In the first half of the year, the automobile market was in turmoil, terminal sales shrank, new energy vehicles quickly seized the market share of fuel vehicles, and the competition between car companies intensified. In particular, the sharp price reduction of BBA has caused heated discussions, and some people ridiculed: "If you don't work hard, you can only open BBA". Now, with the arrival of the second half of 2024, more car companies will join this involution war, and the editor will take you to learn about a new energy model known as the "King of Volumes" today - ZEEKR 007.
The ZEEKR 007 rear-wheel drive enhanced version is equipped with a 310 kW silicon carbide rear electric drive, which accelerates from zero to 100 in only 5.6 seconds, and its self-developed gold brick battery under the 800V architecture has a range of up to 688 kilometers, far exceeding the lithium iron phosphate battery models of the same level. In terms of safety, ZEEKR 007 also spares no effort, using a new "crystal" aluminum alloy material, the consistency of the formed die-casting parts is better, 43500N·m/deg torsional rigidity, the front center column collision test is completed with twice the collision energy of the industry, 6 original test standards for body structure, 10 major over-standard tests for batteries and cells, etc., these results are not only far beyond the same level of models, but even comparable to million-level luxury cars.
ZEEKR 007 is well aware of user needs, and when many users feedback that the car color is too single, ZEEKR 007 collects user opinions, and at the launch of the new ZEEKR X launch conference on July 1, it launched an interstellar purple color matching + contrasting roof, which is loved by consumers. Inspired by the universe, the colour casts light years away onto the body, mysteriously and dreamily, reflecting the brand's innovation in the use of colour. When young car owners choose to buy a car, they often want to be unique and show their personality, and ZEEKR 007 Interstellar Purple is an accurate response to this demand.
In the field of intelligence, ZEEKR 007 is also leading. After the OS 6.1 upgrade was launched, ZEEKR 007 became the only model in the industry to mass-produce the "automatic parking assistance for mechanical parking spaces" function, which solved the parking problem. In addition, the ZEEKR NZP function has been further improved, covering 20+ different types of ramps on highways and urban expressways across the country, the ramp pass rate has increased to 98.9%, and the invalid lane change is less than 1%. The system has added functions such as TLA traffic light reminder, SGW forward vehicle start reminder, CMSR rear collision mitigation and ELKA emergency lane departure assist to actively identify and avoid risks and make urban traffic safer.
In July, ZEEKR 007 launched a time-limited car purchase rights of up to 36,000 yuan, including six time-limited rights and interests such as the exterior combination with a maximum value of 8,000 yuan and the 100kWh ternary lithium battery pack with a discount of 10,000 yuan, as well as the NZP high-speed autonomous navigation assistance and ZAD complete intelligent driving assistance system with a lifetime functional experience. Not only that, but the other two models under ZEEKR also have value-added rights. For example, ZEEKR X, up to 45,000 yuan of time-limited rights, the price is only 179,000 yuan, free exterior car color and triple temperature control island refrigerator for a limited time;ZEEKR 001 In addition to the large-size wheel selection worth 20,000 yuan, there is also a down payment of 0 yuan, and an exclusive financial policy with an annual rate of 2.99% for 12-60 periods of limited time.
In the competition in the second half of the year, ZEEKR 007 is expected to refresh the speed of ZEEKR and become the new favorite of the market with its strong configuration and value-added benefits.