady style, Huawei's launch events are always full of surprises and innovations. The Huawei press conference not only attracted the attention of consumers around the world, but also showcased its latest achievements in technological innovation.
In addition to mobile technology products, Huawei has also launched the latest HarmonyOS car products. The launch of the large five-seater version of the M9 and the pre-sale of the R7 became one of the focuses of the press conference.
The M9 has six intelligent upgrades, and it also provides a luxury five-seater
As the latest masterpiece of Hongmeng Zhixing, the suggested retail price of the M9 large five-seater is as follows: the M9 Max large five-seater extended range version starts at 469,800 yuan, the Wenjie M9 Ultra large five-seat extended range version starts at 529,800 yuan, and the M9 Ultra large five-seat pure electric version starts at 569,800 yuan.
The exterior of the M9 has remained unchanged, with the seat layout adjusted, and new colors and luxury configurations have been introduced. It is equipped with an upgraded ADS3.0 driver assistance system, which provides pure electric and range-extended hybrid power. The five-seater version is not only more luxurious, but also more luxurious, covering a wider range of consumer groups, combined with the six-seater version of IKEA IKEA, to meet the needs of more people.
In fact, since its listing, the M9 has become a "dark horse in sales" in the high-end market of more than 500,000 yuan. The M9 has exceeded 130,000 in more than eight months since its launch, ranking first in sales of models with more than 500,000 yuan in the Chinese market for five consecutive months. The launch of the five-seater version this time undoubtedly further demonstrates the ambition of Wenjie to penetrate the high-end market.
Zhijie R7 pre-sale, a new space modality
Zhijie R7 also opened pre-sale this time, with a pre-sale price starting at 268,000. As the second model jointly created by Chery and Huawei, the Zhijie R7 adopts a family-style design language, with an All-in-One star rail fusion light cluster design on the front face and an active air intake grille. The sleek lines of the body not only enhance the sporty feel of the car, but also ensure optimised aerodynamics, and the rear end has a dynamic aerodynamic rear wing.
In terms of dimensions, the length, width and height of the new car are 4956mm×1981mm×1634mm respectively, and the wheelbase is 2950mm. In direct comparison, the body shape is basically comparable to flagship coupe SUVs such as BMW X6, Mercedes-Benz GLE Coupe, and Tesla Model X. At the same time, the new car also raises the tail end, and the second-row space performance is excellent, which solves the space problem of traditional fastback SUVs and realizes the optimal solution of appearance and space.
At the same time, the liftback tailgate of the Zhijie R7 will not only look cool, but also have a trunk with a large opening, making it more convenient for users to take things daily. In short, Zhijie R7 is good to use both, and it is undoubtedly tailor-made for young consumers who pursue fashion and practicality.
Huawei has a lot of leading intelligent black technology
The R7 will be available in single and dual-motor versions, with a maximum power of 215 kW for a single motor and a combined maximum power of 365 kW for the dual motors, with a maximum speed of 200 km/h. The Zhijie R7 is equipped with Huawei's "Giant Whale" 800V high-voltage battery platform, with a maximum range of 802km, truly realizing "fast charging, running far", and will lead the pure electric SUV into the "double 800" era.
As a coupe SUV, the sports handling gene of Zhijie R7 can be said to be innate, which perfectly integrates extreme power and intelligent driving control. The new car is built on the all-new Huawei Turing platform, and all models are equipped with CDC continuously variable damping dampers and air suspension as standard, which can calmly cope with various working conditions and roads, and will bring a chassis texture and driving experience that surpasses that of million-level models.
Another "highlight", Zhijie R7 will be equipped with HUAWEI ADS 3.0 high-end intelligent driving system. With a new end-to-end architecture, it realizes the full-scene intelligent driving capability from parking space to parking space, and the intelligent driving control is also more human-like, coupled with the ability of "the whole country can be opened" that has been possessed since ADS 2.0, and the whole country can be opened with confidence.
HarmonyOS Zhixing's products have been further improved
This year, Hongmeng Zhixing handed over a good-looking report card, with a total of 272136 new cars delivered across the series from January to August 2024. Among them, the proportion of sales of Wenjie models is significantly higher. Therefore, Zhijie also needs a popular model to prove itself.
There is no doubt that the Zhijie R7 came with a breath of air this time. Through analysis, it can be seen that the Zhijie R7 has three significant advantages: it has an elegant and fashionable coupe shape and has the lowest wind resistance of a mass-produced SUV in the world; Under the innovative design, it also brings an unimaginable large space; It is fully equipped with Huawei's flagship black technology, including the standard "Turing platform", Huawei 800V high-voltage supercharging, and Huawei ADS 3.0 end-to-end intelligent driving. From the perspective of these three dimensions, it is fully equipped with the ability to become another dark horse in the field of 300,000-level SUVs.
I have to admire, this year's rhythm of Hongmeng Zhixing is wave after wave, and I feel that it has not stopped at all, and the momentum is too fierce. Taking advantage of the pre-sale of the M9 big five-seater and the Zhijie R7, the entire Hongmeng Zhixing product line is undoubtedly more perfect, relying on the "Golden Nine and Silver Ten" sales season, it is very likely to promote the monthly sales of Hongmeng Zhixing to go further, adding a fire to the achievement of its annual sales target.
summary
Huawei brought two models in one go this time, and both of them are very competitive models. For example, the M9 has a large five-seater, which is more spacious and has more abundant configurations, which can meet the needs of more consumers. And Zhijie R7 is also full of highlights, with the fastback coupe shape loved by young people, as well as the "content" comparable to flagship models, combined with the starting price of 268,000, Zhijie R7 has almost been booked for the annual hit. With the growing strength of the HarmonyOS ecosystem, it will cover the personalized needs of different consumers with more diversified product lines in the future and provide more abundant travel options. (Wen Chen)