Bronze Lucia's Spring/Summer 2022 fashion show was unveiled at the Taiping Lake Hongting Show in Shanghai Xintiandi. Many brand best friend artist bloggers came to support, artists Zeng Yike, Huang Ling, Hard Candy Girl 303 Zheng Naixin, Zhang Zining, Zhao Rang, Wang Bowen, Lai Yumeng, Li Yan, Yu Lei, Chen Bohao, Yang Xinying, Xu Chenchen, Xu Han, bloggers Xiaoyu Haitang, Wang Naiying, Hu A Xiaoxiao, Gu Da Meow, Qiange -BUNNY, Xiaoyi Classmate, Ananas eat half, Eugene Du, Hou Shanshan, Shi Peichen carol, Li Yiran, Che Haoran, etc. This season's brand has created a gorgeous romantic "utopia" of diversified integration, condensing the charm of contemporary fashion aesthetics with young, modern and retro classic styles, leading a new generation of young people to pursue the yearning for beauty, self-concern, and expression of diversified beauty. At the same time, this season's brand joint name is also intended to innovate, absorb and embrace a variety of different fields of culture, and jointly build a creative interaction of fashion and art, depth and vitality, presenting more than 20 rich and exquisite joint series.
Bronze Lucia's Spring/Summer 2022 Shanghai Fashion Week show, the brand continues to continue the romantic and retro core style, with a stylish design combined with exquisite craftsmanship, highlighting the bright and youthful personality. At the same time, Bronze Lucia never sets limits for herself, boldly and freely expresses her ideas, and uses multiple inspirations to weave a textured and interesting Spring/Summer 2022 collection. Inspired by the three films "Emma", "Seagull Canteen" and "Pretty Girl Special Attack Team", this season uses the dark style of the 18th century to show the modern cool charm of women; the classic Nordic color system and elegant literary style, which conveys the restrained and soft classical aesthetic sense; and the steampunk style full of street elements, showing the retro trend of conflict and power. Through eye-catching print pattern embroidery, colorful and interesting colors, literary and classical large-scale leg sleeves, textured sculptural fabrics, popular strap graffiti and other conceptual elements to create avant-garde modern and practical fashion, the current young people's courageous attitude to pursue dreams, personalized and independent lifestyle, positive and free style with fashion products.
In the brand's many creative cross-border explorations in the past, Bronze Lucia interprets a rich and rambling, bold and fashionable world of youth. This season's joint name continues to focus on the culture of the Z era, aiming at the young group full of freedom and vitality, and interpreting the fashion attitude of the current new generation trend in the form of diversified cross-border cooperation. This season's joint names include the internationally renowned IP Pony Baoli, the nostalgic classic domestic animation Shuk Beta, the popular national IP Teddy Collection; the cross-border linkage of "wearing" and "eating" Yang Guofu spicy hot, fresh taro fairy, Taier sauerkraut fish; as well as the young brand iQIYI VIP members, Bing Xili, Dr. Lun Kaleidoscope, which are closely related to the current life; pearlona, GOFEFE, the "old friends" pearlona and GOFEFE, and the brand will also bring the public welfare joint name of sustainable development to the runway As well as perfume bay Marriott Resort, MYST magic comb and other appearances in the big show. At the same time, the brand also contributes to the 2021 Green Challenge Sustainable Fashion Awards with the goal of closing the loop of the green cycle of the textile industry. Fashion blogger Xu Fengli and his photography studio supervised the production of the show's photography.
Bronze Lucia X Pony Paulie
The internationally renowned animation IP "Pony Baoli" takes the magical world as the background and uses various magical ponies with different personalities as characters to build an influential and positive animation image. The joint cooperation with the design concept of independence, liveliness and bravery creates the girl's sense of agility to the extreme. The brand combines their own classic images, girls, cats and colorful ponies, and presents the gorgeous pioneers of the costumes with a romantic, dreamy, retro and eccentric atmosphere. Bright and intense colors, bold and exaggerated pattern lines, bronze Lucia has always been a unique aesthetic, but also for consumers to provide consumers with fashionable and eye-catching wonderful fashion.
