"China's Wealth and Culture Overseas Action" was launched
Recently, the 4th China Fortune Conference kicked off, and as an important part of the conference, the "China Wealth Culture Overseas Action" was officially launched. Launched by China Fortune Media Group and the International Digital Asset Trading Platform (HKEX), the event aims to promote Chinese culture to the world on the basis of safety, respect and understanding.
The International Digital Asset Joint Trading Platform (HKEX) is a global digital asset registration, issuance, operation, management and trading platform initiated by the National Copyright Exchange Center Joint Conference and the International Federation of Cultural and Financial Exchanges, and jointly established by the Beijing International Copyright Exchange and the New York Digital Asset Exchange and other domestic and foreign exchanges, issuance platforms, asset management institutions and blockchain technology parties.
Teng Yong, Executive Vice Chairman of the International Federation of Cultural and Financial Exchanges, Chairman of Beijing International Copyright Exchange Center, and Chairman of Hejiao Chain (Beijing) Digital Technology Co., Ltd., said in his speech that the launch of the "China Wealth Culture Overseas Action" marks a solid step forward in the strategy of Chinese culture going overseas. Through the cooperation of domestic and overseas trading platforms and exchanges, the Stock Exchange uses blockchain technology to digitize cultural assets (including art collections, intangible cultural heritage products, intellectual property rights such as copyrights, cultural and tourism consumption rights, etc.) and issue them on the trading platform.
Teng Yong, Executive Vice Chairman of the International Federation of Cultural and Financial Exchanges, Chairman of Beijing International Copyright Exchange Center, and Chairman of Hejiaolian (Beijing) Digital Technology Co., Ltd., delivered a speech at the China Fortune Conference
Jiang Desheng, Deputy Secretary-General of the International Federation of Cultural and Financial Exchanges, Vice President of Beijing International Copyright Exchange Center, Director and Vice President of Hejiao Chain (Beijing) Digital Technology Co., Ltd., pointed out that the Hejiao Exchange classifies various tangible and intangible cultural assets, and uses different categories such as Digital Trade, Digital Art, Digital Travel, Digital Edition, Digital Rights, and Digital Financing to generate corresponding digital certificates (digital assets) through blockchain technology, and then issue them. Circulation and online trade.
Jiang Desheng, Deputy Secretary-General of the International Federation of Cultural and Financial Exchanges, Vice President of Beijing International Copyright Exchange Center, Director and Vice President of Hejiaolian (Beijing) Digital Technology Co., Ltd., delivered a speech at the China Fortune Conference
Tian Lei, Deputy Secretary-General of the International Federation of Cultural and Financial Exchanges and Chairman of Qingdao Yongxi Cultural Industry Investment Co., Ltd., said in an interview that digital cultural trade is an important development direction of cultural trade in the era of globalization. Digital technology has broken the restrictions of traditional trade and provided a new model for the establishment of new channels for cultural access to the sea.
It is understood that on April 28, the "Beijing Offering Ceremony of Chinese Cultural Digital Assets" was held at the Cultural Financial Service Center of the National Cultural Industry Innovation Experimental Zone. At present, the products that have been sold are Rongzhou Tao Yicheng Dongpo literati pot, Jingde porcelain Longteng Shengshi and so on.
It is worth mentioning that the booth of this conference also displayed a number of products that have been sold and are to be sold, which have been favored by Chinese and foreign participants. The products include Hongshan antique jade, Rong Bao Zhai modern master limited edition re-engraving (partial) and tradable small cultural relics provided by the China Cultural Relics Exchange Center.
With the deepening of globalization, the charm of Chinese culture is gradually being recognized by the world. However, in the process of cultural going overseas, there are also many challenges and risks. At the launching ceremony, China Fortune Network and all sectors of society jointly launched the "China Fortune Culture Offshore Safety Initiative". The proposal puts forward ten core recommendations, including complying with international laws, strengthening content moderation, protecting intellectual property rights, and strengthening cultural security awareness, aiming to ensure the safe dissemination and healthy development of Chinese cultural products in overseas markets.
Through the use of digitalization, this cultural overseas action has changed the previous shortcomings of cultural products in global exchanges, such as the difficulty of separability and difficulty in tracing the source, and accelerated the global exchange and cooperation of Chinese culture and cultural products in a more intelligent way. (Lu Tianling)