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OpenAI 凌晨发布 AI 搜索 SearchGPT,正式宣告与 Google 和 Perplexity 的竞争

In the early hours of this morning, OpenAI released the SearchGPT prototype, officially announcing its entry into the AI search market to compete with giants such as Google, Bing and Perplexity. This move not only demonstrates OpenAI's ambitions in AI technology, but also heralds the possibility that the future of search will be redefined.
OpenAI 凌晨发布 AI 搜索 SearchGPT,正式宣告与 Google 和 Perplexity 的竞争

In the early morning of July 26, OpenAI released the prototype of SearchGPT, officially announcing its entry into the AI search field to compete with Google, Bing, and Perplexity.

OpenAI 凌晨发布 AI 搜索 SearchGPT,正式宣告与 Google 和 Perplexity 的竞争

It is reported that the SearchGPT prototype aims to combine the power of its AI model and network information to provide users with fast and timely answers with clear and relevant source links.

OpenAI 凌晨发布 AI 搜索 SearchGPT,正式宣告与 Google 和 Perplexity 的竞争

The test will be available to a small group of users and publishers to get feedback.

Although this is a temporary prototype, OpenAI plans to integrate the best of these features directly into the future ChatGPT.

OpenAI 凌晨发布 AI 搜索 SearchGPT,正式宣告与 Google 和 Perplexity 的竞争

Getting answers on the internet often requires multiple attempts to get relevant results.

OpenAI believes that by enhancing the conversational capabilities of its models combined with real-time information from the web, users can find the information they need faster and easier.

OpenAI 凌晨发布 AI 搜索 SearchGPT,正式宣告与 Google 和 Perplexity 的竞争

SearchGPT will answer your questions quickly and directly using the latest information from the web, while providing you with clear links to relevant sources.

OpenAI 凌晨发布 AI 搜索 SearchGPT,正式宣告与 Google 和 Perplexity 的竞争

SearchGPT can answer user questions quickly and directly, while providing up-to-date information from the web with clear links to relevant sources. Users can ask follow-up questions as if they were talking to a person, and each query accumulates shared context.

OpenAI said it is committed to building a thriving ecosystem of publishers and creators, hoping to help users discover publisher sites and content while bringing more options to search.

In addition, search has been a fundamental way for publishers and creators to reach their users for decades. Now, OpenAI enhances this experience with an AI conversational interface that highlights high-quality content, giving users multiple opportunities to interact.

OpenAI 凌晨发布 AI 搜索 SearchGPT,正式宣告与 Google 和 Perplexity 的竞争

According to Nicholas Thompson, CEO of The Atlantic, AI search will be one of the key ways people navigate the internet, and at this early stage, building this technology must respect, respect, and protect news and publishers. Looking forward to working with OpenAI to create a new way for readers to discover content.

SearchGPT helps users connect with publishers by prominently citing and linking them in searches. Clear, embedded attribution and links are included in the response, allowing users to quickly interact with more results in the sidebar.

In addition to the launch of the SearchGPT prototype, tools have also been introduced for publishers to manage how they are presented in SearchGPT, giving publishers more options.

It is worth noting that SearchGPT focuses on search, which is separate from OpenAI's generative AI base model training. Even if a website opts out of generative AI training, it can show up in search results.

OpenAI also listened to publishers and creators who wanted to understand how to better interact with AI search products, and how their content performed. OpenAI will use this prototype to learn more and share its findings.

OpenAI 凌晨发布 AI 搜索 SearchGPT,正式宣告与 Google 和 Perplexity 的竞争

News Corp CEO Robert Thomson said Sam and OpenAI's talented team know that for AI-powered search to be effective, it must be built on the highest quality, most reliable information from trusted sources. In order to strike a balance, the relationship between technology and content must be symbiotic and provenance must be protected.

This article was published by Everyone is a Product Manager by [Jiang Tian Tim], WeChat public account: [There is a new Newin], original / authorized Published on Everyone is a product manager, without permission, it is forbidden to reprint.

Image from Unsplash, based on the CC0 license.

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