Bronze Lucia X Ice Hilley
The fashionable original fragrance brand founded by the first perfumer in China, Bing Xi Li, means to break the ice and give the future beauty and hope. The cooperative brand integrates the pure authenticity of jasmine with spring and summer fashion, takes fashion as the carrier, uses multiple senses to highlight the different charms of fragrance, smell and vision to go to this cross-border meeting, and interprets the elegant and retro warm style. Literary classicism injects new fashion, so that the joint fragrance and fashion show purity and vitality, encourage consumers to pursue a better self, and explore the poetic romance in fashion life.
Bronze Lucia X iQIYI VIP member
iQIYI VIP members and Bronze Lucia, who focus on the youth energy of Z era, have integrated innovative ideas into this cooperation, bringing users and consumers a new multi-dimensional experience. The co-produced iQIYI VIP membership card and fashion will integrate the brand's respective iconic elements into the reorganization and re-creation, present a unique design aesthetic with the expression technique of graffiti fun outline, and jointly provide the current young people with diversified and integrated fashion life products.
Bronze Lucia X too two sauerkraut fish
The common concept of loving cross-border and conveying the national tide culture allows the brand to meet with Tai'er sauerkraut fish, as a trendy catering brand that creates a variety of innovations, the youthful creativity of Tai'er sauerkraut fish is combined with bronze Lucia's dynamic retro fashion, presenting a simple and impactful comic style in the design products. The bronze cat of the brave knight image and the public welfare IP image of the stray cat of the Tai'er sauerkraut fish are perfectly combined, deducing the sense of enthusiasm and wanton chivalry, and also conveying the extraordinary style of this joint name. And this joint name, the brand also jointly calls for more care and help for stray cats and small animals, so that our lives are kind and loving.
Bronze Lucia X Dr. Lun Kaleidoscope
This time, Bronze Lucia and Dr. Lun Wanhua Pupil series of color films interpret the collision of fashion and fun with curiosity and discovery! The Boron Kaleidoscope Starry Sky Series takes inspiration from the cosmic starry sky and blends perfectly with the bronze LUCIA logo elements girls and cat pearl images to explore the trendy and multi-faceted fashion world of "Kaleidoscope". The co-design uses a dreamy color layout to outline the fashion overture of "the delicate and flexible BRONZE LUCIA girl joins hands with the noble and beautiful little pearl princess on a romantic night, dancing with the moon, standing side by side with the stars, and wearing a thousand flower pupils to see thousands of stars." Create a new and diverse and highly stylish trendy product, highlighting the visual atmosphere like a dream.
Bronze Lucia X Yang Guofu spicy hot
In cooperation with Yang Guofu, a large-scale chain restaurant brand with high national popularity, yang guofu spicy hot sauce, the cross-border catering and fashion not only injected new vitality into all brands, but also made consumers feel more possibilities brought by cross-border cooperation. With the blessing of food in a variety of lifestyles, Yang Guofu spicy hot injects its own unique heat and fiery elements into fashion, colliding with a bold and lively wonderful spark. Not only that, but in the details of the design, Bronze Lucia has added the iconic features that fit the spicy hot dining culture to the brand's classic retro patterns. This cooperation not only has amazing and different clothing, but also launches self-heating spicy hot co-branded handbags, advocating a new and diversified fashion life trend has always been the goal pursued by both brands.
Bronze Lucia X Fresh Taro Fairy MeetFresh
Fresh taro fairy is freshly cooked and sold, inheriting the concept of "traditional refinement" and "rich and changeable modern taste", and has become a very influential dessert brand at present. Bronze Lucia, a clothing brand that also promotes the concept of retro fashion, integrates the styles of the two sides across borders and injects a sense of new vitality into fashion life. This joint fashion is dominated by Bronze Lucia's retro youth style, using gentle and fresh colors combined with fresh taro fairy MeetFresh star taro round No. 4 products to draw a delicate fashion of feminine art. Not only that, fresh taro fairy MeetFresh will also successively launch the joint dessert packaging between the two sides, enriching the brand communication power from multiple angles.
