At a time when BBA is under pressure, brands such as Wenjie, NIO, and Ideal have begun to occupy a place in the high-end market with the blessing of intelligent technology.
On August 6th, Hongmeng Zhixing's first luxury flagship sedan Xiangjie S9 was officially launched, with a total of two versions, of which Xiangjie S9 Max is priced at 399,800 yuan, and Xiangjie S9 Ultra is priced at 449,800 yuan, head-to-head with Mercedes-Benz S-Class, BMW 7 Series, Audi A8, etc.
As the first luxury flagship sedan of HarmonyOS Zhixing, the Xiangjie S9 adopts the "OneBox" design to achieve the best balance of large space, high efficiency and good looks, and debuts the first sedan with zero-gravity seats, the first sedan vehicle-grade projection giant screen, the first D-class sedan exclusive Turing platform, the first HUAWEI ADS 3.0 high-end intelligent driving system and other full-stack Huawei technologies, from the aspects of design aesthetics, space, driving and passenger, intelligence and safety, a new interpretation of the luxury flagship sedan.
Jointly developed by Huawei and BAIC, the Xiangjie S9 is committed to reshaping the luxury experience of flagship sedans in terms of design aesthetics, space, driving, intelligence, and safety.
With more than 30 years of ICT technology accumulation, Huawei works with partners in China's automotive industry to create excellent smart electric vehicle products and provide users with the ultimate smart travel experience. As a new flagship brand under the HarmonyOS Technology Ecosystem Alliance, STELATO has in-depth technical cooperation with Huawei to provide new energy vehicles with luxurious design aesthetics, ultimate comfort, and ultimate intelligent experience.
"With Huawei's core strategy and first priority strategy, we have gathered all the advantageous resources of the entire industry chain, such as BAIC's vehicle R&D and production, parts, and service trade." Zhang Jianyong, Secretary of the Party Committee and Chairman of BAIC Group, said.
BAIC has built the world's leading intelligent manufacturing factory for Xiangjie, with the overall comprehensive automation rate reaching the advanced level in the industry, and the world's leading ADS intelligent driving calibration system. On the basis of the existing luxury quality control standards, the industry-leading "full-time quality monitoring and sensing system" has been introduced, and each car has an exclusive file, so that the whole process can be monitored and traced.
Yu Chengdong, Executive Director of Huawei, Chairman of the Device BG, and Chairman of the Intelligent Vehicle Solution BU, introduced the Xiangjie S9 from the aspects of space efficiency, drag coefficient, zero hundred acceleration, battery life, and energy consumption.
The design concept of the Xiangjie S9 originates from Huanyu and follows Huawei's aesthetic principles of "extreme, purity, and simplicity" to create a new model of luxury sedan aesthetics and experience. The appearance of the new "Huanyu Red" and "Xinghui Gold" Huanyu colors, with the iconic Galaxy headlights, hidden water cut and other designs, interprets the beauty of the universe. The body length and width are 5160mm×1987mm×1486mm, the wheelbase is 3050mm, and the usable space in the cabin is up to 3460mm.
The all-new Huanyu cockpit is equipped with the industry's first sedan rear zero-gravity seats, which supports 12-way electric adjustment, with a waist angle of up to 108° and a knee angle of up to 128°, with an ultra-wide leg rest of 429mm, which fully meets the needs of the human body to relax and posture.
Yu Chengdong said that he went to Beijing on a business trip two weeks ago, and was very sleepy after eating at noon, and had to go to the BAIC Miyun factory for a meeting in the afternoon, so he "slept beautifully, really, very much" in the back row of the Xiangjie S9.
As the flagship model, the comfort of the Xiangjie S9 is everywhere. The first exclusive secretary screen in the rear row supports stepless folding between 0° and 45°, and with the blessing of HarmonyOS, it is silky smooth and easy to control, and users can also turn on the cinema mode, nap mode, and super privacy mode with one click through the armrest screen. Combined with the front row of Galaxy scroll trim, Nappa leather on the seats, and the exclusive Master Haute Couture fragrance, the luxurious atmosphere and exclusive experience are everywhere.
It is worth mentioning that the Xiangjie S9 debuted a car-grade projection giant screen for the first time, replicating the cinema viewing experience. The new HUAWEI Yuezhang Audio Excellence Series brings opera-like enjoyment. HarmonyOS 4 makes breakthroughs in terms of personalized gameplay, efficiency, intelligence, fluency, security, and privacy. The on-board Xiaoyi smart assistant has also been further upgraded and optimized, and the Xiaoyi smart scene creates a private and exclusive space.
The power is surging, and the ride is excellent. The Xiangjie S9 is equipped with the new HUAWEI DriveONE 800V high-voltage silicon carbide platform, which accelerates from 0 to 100 km/h in 3.9 seconds. Thanks to the ultra-low wind resistance of 0.193cd and efficient energy management, the comprehensive power consumption per 100 kilometers is only 13.2kWh, and the CLTC comprehensive range can reach 816 kilometers.
Zeng Yuqun, Chairman and CEO of CATL, shared that CATL has built an 800V, 100kWh safety battery for the Xiangjie S9, with a CLTC comprehensive range of up to 816km, and with the 800V high-voltage fast charging platform, it can increase the range by 200km in 5min, making travel more worry-free.
The S9 is also equipped with the exclusive Turing platform for D-class sedans, supported by intelligent technologies such as the multi-modal fusion perception system, the HUAWEI DATS dynamic adaptive torque system, and the HUAWEI XMOTION intelligent body cooperative control system. In addition, the S9 is equipped with a five-speed height-adjustable air spring and CDC continuous damping control system as standard, and has a motion sickness relief mode, which is a smooth and comfortable ride to take care of every passenger's feelings.
In terms of intelligent driving, the Xiangjie S9 is equipped with HUAWEI ADS 3.0 high-end intelligent driving system for the first time, taking the lead in applying a new end-to-end architecture, making the intelligent driving experience more human-like. Intelligent driving is connected to the whole scene, and the industry's first commercial parking space-to-parking space intelligent driving function. Smart parking has been upgraded again, not only "you can park when you see it", but also support functions such as parking and driving, parking and walking, etc., bringing users a more respectful travel experience.
In addition, Huawei has always insisted that security is the greatest luxury. The Xiangjie S9 is the first to be equipped with the omnidirectional collision avoidance system CAS 3.0 and the first enhanced automatic emergency steering eAES system to protect the safety of users in an all-round way. The ultra-strong body adopts an innovative dual-cavity and double-tube A-pillar structure, which is designed in accordance with the more stringent C-NCAP 2024 five-star safety standard to bring five-star safety.
With intelligent electronic exterior mirrors, as well as high-level safety batteries, HarmonyOS ALPS healthy cockpit, privacy and security protection, etc., it escorts users on every trip.