In recent years, the automotive market has become more and more competitive, and major brands have launched models with unique styles and high-tech configurations to attract more consumers' attention. In this context, some cars have launched new exterior collocation, and some have shown sincerity to attract users, so let's take stock of the main models of various car companies.
ZEEKR 007 recently launched a new body color called "Interstellar Purple". Inspired by the vastness of the universe, the brilliant colors of distant stars are reflected on the body, giving the vehicle a mysterious and stylish feel, and at the same time inspiring people's infinite imagination of intelligent driving. This unique color scheme not only reflects the innovative spirit of the ZEEKR brand, but also accurately captures the trend of young consumers pursuing personalization.
However, ZEEKR 007 attracts consumers more than just its outstanding appearance. Its intelligent driving technology has also attracted much attention. ZEEKR 007 is equipped with the NZP high-speed autonomous navigation assistance system, which has a wide coverage and a ramp pass rate of up to 98.9%. This makes driving easier and more comfortable on highways and urban expressways. Whether it is dealing with ramps or dealing with special scenarios, ZEEKR 007 has shown excellent strength.
The OS 6.1 operating system of ZEEKR 007 further improves the vehicle's parking ability. Its automatic parking function of mechanical parking spaces is second to none in the industry, supporting a variety of complex scenarios such as ultra-narrow parking spaces, dead-end road parking spaces and front parking. In addition, fingertip parking has revolutionized the limitations of traditional parking methods, allowing owners to drag and drop vehicle icons on the display to create temporary parking spaces that can be parked accurately even on unmarked ground.
ZEEKR 007 also provides a series of preferential rights and interests, all models can enjoy the NZP high-speed autonomous navigation assistance system for free for life, as well as a time-limited car purchase discount of up to 36,000 yuan. From July 1st to December 31st, users who place a ZEEKR 007 can enjoy this benefit, and all old users are also eligible. In addition, it also includes preferential policies such as exterior discount and ternary lithium battery pack time-limited reduction.
Similarly, the ZEEKR brand also offers attractive discounts for the 2025 ZEEKR X model, with a total of up to 45,000 yuan in limited-time car purchase benefits. In addition, the limited-time purchase rights of the ZEEKR 001 model are also as high as 35,000 yuan.
The Xpeng P7i also performs well in the field of intelligent driving. With the exception of the entry-level model, two new lidars have been added to the model, significantly improving perception capabilities. The high-end model is equipped with dual Orin-X chips, with a computing power of up to 508TOPS, and even the single Orin-X chip of the entry-level model has 254TOPS, which is a huge leap compared to the 30TOPS of the current P7. These hardware upgrades enable the P7i to achieve full-scene assisted driving, including high-speed NGP, urban NGP and other functions. At present, the maximum discount can reach 50,000 yuan, which is full of sincerity.
Zhijie S7 is equipped with Huawei's ADS2.0 high-end intelligent driving system, which is unique in that it can realize intelligent driving nationwide without high-precision maps. The car has a wealth of active and passive safety configurations, such as forward collision warning, rear collision warning, active braking, etc., as well as L2 level assisted driving and automatic parking function, in the case of large traffic can also automatically find parking spaces. At present, the discount for picking up the car can reach up to 20,000 yuan, which is quite attractive.
Overall, the "Interstellar Purple" color scheme of ZEEKR 007 not only highlights the brand's innovative spirit, but also accurately grasps the trend of young and personalized consumption. Equipped with a high-tech intelligent driving system and a wealth of preferential policies, it has become a bright spot in the market. At the same time, ZEEKR X, ZEEKR 001, Xpeng P7i and Zhijie S7 also showed excellent performance and preferential policies, providing consumers with a variety of choices.