Bronze Lucia X Hungry Charity Team X Hungry Super New Product X Nongfu Spring Charity Team
This season, we will work with Nongfu Spring Charity Team, Ele.me Charity Team and Ele.me Super New Products to aim for sustainable concepts. Call for attention to sustainability, intangible cultural heritage, and public welfare, create a valuable fashion life, help the cause of environmental protection, and pass on green health. The joint brand uses rare animals and plants as the main design elements to present a harmonious and symbiotic world with Bronze Lucia's retro characteristics, and produces a joint fashion and eco-friendly bag. Bronze Lucia closely follows the footsteps of public welfare, makes fashion and public welfare more closely integrated, condenses cross-border forces in the name of carbon saving and environmental protection, infuses the core of fashion into the pulse of public welfare, makes fashion bloom with the light of love, and lets public welfare spit out the sweet fragrance of fashion.
Bronze Lucia X Pullback Design X Leap
Passionate and classic national tide sports, dreamy and romantic retro style, this season's runway Bronze Lucia and the veteran national light sports brand Leap join hands to perfectly integrate sports style with retro gorgeous, bringing a trendy fashion feast. The comfortable and sporty classic leap shoes are rich and bright colors and inspired cat images, accompanied by clever design combinations, which reflect the unique youthful DNA of retro street sports. This joint shoe adds more style to the wardrobe and continues to explore the personality of young people.
Bronze Lucia X Shuk beta
The "Fairy Tale King" Zheng Yuanjie's Shuk Beta is probably the two most famous mice in China, and it is also a precious memory of countless post-80s and post-90s childhoods. Shukbeta transmits the beautiful values of friendship and bravery. Bronze Lucia collaborated with the Shuk Beta animation adaptation of Zheng Yuanjie's work, giving the brand a vivid and interesting childlike nostalgia style. The brave and fearless Shuk beta image is integrated with the brand's characteristic retro and interesting elements to jointly interpret a dynamic and cultural collision that breaks through the dimensional barriers. At the same time, it shows the variety of creativity of the brand and highlights the diversified charm of the national tide.
Bronze Lucia X Teddy Collection
As a lifestyle brand that conveys warmth and companionship, Teddy Treasures expresses love and beauty in line with the ideas of the Bronze Lucia brand. Bronze Lucia cats and teddy bears are companions and guardians of humanity's treasures. In addition to the same brand concept, the two fashion-forward image designs are also perfectly integrated. Apply the cuteness of cats and bears to fashion design. While paying attention to the fashion sense of clothing, it gives the trend a deeper spiritual value. Enter the cute, colorful world of Bronze Lucia retro and discover fun moments of life with Teddy!
Bronze Lucia X ITIB
Bronze Lucia and ITIB continue to collaborate to explore the endless charm of original Chinese design, allowing more people to express the infinite possibilities of self-dressing. As an export platform for multiculturalism in the fashion industry, ITIB continues to empower the design of the national tide, continues the vintage Chinese youth style of Bronze Lucia, redefines the new style of young fashion, and interprets the versatile wardrobe of the Z era with playful and retro, bright and playful design.
Bronze Lucia X Spotted Cat
When the popular healing system network IP spotted cat, cute and handsome changeable image, warm heart expression makes it sit on the whole network tens of millions of fans, this joint name is full of vitality and healing power of the choice of inspiration, not only add bronze Lucia more creative dimensions, but also let the national IP image have a different way of imagination and expression. Using the elements of street pop with individuality and vitality, we create a new and interesting and interactive exquisite fashion in the co-brand collection.
Bronze Lucia X MYST magic comb
Focus on the unremitting exploration of technology and art design, improve the quality of fashion, and create a more valuable avant-garde life for consumers.
As the brand's new global Blue Aurora scalp beauty instrument, MYST Magic Comb wholeheartedly contributes to this season's Bronze Lucia show, delivering fashion products full of technology. Healthy vitality, hair volume self-confidence, combined with Bronze Lucia's unique dream and technology fusion, in the world of youthful power, combined with unlimited imagination and the pursuit of excellence in life. Sepecial thanks The Elite Solution KikoGaspar_TES
Bronze Lucia X PEARLONA
A passion for elegant avant-garde, distinctive aesthetic designs that allow Bronze Lucia to continue to work hand in hand with Pearlona jewelry. With the concept of retro elegance, the delicate and chic classic elements between the brands are combined, so that pearl jewelry of PEARLONA coexists with the gorgeous classic retro style, presents the texture of details through exquisite craftsmanship, and uses literary and classical fashion elements: embroidered jacquard, textured sculpture fabric, leg sleeves, showing the personality attitude and emotional temperature of contemporary design, and the beauty of the fusion is renewed to show the new season show.
Bronze Lucia X GOFEFE
The future is infinite possibilities, and together with GOFEFE continue to explore the endless universe of the fashion future. The second cooperation makes the tacit understanding between the brands more perfect, integrating the retro future pioneer into fashion, wrapping interesting leather accessories in colorful colors, showing an increasingly diverse and modern fashion attitude, and presenting the fashion dream of future romanticism with a variety of fashionable design languages. At the same time, it will bring consumers more new experiences of dressing styles, so that the current trend culture can be more widely and accurately disseminated.
Bronze Lucia & Perfume Bay Marriott Resort
Break through the stereotypical image of traditional hotels and interpret the new generation of trendy art life design. Bronze Lucia's cross-border cooperation with Hainan Perfume Bay Marriott Resort combines the hotel's unique "Sea sun sexy surfing" with Bronze Lucia's gorgeous playfulness, jointly explores the subtle combination of life and trend, integrates contemporary fashion culture into the space and value core of high-end hotels, insights and touches the psychological demands of young consumers when choosing hotels, and also brings broader creative inspiration to fashion design. Provide consumers with a different and interesting life.
Bronze Lucia&Green Challenge
This season's brand contributes to the 2021 Green Challenge Sustainable Fashion Awards, which aims to achieve a closed loop of green circulation in the textile industry, and fashion pieces made of eco-friendly denim fabrics combine the iconic Bronze Lucia retro style with eco-friendly design concepts, adding highlights to the wardrobe of the new season and interpreting the charm of eco-friendly fashion with a new perspective. With the concept of fashion to find more warmth for nature, Bronze Lucia also participates in the public welfare catwalk sponsored by the China Textile Federation and supported by the World Wide Fund for Nature (WWF) as a pioneer designer brand, and works with many excellent designer brands to help green environmental protection.
Bronze Lucia&Vivalands
With "Sweet Cool fun" accessory design brand Vivalands, it embellishes the dream runway. The artistic beauty of contemporary fashion is expressed in a variety of design combinations. Founded by Aveva in 2016, Vivalands features high-tech 3D printing technology, three-dimensional and colorful mermaid-themed ornaments swaying, and mixes and matches the retro rebellious and romantic Bronze Lucia classic costumes to create a delicate and messy crossover fashion. The co-brand explores a delicate balance between smart jewelry and fashion, giving more charm to spring and summer fashion through the perfect fusion of textures.
Bronze Lucia&SZE
The pursuit of design and quality has led bronze Lucia to collaborate with SZE Shoes, a design brand, to present a romantic fashion show in a niche design concept. The youthful and fun attitude and romantic avant-garde design style collide with the beauty of contemporary trends of personality and creativity, and the challenging inspiration combination makes this season's new clothes interesting and full of style. Sepecial thanks The Elite Solution KikoGaspar_TES
About Bronze Lucia
Bronze Lucia is a limited edition exclusive handmade jewelry brand of the same name founded by designer Lu Xiya in 2013, and joined the women's line in 2015. In 2017, it transformed into a lifestyle all-category fashion brand, and its clothing, mobile phone case 3C and accessories products were highly popular on the Internet. The products are sought after by fans such as entertainment industry stars, fashion media, bloggers and so on, and thousands of celebrities have the same product, which is praised by consumers as an age reduction artifact.
Bronze Lucia's original Chinese youth style, retro, young, fashionable and interesting, with a sense of fairy tales and a strong literary atmosphere, is deeply loved by post-95 consumer groups, and is the pioneer brand of today's Chinese young brands. Adhering to the concept of "elegance and unpretentiousness, unpretentiousness", the brand is committed to creating a sophisticated and interesting lifestyle and international fashion items that represent the youthful personality of the moment. Through rich color collision and unique aesthetic concept, we create fashionable products with rich aesthetic and collectible value. Injecting full of girlish feelings, crossing the boundaries of gender, and presenting the fashion attitude of young people who dare to chase their dreams. Each piece has aesthetic details and a story behind it, designed for retro, elegant, unique and artistic fashionistas. Dream with us，OK？